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Game Industry Takes Steps to Address Loot Box Concerns

In a Federal Trade Commission workshop, Nintendo, Microsoft, and Sony, the biggest game console manufacturers, have vowed to self-impose regulations requiring video game developers to disclose the odds for loot boxes. The FTC is looking at loot boxes, a system in which players buy “random” packages of in-game items without knowing the odds of getting items they actually want. The trade group Entertainment Software Association (ESA) plans to add warning labels and other policies related to loot boxes. Read more

FedEx Ends Delivery for Amazon, Supports Other E-Tailers

FedEx will not renew its contract, which expires end of August, for ground delivery of packages for Amazon. In June, FedEx ceased shipping Amazon packages by air but continued ground delivery. FedEx is cementing its relationships with Target, Walmart and other big e-tailers that compete with Amazon. The company released a statement that its move is “consistent with our strategy to focus on the broader e-commerce market,” and its chief operating officer Rajesh Subramaniam said FedEx is “all-in on e-commerce.” Read more

ETC Virtual Conference: Call for Speakers Deadline Aug. 9

The Entertainment Technology Center at The University of Southern California (ETC) will produce “vETC | The Grand Convergence 2019: Innovation and Integration,” its 5th annual virtual conference, August 27-28, 2019, in Los Angeles, highlighting significant presentations of emerging technologies and their impact on the M&E industry. The presentations will be recorded and posted to our YouTube channel. The Initial Expression of Interest seeking speakers and topics is open through Friday, August 9. Specific areas of concentration include 5G, AI, machine learning, adaptive production, blockchain, immersive media, virtual beings, and streaming. We welcome additional topics. Speakers will present concepts, workflows, business models, case studies, etc. Please no sales pitches! If you are interested in consideration, click here for more information. Read more

New HBO Campaign Offers Recommendations by Humans

In a subtle swipe against Netflix’s algorithm-based TV/movie recommendations, HBO unveiled “Recommended by Humans,” a new marketing site featuring 36 video and 150 Twitter recommendations from HBO fans enthusing over new series “Chernobyl,” “Game of Thrones” and “Succession,” as well as older shows such as “Sex and the City,” “The Sopranos,” “The Wire” and “Curb Your Enthusiasm.” HBO put out a call for viewers willing to go on camera to recommend their favorite shows. “The best recommendations come from real people,” said HBO. Read more

Comcast Expands Eligibility For Low-Cost Broadband Plan

Comcast has expanded its Internet Essentials program to make inexpensive broadband Internet available to any eligible low-income customer. Currently, according to U.S. Census data, in cities with the highest poverty rates, households are ten times more likely not to have broadband compared to households in wealthier cities. With Internet Essentials, the nation’s largest cable provider will help close the so-called digital divide, offering 15Mbps download speeds for $9.95 per month, which is $40 less than its typical service. Read more

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