CES: Streaming Digital Citizenship as a Societal Experiment

After years of development, direct-to-consumer streaming is poised to actively provide new choices for how the world consumes entertainment content. While it started as a response to the one-size-fits-all model offered by cable companies, it now offers choice of separate walled gardens, each with a different gate. Aggregators in the streaming space are quickly bulking up to what traditional providers charge based on the cost of channel acquisition. To some consumers this will seem like déjà vu. Others will choose carefully among the direct offerings to customize the content entering their world.  Continue reading CES: Streaming Digital Citizenship as a Societal Experiment

CES: Anticipating New Era of Streaming Digital Citizenship

It’s almost a new year and a whole new crop of technology is about to introduce a phase change into our collective psyche. It’s time to reflect before we dive into the shameless and enthusiastic possibilities it portends. Let’s take a moment to muse about our new realities. With 5G no doubt to be pervasive at CES 2020 next month, some of the new effects of the streaming marketplace will soon be apparent to the consumer. As each entertainment giant introduces new streaming services at what appears to be astounding value, when cobbled together they increasingly grow to approximate a consumer’s old aggregated service bill from a cable provider.  Continue reading CES: Anticipating New Era of Streaming Digital Citizenship

Hulu, Sling TV and YouTube Lead the Digital Pay TV Market

Research firm MoffettNathanson estimated that, at the end of Q3 2019, Hulu with Live TV added about 400,000 paying subscribers for a total of 2.7 million, taking first place as the biggest virtual pay TV service. It edged out Dish Network’s Sling TV, the long-time leader in digital pay TV, with 2.69 million subscribers signed up for its “relatively low cost” packages. It gained 214,000 subscribers in the same period. Meanwhile, YouTube added 200,000 customers in Q3 for a total of 1.6 million subscribers. Continue reading Hulu, Sling TV and YouTube Lead the Digital Pay TV Market

Nielsen Will Split into Two Firms Following Activist Pressure

Following pressure from activist investor Elliott Management, Nielsen Holdings announced plans to split the media research firm into two independent publicly traded companies. Nielsen revealed it would create two separate companies by spinning off its Global Connect business. In a deal expected to close in 9-12 months, the two companies will be named Global Connect and Global Media. “Both the Global Media and Global Connect businesses are independently essential to the industries they serve, but each business has unique dynamics,” explained CEO David Kenny, who will stay on as chief exec of the Global Media business.  Continue reading Nielsen Will Split into Two Firms Following Activist Pressure

Discovery May Target Cord Cutters With Streaming Service

Discovery Inc. revealed yesterday that it is considering a streaming service that would directly offer content from its collection of television channels to U.S. viewers. The company envisions “an opportunity to take content on a broader basis to mount an attack on those who are not existing cable subscribers,” explained CEO David Zaslav during Thursday’s earnings call with Wall Street analysts. Discovery is considering “aggregating all of our content in the U.S. and having something that looks very different.” Such a move would mark a major shift for Discovery, which has been comparatively cautious in providing content to consumers without cable subs. Continue reading Discovery May Target Cord Cutters With Streaming Service

Creatives Are Concerned by Netflix Variable Speed Feature

Netflix is testing variable playback speeds with a small group of Android users, much to the dismay of many Hollywood creatives. Judd Apatow, Brad Bird and Aaron Paul were among those who spoke against the feature, with Apatow noting that “distributors don’t get to change the way the content is presented.” There is evidence that some users prefer to consume media at faster speeds, to improve concentration and cover more material. Netflix vice president Keela Robison said subscribers had “frequently” requested the feature. Continue reading Creatives Are Concerned by Netflix Variable Speed Feature

Nvidia Introduces Two Next-Generation Shield TV Devices

Nvidia just launched two new Shield TV set-top boxes, making them the third generation after the 2015 debut and 2017 update. The new Shield TV 2019 Editions are both faster and offer a new remote. The Nvidia Shield TV, priced at $149.99, is housed in a new cylindrical form factor, with HDMI and microSD on the top and wired Gigabit Ethernet and power on the bottom. The Nvidia Shield TV Pro, priced at $199.99, maintains its existing design, with an upgraded Nvidia Tegra X1+ SoC, 3GB of RAM, and 16GB of storage. Continue reading Nvidia Introduces Two Next-Generation Shield TV Devices

Nielsen Includes Amazon Prime Video in Its SVOD Ratings

Nielsen began tracking a second subscription streaming service — Amazon Prime Video — in its SVOD Content Ratings, which debuted in October 2017 with Netflix. For both services, Nielsen tracks only connected-TV viewing, excluding desktop and mobile devices, and only measures viewing in the United States. Nielsen released data points for Amazon Prime’s eight-episode “The Boys” produced by Sony Pictures Television, stating it reached nearly eight million viewers in the first 10 days of its premiere. Continue reading Nielsen Includes Amazon Prime Video in Its SVOD Ratings

