Studios Adapting to Pandemic Limitations with Film Releases

WarnerMedia chief executive Jason Kilar revealed that his company plans to release blockbuster “Wonder Woman 1984” simultaneously in theaters and on its HBO Max streaming service on Christmas Day. He noted the changed environment, in which box office revenue alone doesn’t measure a film’s success but also by the number of new subscribers it generates for the studio’s streaming service. The distribution plan for the much-anticipated release is a sign of how much media companies have evolved to put more emphasis on streaming. Continue reading Studios Adapting to Pandemic Limitations with Film Releases

Disney Doubles Down on Success of New Streaming Service

Last Thursday, The Walt Disney Company celebrated the one-year anniversary of its Disney+ streaming service, which reached 73.7 million subscriptions as of October 3, up from the 60+ million reported in August. That positive news has offset losses, much of it due to COVID-19 pandemic’s impact on tourism and movie-going, reported in the quarter ending June 27. “The real bright spot has been our direct-to-consumer business,” said Disney chief executive Bob Chapek, pointing to the division that includes streaming operations. Continue reading Disney Doubles Down on Success of New Streaming Service

Nielsen Plans to Measure Targeted Advertising on Television

Nielsen has partnered with AT&T’s DirecTV and Dish Network, two of the largest pay-TV distributors in the U.S., and smart TV maker Vizio, to use data collected by these companies to measure targeted advertising on television. The shift means that, rather than tabulating an average audience for all ads in a program, Nielsen will measure each ad individually. The adoption of targeted advertising is expected to increase the value of TV ads, which have been struggling recently as broadcast and cable networks lose viewership to a growing number of streaming services. Continue reading Nielsen Plans to Measure Targeted Advertising on Television

Canadian Law Would Impose Levy on All Streaming Services

Canada would like to levy a portion of online streaming services’ revenue to help fund domestic TV and music production. Netflix, Amazon Prime Video, Disney+ and others would be required to meet Canadian benchmarks, such as more content to serve its French-speaking and indigenous populations. According to Canada’s broadcast regulator, streaming services’ annual revenue is about $5 billion in Canadian dollars or $3.77 billion U.S. Canada seeks “nearly C$1 billion” a year from streaming services. Continue reading Canadian Law Would Impose Levy on All Streaming Services

ETC Members Receive 20% Discount to Future of Television

The Future of Television is a 3-day event focused on streaming, digital video creation, monetization and distribution, connected entertainment and more. The event is designed for broadcasters, studios, cable networks, digital distribution networks, ad firms, VCs, social networks, tech providers and analysts. This year’s Future of Television is scheduled for November 10-12 and ETC members qualify for a 20 percent registration discount for access to all speaking sessions and panels. Click here to register with the discount. Continue reading ETC Members Receive 20% Discount to Future of Television

MPAA Reports on Threat of Geolocation Piracy to Streaming

The Motion Picture Association submitted comments to the U.S. Trade Representative stating that VPNs, DNS masks and Tor networks can be a direct threat to legitimate streaming services. MPAA membership has been limited to top Hollywood studios such as Disney and Warner Bros. but that changed last year when Netflix joined. The mission, however, remains the same, which is to deter global piracy. The association goes after copyright infringers, be they site owners or app developers, and is also involved in lobbying. Continue reading MPAA Reports on Threat of Geolocation Piracy to Streaming

Quibi Shutters Video Platform That Targeted Mobile Viewers

After launching only six months ago, Quibi is shuttering its doors. According to sources, Quibi founder Jeffrey Katzenberg called investors to give them the news. As a startup, Quibi raised $1.75 billion but, since its debut, failed to sign up subscribers, garnered low download numbers and faced a well-funded lawsuit from interactive video company Eko, which claimed credit for its video streaming technology. Quibi also contended with the coronavirus pandemic while promoting a mobile platform. Katzenberg envisioned Quibi as “quick bites” of 5- to 10-minute videos formatted for the mobile screen. Continue reading Quibi Shutters Video Platform That Targeted Mobile Viewers

Netflix Growth Lags in Q3, Largely Due to More Competition

Netflix revealed it added 2.2 million subscribers in the third quarter, although it predicted in July it would add 2.5 million. The slowdown follows two quarters of growth that was much larger than anticipated and added 26 million net subscribers, nearly its entire subscription growth for 2019. On the news, shares fell 6.4 percent in after-hours trading. To boost growth, Netflix created a new promotion that will offer everyone in a country access to free service for a weekend; the promotion will first launch in India. Continue reading Netflix Growth Lags in Q3, Largely Due to More Competition

