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Microsoft Lowers Share with Game Developers to 12 Percent

Microsoft just slashed the revenue cut it takes from PC games on Windows from 30 percent to 12 percent, effective August 1, in a move to lure more game developers to its platform. Xbox Game Studios head Matt Booty said that, “a clear, no-strings-attached revenue share means developers can bring more games to more players and find greater commercial success from doing so.” The change will not affect Xbox console games. Microsoft’s new revenue split is the same that Epic Games offers to PC game developers. Read more

European Commission Targets Apple with Antitrust Charges

In the wake of an initial complaint from Spotify, the European Commission has levied antitrust charges against Apple for breaking EU competition rules regarding its App Store policies. More specifically, the EU focused on two rules, one requiring developers to use its in-app purchase system, for which it charges a 30 percent cut, and a second not allowing developers to let users know about other purchasing options. The Commission found that the rules “distort competition” and result in higher prices for consumers. Read more

YouTube Revenue Could Surpass Netflix Numbers This Year

Google’s YouTube earned $6.01 billion in advertising revenue in Q1, a 49 percent growth from the $4 billion a year ago. In Q4, YouTube’s growth rate was 46 percent. But, more notably, its current growth rate is almost twice that of Netflix’s, which reported a 24 percent revenue bump in Q1 and anticipates 19 percent growth in Q2. Market data provider Refinitiv reported that, should the trajectory continue, YouTube is on track to take in between $29 billion and $30 billion in revenue in 2021, compared to Netflix’s expected $29.7 billion. Read more

Facebook Advertising Revenue Soared in the Latest Quarter

Facebook’s advertising revenue rose 46 percent in the last quarter compared year-over-year, to $25.44 billion, and its profit almost doubled to $9.5 billion or $3.30 per share. That growth may not continue now that Apple is allowing users to opt out of being tracked by apps. Facebook chief operating officer Sheryl Sandberg said the company has been preparing for Apple’s new rule. Facebook expects revenue to slow in Q3 and Q4, even as its shares rose 6 percent in after-hours trading, a gain of 16 percent over the past three months. Read more

Hardware Demand Results in a Successful Quarter for Apple

Apple’s last fiscal quarter brought in a profit of $23.6 billion, with analysts predicting the year’s total profit will exceed $70 billion, almost one-third more than last year. Revenue also surpassed Wall Street estimates, up 54 percent to $89.6 billion. Apple announced a 7 percent increase to its cash dividend to 22 cents per share; the board authorized an increase of $90 billion to an existing share-repurchase program. Strong consumer demand for the iPhone 12, Mac computers and iPads is responsible for the results. Read more

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