On-Demand Television Is Giving the Music Industry a Boost

“Stranger Things,” “Breaking Bad” and “Transparent” are just a few examples of popular television shows that have been a boon to the music industry in recent years. During an era when physical music sales are at a low, artists and labels are eager to license their music to play during TV episodes for royalties and publicity. According to numbers provided by UK music collecting society PRS for Music — home of the Performing Right Society (PRS) and the Mechanical-Copyright Protection Society (MCPS), the use of music across on-demand platforms has increased 238 percent over the past five years.

Continue reading On-Demand Television Is Giving the Music Industry a Boost

Princeton Study Shows Smart TVs Are Collecting Your Data

While streaming your favorite show on Netflix via an Internet-connected smart TV, your data is being collected, according to a new study from Princeton University, which found that smart TVs are equipped with data-collecting trackers. Researchers built a bot that installed thousands of channels on both Roku and Amazon Fire TV devices and mimicked human behaviors like watching videos and browsing. When the bot ran into an ad, it tracked what data was collected. Researchers claim there’s little consumer awareness of this activity.

Continue reading Princeton Study Shows Smart TVs Are Collecting Your Data

HBO, Netflix Find Success With Series Companion Podcasts

HBO’s limited series “Chernobyl” not only won 10 Emmys last month — it’s also been a huge hit as a behind-the-scenes podcast. The first episode of the podcast aired in early May, and — to the shock of everyone involved in it — quickly became the No. 2 podcast across all categories in iTunes. Now, said HBO senior vice president of digital marketing and content Jim Marsh, the podcast has generated more than 10 million plays. Netflix has also found stellar success with its “Behind the Scenes: Stranger Things 3” podcast. Continue reading HBO, Netflix Find Success With Series Companion Podcasts

CTA Predicts SVOD, Smart TVs, 5G Will Drive CE Revenue

The Consumer Technology Association (CTA), producers of January’s CES tech confab in Las Vegas, recently projected CE trends for 2020 and beyond after updating its semi-annual U.S. Consumer Sales and Forecasts report. According to Variety Intelligence Platform (VIP), a new division of Variety, key takeaways from the report most relevant to the entertainment industry include subscription video streaming services, smart TVs, 4K tech, gaming and 5G Internet (in addition to related networking options and VR/AR products). CTA anticipates consumer tech retail revenue will reach $415 billion in the U.S. next year, up 5.7 percent from 2018.  Continue reading CTA Predicts SVOD, Smart TVs, 5G Will Drive CE Revenue

TV Execs Push to Include Out-of-Home Viewing in Ratings

Local TV station executives are increasingly aware that viewers watch content on all kinds of devices. Accordingly, NBCUniversal and Hearst have stopped using traditional ratings and switched to total viewer impressions, which will count all the ways a show is viewed. Other local TV groups vowed to do the same by 2020. At the same time, national TV executives also plan to add in those who view shows outside the home, in offices, hotels and the like, into final ratings. Nielsen has long dominated ratings of linear TV viewership. Continue reading TV Execs Push to Include Out-of-Home Viewing in Ratings

BitTorrent Rolls Out Beta Test of Live Mobile Streaming App

BitTorrent introduced a public beta test of its Live Android app (also known as BLive), described as a live streaming app that offers social networking and instant messaging as well as virtual gifting via BTT and TRX, two cryptocurrencies operated by BitTorrent and sister company TRON. BitTorrent will take a cut of 70 percent from these gifts. The company explained that it is initially releasing BitTorrent Live with server-based architecture, but plans to replace it in the future with P2P-based live streaming. Continue reading BitTorrent Rolls Out Beta Test of Live Mobile Streaming App

TiVo Confirms That Ads Will Appear Prior to DVR Recordings

TiVo confirmed that it plans to introduce commercials that will play before DVR recordings, including movies and TV shows recorded by customers with a lifetime subscription plan. The introduction of pre-roll video ads will impact the company’s current devices (running TiVo Experience 4 software) within the next 90 days and will become a permanent part of the service. Some publications speculate that the update will eventually affect devices with TiVo Experience 3 as well. TiVo’s Roamio, Bolt and Vox will be the first models eligible for pre-roll ads. Customers will have the ability to skip an ad once it starts playing. Continue reading TiVo Confirms That Ads Will Appear Prior to DVR Recordings

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