Virtual Production Is on Track to Replace More Costly Tools

In virtual production, filmmakers marry actors and digital environments in real time. Now, in the United Kingdom, video game developer Rebellion Developments has completed what it says is the first “all virtual” film, the five-minute “Percival,” which was broadcast on Rebellion’s YouTube channel. The company built a studio to create more such virtual productions out of its library of intellectual property. Rebellion said “Percival” was shot entirely in front of large flat screen displays connected to PCs running Unreal Engine. Continue reading Virtual Production Is on Track to Replace More Costly Tools

In Major Reorg, Disney Moves Streaming Services to Center

The Walt Disney Company is reorganizing to put more emphasis on its streaming video services Disney+ and Hulu. The company is creating content groups for movies, general entertainment and sports, with a distribution unit that will determine the best platform — streaming, TV network, movie theater — for every piece of content. According to Disney chief executive Bob Chapek, the move acknowledges that consumers now are more likely to watch content on a streaming service than broadcast and cable channels or movie theater screens. Continue reading In Major Reorg, Disney Moves Streaming Services to Center

High Profile Team Joins Forest Road in Pursuit of M&E Deals

Basketball legend Shaquille O’Neal, Martin Luther King III, and former Disney executives Tom Staggs, Kevin Mayer and Salil Mehta are among those who have formed a new special-purpose acquisition company. SPACs, often dubbed blank check companies, are a popular financial tool to raise money and list a company publicly without having to file for an initial public offering. According to a Security and Exchange Commission filing, the SPAC, Forest Road Acquisition, plans to raise $250 million for new media and entertainment deals. Continue reading High Profile Team Joins Forest Road in Pursuit of M&E Deals

Cineworld Temporarily Suspends Operation of Regal Cinemas

A day after the opening of James Bond film “No Time to Die” was pushed to April 2, 2021, Cineworld stated it was considering closing 536 Regal Cinema theaters across the United States and 127 Cineworld and Picturehouse Cinemas locations in the United Kingdom. Now, Cineworld has confirmed the temporary suspension of its U.S. and UK operations starting Thursday, October 8, blaming the lack of new films in the pipeline. Cineworld is the UK’s biggest cinema operator and the second largest chain in the U.S. The closure will impact about 45,000 employees. Continue reading Cineworld Temporarily Suspends Operation of Regal Cinemas

Quibi Misses Paid Subscriber Goal, Looks at Funding Options

Quibi, the OTT streaming service focused on short-form mobile video founded by Jeffrey Katzenberg and launched in April 2020, is struggling to gain subscribers in a crowded marketplace. According to sources, the company is considering its options, including raising more money, going public via a merger with a special-purpose acquisition company (SPAC) that helps fund deals, or a sale. Sources added that the company has enough cash for several months and is not expected to shut down in the near future. Continue reading Quibi Misses Paid Subscriber Goal, Looks at Funding Options

AT&T to Launch Ad-Supported HBO Max and Mobile Service

AT&T plans to introduce a lower-cost, ad-supported version of HBO Max in the spring, said chief executive John Stankey, who added that it would be a “light ad load.” Some shows, however, would only be available to subscribers who pay for the full-price version. With the move, HBO Max is joining Hulu and NBC’s Peacock that also offer a free or lower-price version that comes with commercials. Stankey also revealed the company is considering ad-supported wireless phone plans as soon as a year from now. Continue reading AT&T to Launch Ad-Supported HBO Max and Mobile Service

Release of ‘Tenet’ Could Be a Bellwether for Movie Exhibitors

Major Hollywood movies are finally being released in movie theaters, with “The New Mutants,” which had a $70+ million budget, and director Christopher Nolan’s “Tenet,” a $200 million thriller. But it’s still unclear how many people in the U.S. feel safe enough to go inside. Abroad, “Tenet” raked in $53 million on its opening day weekend from 41 global markets, a source of optimism for Warner Bros. (the film opens in the U.S. and China this week). Pirates have been foiled, meanwhile, fooled into downloading fake torrents of the blockbuster. Continue reading Release of ‘Tenet’ Could Be a Bellwether for Movie Exhibitors

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