Meta Building Giant AI Model to Power Entire Video Ecosystem

Facebook chief Tom Alison says parent company Meta Platforms is building a giant AI model that will eventually “power our entire video ecosystem.” Speaking at the Morgan Stanley Technology, Media & Telecom Conference this week, Alison said the model will drive the company’s video recommendation engine across all platforms that host long-form video as well as the short-form Reels, which are limited to 90 seconds. Alison said the company began experimenting with the new, super-sized AI model last year and found that it helped improve Facebook’s Reels watch time by anywhere from 8-10 percent. Continue reading Meta Building Giant AI Model to Power Entire Video Ecosystem

Threads Surpasses X in Downloads, Tests an In-App Camera

Users appear to prefer Meta Platforms’ Threads to Elon Musk’s social platform X, based on the disparity between the number of downloads, which is widening. Globally, Meta’s Instagram spinoff — which has many of the same features as the app formerly known as Twitter — has recently been seeing three times as many daily downloads as X on iOS devices, and more than twice as many from the Google Play app store for Android. The analysis is from intelligence firm Appfigures, which this week lists Threads as No. 2 among all free app downloads, and X at No. 40. As Threads introduces new features, it is also testing a new in-app camera. Continue reading Threads Surpasses X in Downloads, Tests an In-App Camera

Florida Pushes Forward a Social Media Ban for Kids Under 16

Florida’s legislature has passed a bill banning children younger than 16 from having social media accounts despite some pushback from Governor Ron DeSantis, who said he will be wrestling with whether to sign the measure into law. Due to a procedural requirement, DeSantis will have to sign or veto the proposed legislation before lawmakers conclude the current session in a matter of weeks. He has expressed dissatisfaction with the lack of a provision to let parents override the restriction, which would curtail access to the most popular sites, potentially impacting TikTok, Instagram, Facebook, Snapchat and YouTube. Continue reading Florida Pushes Forward a Social Media Ban for Kids Under 16

YouTube, Facebook Most Popular Social Apps Among Adults

While YouTube and Facebook are the most-used platforms among U.S. adults, TikTok is the fastest growing, according to a new Pew Research survey on social media usage. Google’s YouTube led in popularity by a wide margin, with 83 percent of the 5,733 U.S. adults polled reporting they had used it at some point. Meta Platforms’ Facebook took second place, with 68 percent of respondents having at least tried it. Those two platforms also stood out for having the majority through each age demographic subset. Instagram, also owned by Meta, took third place, with 47 percent of respondents attesting they had used it. Continue reading YouTube, Facebook Most Popular Social Apps Among Adults

Instagram Threads Reaches the Top of App Store Downloads

Instagram’s Threads app, an X competitor designed for sharing text updates and joining public conversations, is now gaining traction after an inconsistent 2023. New data from app intelligence firm Appfigures reveals that Threads is growing, tripling its number of downloads month-over-month in December, positioning it as one of the Top 10 most downloaded apps for Apple’s App Store and the Google Play Store. Ahead of Threads in downloads for December were popular apps such as Instagram, TikTok, Facebook and WhatsApp (Instagram took over the No. 1 spot from TikTok). Meanwhile, X continues to decline. Continue reading Instagram Threads Reaches the Top of App Store Downloads

New York City Classifies Social Media a ‘Public Health Threat’

New York has become the first city in the nation to designate a public health crisis with regard to use of social media by young children. In a State of the City address, Mayor Eric Adams name-checked TikTok, YouTube and Facebook, calling them (and “companies like” them) “addictive and dangerous.” Adams referenced last week’s advisory from the city’s Department of Health as “officially designating social media as a public health crisis hazard in New York City.” The advisory urges adults to establish “tech free times” for kids, and delay smartphone access until age 14. Continue reading New York City Classifies Social Media a ‘Public Health Threat’

Pew: U.S. Teens Fixated on Video Apps YouTube and TikTok

Teenagers in the U.S. are finding it hard to tear themselves away from YouTube and TikTok, according to a new study of 13- to 17-year-olds by the Pew Research Center. Pew found that “nearly 1 in 5 saying they use the video-streaming apps ‘almost constantly.’” YouTube topped the chart for the second consecutive year, with 93 percent, “roughly 9 in 10 teens” saying they regularly use YouTube. That far outstrips TikTok, Snapchat and Instagram, which manage to creep to about 70 percent among a subset of teens 15 to 17. Among the total teen sample, that falls to 63 percent for TikTok, 60 percent for Snapchat and 59 percent for Instagram, according to Pew. Continue reading Pew: U.S. Teens Fixated on Video Apps YouTube and TikTok

