Dish Releases AirTV Mini, its Next-Gen 4K Streaming Stick

Dish Network’s AirTV subsidiary has launched the AirTV Mini, a 4K streaming dongle powered by Android TV that promises more memory and a faster processor than similar devices from competitors such as Amazon, Google and Roku. The Wi-Fi-enabled, HDR-compatible stick offers Dish’s Sling TV, Netflix, OTA channels, and apps created for Android TVs — all accessible via a single interface. It also provides support for Google Assistant and Google Play. When teamed with an OTA antenna and AirTV Wi-Fi network tuner, the palm-sized $79.99 device provides a streaming solution for TV viewers and cord-cutters that includes OTA feeds from networks. Continue reading Dish Releases AirTV Mini, its Next-Gen 4K Streaming Stick

Tech Expands its NYC Foothold, Investors Build Film Studio

Although Amazon bypassed New York City for its second headquarters four months ago, the Big Apple has attracted numerous other high-tech companies that are renting office space and creating jobs. Google inked a deal to lease 1.3 million square feet in lower Manhattan, with plans to add 7,000 jobs over 10 years. Facebook is also in talks to lease one million square feet of office space on the far West Side. Now, actor Robert De Niro and his son are part of an investment team building a film and TV production studio in Queens. Continue reading Tech Expands its NYC Foothold, Investors Build Film Studio

Streaming TV Service Locast Receives a Boost From AT&T

Locast is a streaming service that allows those without a pay-TV subscription to watch sports, news and primetime broadcast programming. Backed by the non-profit Sports Fan Coalition, Locast last week received a $500,000 contribution from AT&T. The service has launched in New York and Los Angeles among other large markets. But Locast has not received TV stations’ consent to carry their feeds, something required by federal copyright law, nor is it paying fees, which comprise a significant portion of broadcasters’ revenue. Continue reading Streaming TV Service Locast Receives a Boost From AT&T

Amazon-Google Truce Offers More Cross-Platform Access

Google and Amazon, which reached a truce in April after months of wrangling, opened the door to multiple cross-platform compatibilities: Amazon Fire TV streaming platforms will now carry Google’s YouTube, YouTube TV and YouTube Kids apps — and Google Chromecast platforms and Android TVs will carry Amazon Prime Video. In addition, users will be able to request YouTube content on the Fire TV via the Alexa voice assistant. Not available yet is the ability of Google Assistant to work with Amazon Prime Video on Chromecast. Continue reading Amazon-Google Truce Offers More Cross-Platform Access

Upcoming Apple TV Plus Will Focus on Quality Not Quantity

Apple senior vice president of Internet software and services Eddy Cue has released some details about the company’s Apple TV Plus service, scheduled to launch in the fall. Positioning itself opposite Netflix’s strategy, cue said that Apple will be “creating the best” rather than “the most” original content. He added that there is “nothing wrong” with Netflix’s model, “but it’s not our model.” Apple is a latecomer to streaming video, although Disney, NBCUniversal and Warner Bros. will also debut platforms in 2019 and 2020. Continue reading Upcoming Apple TV Plus Will Focus on Quality Not Quantity

BBC and ITV Join Forces to Launch Rival to U.S. Streamers

In the U.K., Amazon and Netflix now own about two-thirds of that country’s video streaming market and, for the second time, the BBC and ITV are trying to pool their assets to launch their own streaming platform. Their first effort to do so, in 2007, was squelched by regulators. The new platform, dubbed BritBox (a version of which has been available in North America), is expected to make its U.K. debut later in 2019, with the two broadcasters’ popular shows and new content. But the BBC and ITV are still struggling to resolve issues of budget, audience data sharing and content exclusivity. Continue reading BBC and ITV Join Forces to Launch Rival to U.S. Streamers

Toshiba Fire TV Model Lowers Price Barrier for Dolby Vision

Amazon and Toshiba are launching a line of Fire TV Edition sets that include support for Dolby Vision. The 4K televisions, which will be sold exclusively through Amazon and Best Buy, come in a 55-inch model ($499.99) that is available today, followed by 43-inch ($329.99) and 50-inch ($379.99) models to be released on June 30. Dolby Vision’s HDR format is regarded as superior to HDR10 because it allows scene-by-scene adjustments to picture quality. The Amazon-Toshiba sets mark the first time that Dolby Vision will be available in more affordable Fire TV Edition models. Continue reading Toshiba Fire TV Model Lowers Price Barrier for Dolby Vision

