CES 2020: Holiday Smart Lights Have Multiple Applications

The Internet of Things is about to offer middle America a new creative outlet. Italian startup LEDWORKS produces strings of individually addressable LED Christmas tree lights. Twinkly’s phone app maps the location of each individual light: one camera scan to map lights arrayed on a flat surface and two or three camera scans to map the lights arrayed around a 3D object like a Christmas tree or a wall outside. The app can then wirelessly load a program into the lights’ plug to display preset patterns and images or, if you are clever, patterns of your design. The current app can control up to 10,000 lights. By the end of 2020, Twinkly should be able to control 20,000 lights. Continue reading CES 2020: Holiday Smart Lights Have Multiple Applications

CES 2020: Location-Based AI is Enabling an Efficient Future

Location-based data is key to many of the efficiencies promised in smart, AI-enabled cities. HERE Technologies got its start in location data in 1985 when, as Navteq and later Nokia, its goal was to digitize mapping and pioneer in-car navigation. In 2015, HERE was sold to a consortium of German automakers and currently has nine direct and indirect shareholders. The company now creates 3D maps and other location-based solutions. During CES, HERE senior VP development & CTO Giovanni Lanfranchi described how the company ran a hackathon in Istanbul that challenged ordinary citizens to come up with new location-based solutions. Continue reading CES 2020: Location-Based AI is Enabling an Efficient Future

CES 2020: Wooptix Creates 3D Images From a Single Lens

Wooptix approaches the problem of light-field image capture in an interesting way. Using a single camera lens, they capture the same image at multiple depth-of-field settings. They then assemble a 3D version of the captured image by identifying and grabbing the areas of each depth-of-field image that are in focus. The result is a clear, if slightly flat and layered, 3D image with some degree of parallax. The company’s tech could have multiple applications. Continue reading CES 2020: Wooptix Creates 3D Images From a Single Lens

Dynamic Branding: Ryff’s Quest for Virtual Product Placement

In the presence of decreasing ad rates and a growing SVOD media landscape, product placement has become an increasingly important revenue source. Ryff is looking to enhance this $11.44 billion market, according to data collected by Statista, by enabling virtual product placement. Their technology allows users to detect favorable locations in existing video and dynamically introduce photorealistic virtual products. On-demand product placement of branded goods has long been a dream of the advertising and marketing industry. As Ryff CEO and founder Roy Taylor said, “[It is] the only advertising format that can’t be skipped by the viewer.”

Continue reading Dynamic Branding: Ryff’s Quest for Virtual Product Placement

$3 Billion TiVo-Xperi Merger Is All About the Patent Portfolio

Rather than splitting itself into separate product and IP businesses as it explored earlier this year, Rovi-owned TiVo is merging with Xperi Corporation in a deal valued at $3 billion. San Jose-based TiVo, a pioneer in the DVR industry, licenses its IP for areas involving digital rights management, electronic program guides and metadata. Xperi, also with headquarters in San Jose, is a tech licensor in areas including mobile computing, data and memory storage and 3D integrated circuits. The deal will integrate TiVo and Xperi’s IP licensing and product businesses, which will then operate as separate units so that one could be sold in the future. Continue reading $3 Billion TiVo-Xperi Merger Is All About the Patent Portfolio

Verizon, Snap Team to Create 5G-Enabled AR Experiences

With an eye towards 5G apps, Verizon inked a new tech development/marketing deal with Snapchat parent company Snap Inc. The companies plan to work together at Verizon’s 5G Labs to create augmented reality experiences for consumers as well as engage in exclusive distribution and co-marketing projects, such as Verizon preloading Snapchat on some 5G phones. The Snap Originals video series will also feature Verizon as a premium sponsor. Director Harmony Korine made a short experimental film with Snap’s Spectacles 3 camera. Continue reading Verizon, Snap Team to Create 5G-Enabled AR Experiences

Apple Is Developing AR/VR Headset, Glasses, 3D Sensors

As reported in The Information, Apple is planning to launch a hybrid augmented reality/virtual reality headset in 2022 and a pair of AR glasses the following year. This recently released report stated that Apple chief executive Tim Cook spoke about the AR project in a 1,000-employee meeting, an unusually large gathering for the company. The report contained detailed information about Apple’s ideas about wearable AR devices. Apple has also developed a new 3D sensor system that will be integrated with the AR and VR devices. Continue reading Apple Is Developing AR/VR Headset, Glasses, 3D Sensors