Standalone Image Generator Is Among New AI Tools by Meta

Meta Platforms is moving Imagine with Meta from its test bed as a generative AI experience in chats to a standalone experience on the Web that allows users to create high-resolution images using natural language text prompts. That is one of more than 20 generative AI features Meta is deploying to create new business opportunities globally leveraging AI across search, ads, business messaging and more. While most will wind up on Facebook, Instagram, Messenger and WhatsApp, some say Meta’s popular Facebook and Instagram platforms have plateaued at 2 to 3 billion users per month, circumscribing ad growth. Continue reading Standalone Image Generator Is Among New AI Tools by Meta

Meta’s EU Social Media Subscription Plan Draws Complaints

Meta Platforms’ workaround to European privacy laws regarding ad-targeting has run afoul of watchdog agencies, resulting in two complaints filed with the EU’s network of consumer protection authorities against the U.S. tech giant. Meta contends its so-called “pay-or-consent model” — requiring users of its social platforms to choose between agreeing to be tracked for ad-targeting purposes or pay a monthly subscription fee for ad-free service — falls within permissible parameters set by EU authorities. The more than 20 groups that have jointly filed suit say the strategy is illegal under EU law, describing it as “unfair, deceptive and aggressive.” Continue reading Meta’s EU Social Media Subscription Plan Draws Complaints

YouTube Experiments with Streaming Video Game Playables

YouTube is following in Netflix’s footsteps as the latest streamer to expand into games. YouTube Premium subscribers on mobile and desktops will be able to access a suite of games it has branded “Playables.” A total of 37 mini-games can be found using the Explore tab for those who opt-in. Titles include “Angry Birds Showdown,” “Daily Solitaire,” “Brain Out,” and “Daily Crossword.” The streaming games don’t need to be downloaded or installed, but can be played directly from YouTube’s servers. YouTube says the games will initially be available through March 28, making the effort seem somewhat experimental. Continue reading YouTube Experiments with Streaming Video Game Playables

TikTok on the Rise as News Source, Facebook and X Decline

More U.S. adults say they regularly get news from TikTok, according to a Pew Research study that says this bucks the general trend of news consumption declining or remaining flat at other social media sites over the past few years. Since 2020, regular TikTok news consumption among American adults has more than quadrupled to 14 percent, from 3 percent, Pew finds. Among younger adults, news consumption is even higher, with 32 percent of those ages 18 to 29 claiming to regularly get news on TikTok. This compares with 15 percent of those 30 to 49. Continue reading TikTok on the Rise as News Source, Facebook and X Decline

Snapchat Latest Social Site to Link Amazon for In-App Sales

Amazon continues its push into social shopping, partnering with Snapchat to allow sale of some products to U.S. users directly through the app. Amazon’s Snapchat ads will display real-time pricing, Prime eligibility and delivery estimates, as well as product details. Snapchat users will be able to link their Amazon accounts via a one-time set-up, with purchases defaulting to their preferred Amazon payment method and shipping address (unless otherwise specified). Both Amazon products and those through the e-commerce giant’s independent sellers will be included in the program. Continue reading Snapchat Latest Social Site to Link Amazon for In-App Sales

Threads Lets Users Delete Accounts Separate from Instagram

Threads, the Twitter competitor launched in July by Meta Platforms to record-breaking numbers, has added features that make it easier for users to separate their Threads feeds from Instagram and Facebook. Users can now delete their Threads accounts separate from Instagram, something that previously confounded users. Because those signing up for Threads were required to do so either from their existing or a new Instagram account, the two were entwined. Instagram/Threads CEO Adam Mosseri also announced that propagation of Threads posts to Instagram and Facebook can now be turned off, to keep discussions separate. Continue reading Threads Lets Users Delete Accounts Separate from Instagram

Meta, Amazon Team for In-App Shopping on Social Platforms

Meta Platforms is offering its social media users a “more seamless shopping experience” by inviting them to link their Amazon accounts to Facebook and Instagram so purchases will complete without having to leave the apps when clicking on display ads. “The opt-in experience will allow you to see real-time pricing, Prime eligibility, delivery estimates and product details on select Amazon product ads in Facebook and Instagram,” according to Meta. In the past year, Meta has made improvements to its online ad system, leveraging artificial intelligence to counter the effect of Apple’s 2021 privacy changes. Continue reading Meta, Amazon Team for In-App Shopping on Social Platforms

Google Seeks Out Scammers Using Bard to Spread Malware

Google has filed suit in federal district court in California to stop alleged fraudsters from leveraging public interest in artificial intelligence generally and Bard in particular to spread malware. The perpetrators, who are believed to be based in Vietnam, are said to be using Facebook to promote an “unpublished” version of Bard that when downloaded installs password-stealing malware into the host system. The suit claims the scammers are using Google’s trademark-protected intellectual property — including its name and that of Bard, its brand look and colors, and photographs of CEO Sundar Pichai to promote an illegal scheme. Continue reading Google Seeks Out Scammers Using Bard to Spread Malware