FCC Plans to Reallocate Educational TV Spectrum For 5G

To create space for 5G in the mid-band spectrum, the Federal Communications Commission (FCC) plans to reallocate a block of 2.5GHz spectrum once reserved for educational TV and put it on the auction block. The reallocation vote is scheduled for July 10, with the auction planned for some time next year. Mid-band spectrum, also called sub-6GHz frequencies, delivers slower rates but better penetrates buildings and travels faster than millimeter wave signals. Crowdsourced network coverage service Opensignal quantified 5G speeds in South Korea. Continue reading FCC Plans to Reallocate Educational TV Spectrum For 5G

More Marketers Test Targeted Ads on Streaming Platforms

The automobile recommendation site Cars.com used to run its advertisements on TV, aimed at a broad swathe of consumers. But since early 2019, the online company began running its ads on streaming TV platforms such as Amazon Fire TV and Roku to target their ads more precisely to people shopping for cars. Targeted advertising is taking off as a trend because many factors now make it possible to more narrowly aim them to relevant viewers. Some of the data now available includes income, purchase history and web-browsing behavior. Continue reading More Marketers Test Targeted Ads on Streaming Platforms

AT&T Rolls Out Its Ad-Buying Service for Premium Content

AT&T’s ad unit Xandr has launched its ad-buying platform that offers exclusive access to AT&T’s customer data and assists companies in purchasing ad space across formats including mobile and streaming video. The platform, called Xandr Invest, will let advertisers buy ads on AT&T properties such as CNN, TBS and TNT, and will serve as the only ad-buying platform for Xandr’s Community marketplace that also features curated content from publishers such as Philo, Tubi and Vice. AT&T will compete in advertising with Google and Facebook, which combined represented almost 60 percent of the Internet ad market last year, according to PwC. Continue reading AT&T Rolls Out Its Ad-Buying Service for Premium Content

Hulu Strategizes Ad Sales as Marketers Migrate Back to TV

Streaming video service Hulu, co-owned by The Walt Disney Company and Comcast and controlled by Disney, began lowering its CPM advertising rates (the amount charged to reach 1,000 viewers) to lure marketers to commit dollars to its site, according to several sources. Hopeful to boost ad sales, the company is implementing this strategy as major broadcast television networks are expected to secure increased ad commitments for the fall prime time schedules. Although viewers are migrating to streaming video services, marketers have been returning to broadcast TV, which is a known and trusted outlet. Continue reading Hulu Strategizes Ad Sales as Marketers Migrate Back to TV

Deloitte: More Millennials Subscribe to Games Than Pay TV

According to Deloitte’s 13th annual digital media trends survey, more millennials in the U.S. currently subscribe to a game service than to a traditional pay TV service. Approximately 53 percent of those born 1983-1996 pay for gaming services, while 51 percent from the same age group pay for television. Last year, Deloitte found that 44 percent of U.S. millennials had paid subscriptions for video games and 52 percent for television. Results of the latest survey were revealed as new game services from the likes of Apple, Google, Microsoft, Ubisoft and others have recently debuted or are planned to launch soon. Continue reading Deloitte: More Millennials Subscribe to Games Than Pay TV

Majority of Hulu Subscribers Opt For the Ad-Supported Plan

Hulu, which recently revealed that it has 28 million customer accounts, has provided additional details on its subscribers. The streaming video service offers an ad-free $11.99 per month tier, but the majority of its users pay $5.99 per month for the ad-supported plan. Hulu claims 82 million total viewers (2.9 viewers per account), of which 70 percent pay for the ad-supported plan. The company generated nearly $1.5 billion in ad revenue last year. Since advertising is vital to keeping its subscribers, Hulu strives to present ads via viewer-friendly models. Continue reading Majority of Hulu Subscribers Opt For the Ad-Supported Plan

Cable Providers Hope Wireless Deals Will Curb Cord-Cutting

New York-based cable provider Altice USA is planning to compete in the crowded wireless market by launching a new mobile service that offers consumers unlimited data at a $20-$30 monthly price point per phone, according to individuals familiar with the plans. Employees will test the new service, likely to be named Altice Mobile, in the coming weeks, with plans for a summer launch. The company will be joining cable rivals Charter and Comcast in offering wireless deals to subscribers. Cable providers are hoping that offering wireless service will discourage their customers from cord-cutting. Continue reading Cable Providers Hope Wireless Deals Will Curb Cord-Cutting

Hisense’s ULED XD TV Aims to Compete With OLED Tech

Chinese TV manufacturer Hisense just unveiled its ULED XD television, with plans to offer high-end technology at a lower-than-typical price. According to the company’s director of product management Chris Porter, the company puts 5 percent of profits every year into R&D, which has allowed it to develop the set’s proprietary technology — some of which has never been released in the U.S. market. At CES 2019, Hisense showed off the ULED XD, which is essentially comprised of two connected 4K LCD panels, and a proprietary chipset that reportedly offers exceptional deep blacks. Continue reading Hisense’s ULED XD TV Aims to Compete With OLED Tech

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