Intel’s 3D Tracking, VR and Other Tech to Enhance Olympics

The 2020 Tokyo Olympics will be enhanced by a suite of augmented and immersive tools and experiences empowered by artificial intelligence, it was announced last week by Intel and the International Olympic Committee (IOC). Intel will bring a host of innovations to the official games and to the new Intel World Open eSports tournament including 3D Athlete Tracking (3DAT), which combines augmented reality (AR) and AI for real-time insights, VR broadcasts and managerial training, and NEC facial recognition for streamlined operations. Continue reading Intel’s 3D Tracking, VR and Other Tech to Enhance Olympics

Snapchat Intros New Features for Desktop App Lens Studio

Snap added new features to Lens Studio, its easy-to-use desktop app that lets users create augmented reality lenses. To make it more appealing to creators, from novices to professional 3D modelers, Snap introduced the Landmarker template, which supports 14 new real-world locations; six new facial templates; and an interactive how-to for newbies. Available for free download, Lens Studio runs on Windows 10 and macOS 10.11 or later. Over half a million Lenses have been developed since Lens Studio debuted in late 2017. Continue reading Snapchat Intros New Features for Desktop App Lens Studio

Google Open-Sources Real-Time Gesture Recognition Tech

Google relied on computer vision and machine learning to research a better way to perceive hand shapes and motions in real-time, for use in gesture control systems, sign language recognition and augmented reality. The result is the ability to infer up to 21 3D points of a hand (or hands) on a mobile phone from a single frame. Google, which demonstrated the technique at the 2019 Conference on Computer Vision and Pattern Recognition, also put the source code and a complete use case scenario on GitHub. Continue reading Google Open-Sources Real-Time Gesture Recognition Tech

Light Field Lab Details Future For Holographic Display Tech

Light Field Lab raised $28 million in funding to scale its holographic display technology from a prototype into a product. Its technology builds large holographic displays out of smaller building blocks, with the aim of creating holographic images that float in space and are able to be viewed without AR/VR goggles, potentially to be used for live events, holographic TVs and other applications. Chief executive Jon Karafin stated that his company’s goal is to bring holography up to “hundreds of gigapixels of resolution.” German firm Bosch is also developing glasses-free 3D auto displays. Continue reading Light Field Lab Details Future For Holographic Display Tech

Snap Inc. to Ship Third-Gen Spectacles as a Limited Edition

After unveiling its first-generation of brightly-colored Spectacles in 2016, followed by a more conservative second edition following two years of reengineering, Snap Inc. is about to debut Spectacles 3 — with hopes the eyewear will be more financially successful than the first version, which left the company with $40 million in unsold revenue. The second version offered better hardware, better design, as well as a high-end all-black version. Now, Spectacles 3, priced at $380 and marketed as a “limited edition launch,” will be offered with steel frames, classic details and two HD cameras for capturing footage with depth. Continue reading Snap Inc. to Ship Third-Gen Spectacles as a Limited Edition

Google’s Upcoming Pixel 4 to Feature Gesture Technology

Google plans to introduce its next smartphone, the Pixel 4, with new gesture technology. The company, betting that gestures will be the “next big thing” after touchscreens, dubbed the controls “Motion Sense,” and unveiled a video showing controls such as blinking and hand waving. When Pixel 4 is debuted in October, its Motion Sense will turn off alarms, skip songs, and silence phone calls. Gesture technology is expected to be a dramatic change in how we interface not just with phones, but many other electronic devices. Continue reading Google’s Upcoming Pixel 4 to Feature Gesture Technology

Fyusion Demos Photoreal 3D Imaging Tech at SIGGRAPH

Fyusion, a computer vision/machine learning company, is demonstrating a new 3D imaging technology this week at SIGGRAPH 2019. The technology, aimed at providing digital marketers with photoreal images of products and scenes, uses light field technology to attain greater realism. The company has raised $70 million, including $3 million from Japan’s Itochu trading company and a “strategic investment” from Cox Automotive. The software is already being used for commercial purposes in automotive, retail and fashion industries. Continue reading Fyusion Demos Photoreal 3D Imaging Tech at SIGGRAPH

Game Engines Are Becoming Vital Tool for Many Industries

Game engines are now being used by different industries for their ability to create realistic images and manipulate them in 3D. Epic Games with its Unreal Engine and Unity Technologies both enjoy a revenue stream from licensing their game engines, which also power popular games from “Fortnite” to “Pokémon Go.” Designers and engineers combine game engines with virtual reality headsets to build products and other assets in an environment they find helps them be more creative and quicker to solve problems. Continue reading Game Engines Are Becoming Vital Tool for Many Industries

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