Hulu Draws 800,000+ Subscribers to its New Live TV Service

In an interview with CNBC, Hulu CEO Randy Freer revealed that his company’s $40 per month Internet streaming service, Hulu with Live TV, which launched a little more than one year ago, has surpassed 800,000 subscribers. Dish Network’s Sling TV reached 2.3 million customers at the end of Q1, and AT&T’s DirecTV Now has about 1.46 million subscribers. Other competitors in this space include Google’s YouTube TV, PlayStation Vue from Sony, and the sports-focused fuboTV. In total, Hulu has more than 20 million paying customers (half subscribe to the ad-free $11.99 monthly package). Continue reading Hulu Draws 800,000+ Subscribers to its New Live TV Service

FCC’s O’Rielly Asks Amazon, eBay to Remove ‘Rogue’ STBs

FCC commissioner Michael O’Rielly is urging Amazon and eBay to pull listings from their sites for “rogue” set-top boxes that enable consumers to watch pirated TV shows. On Friday, the commissioner sent a letter to Amazon CEO Jeff Bezos and eBay CEO Devin Wenig noting that the STBs in question often falsely feature the FCC logo, and are responsible for encouraging “intellectual property theft and consumer fraud.” O’Rielly recognized that the companies have been working to address the problem, but wrote “despite your good work in this area, devices continue to make it to consumers through your websites.” Continue reading FCC’s O’Rielly Asks Amazon, eBay to Remove ‘Rogue’ STBs

Samsung Zeroes In on AI to Meet 2020 Goal for Smart Devices

Samsung has committed to integrating artificial intelligence and Internet connectivity into all its products by 2020, even as Google and Amazon beat the South Korean company to market with their AI-powered smart speakers. Samsung’s goal is to have every device from televisions to refrigerators synch with each other and drive demand for its smartphones. Samsung eventually plans to centralize these devices with its SmartThings app, acquired in 2014. It also will include its own virtual assistant Bixby, which debuted last year on its flagship Galaxy S8 smartphone. Continue reading Samsung Zeroes In on AI to Meet 2020 Goal for Smart Devices

Viewers Not Warming to Recommendations by Video Services

According to research from UserTesting, the personalized viewing recommendations offered by video streaming services are failing to gain traction with most consumers. While results varied across services, only 29 percent of participants indicated that they watch content recommended to them. In addition to relevant recommendations, the study rated services based on metrics such as speed, availability of content, episode scanning, and overall ease-of-use. With a total score of 89.5, Netflix led the field, followed by Hulu (86.8), Amazon Prime (85) and YouTube TV (80.7). Continue reading Viewers Not Warming to Recommendations by Video Services

Media Outlets See Advertising Boon in Legal Sports Gambling

The Supreme Court’s ruling now permits states to make their own decisions about legal gambling on sporting events. For media and advertising companies, the ruling could also be a boon to their bottom line. With gambling, viewers will want to follow live sports in greater detail, and expanded sports coverage means more advertising dollars. In anticipation of such legalized gambling, media executives are mulling over ideas for programming on their digital platforms that include more stats and betting options. Continue reading Media Outlets See Advertising Boon in Legal Sports Gambling

Amazon Channels Making a Splash in Subscription Video Sales

According to The Diffusion Group (TDG), Amazon is now responsible for 55 percent of a la carte direct-to-consumer video subs. Amazon Channels is “the company’s platform for reselling subscription services like HBO and Showtime,” explains Variety. TDG’s new research indicates that “53 percent of all consumers who don’t get HBO through their pay TV provider are purchasing it via Amazon Channels,” notes the article, adding that “72 percent of Showtime subscribers get the network’s direct-to-consumer offering via Amazon Channels, and 70 percent of Starz a la carte subscribers receive it from Amazon.” Continue reading Amazon Channels Making a Splash in Subscription Video Sales

Hulu Upgrades Mobile Apps With Live TV Guide, Vertical Video

Hulu will soon debut upgraded iOS and Android mobile apps with a new live TV program guide and a vertical video player that will let live TV viewers stream linear programming while browsing the channel guide. The streaming service’s iPhone and iPad apps will also get support for HDMI-out and Android apps will enjoy improved performance on Chromecast. Users will also be able to improve personal recommendations by deleting entries from watch history and removing certain kinds of programs. Continue reading Hulu Upgrades Mobile Apps With Live TV Guide, Vertical Video

CBS and Nielsen to Serve Dynamic Ads for Live TV Broadcasts

CBS and Nielsen are joining forces to deliver dynamic ad insertion (DAI) into linear national television programming that is viewed via connected devices. This will enable advertisers to better target individual viewers with more relevant commercials. The collaboration will use Gracenote’s Automatic Content Recognition software, which is already installed in millions of smart TVs. “Nielsen, through its acquisition of Gracenote, will leverage patented technology to replace linear ad spots on individual smart TV sets to offer more advanced advertising capabilities to brands,” said Nielsen exec Peter Bradbury. Continue reading CBS and Nielsen to Serve Dynamic Ads for Live TV Broadcasts

Amazon Plans to Beta Test New Display Ad Re-Targeting Tool

Amazon has introduced a new display ad offering that lets retailers in its marketplace follow shoppers as they browse the Internet and attempt to lure them back to buy on Amazon. The tool gives sellers broader reach by letting them bid on ads that will appear on other websites and apps, although Amazon doesn’t specify where. But sellers only pay Amazon when potential customers click on the ads. According to sources, the company is currently inviting a handful of merchants to test the new digital ads later this month. Continue reading Amazon Plans to Beta Test New Display Ad Re-Targeting Tool

TiVo DVRs Add Support for Amazon’s Virtual Assistant Alexa

TiVo is introducing voice control to its DVRs with support for Amazon’s digital assistant Alexa. Consumers who have TiVo devices including the Premiere, Roamio and Bolt boxes will be able to interact with Alexa for basic remote control commands such as skipping commercials with SkipMode, changing channels, and launching video apps like Netflix. TiVo joins companies including DirecTV, Dish and Verizon in adding hands-free, voice control features. At CES in January, TiVo announced its plans to add support for Alexa and Google Assistant. Continue reading TiVo DVRs Add Support for Amazon’s Virtual Assistant Alexa

Apple Plans to Sell Streaming Video Subs via its Own TV App

Apple plans to make it easier for viewers to watch its TV app, and boost its use on Apple TV, iPhones and iPads. Rather than make users purchase subscriptions through various apps in its App Store, Apple will sell subscriptions to some of these services directly through its own TV app, and also centralize streaming from its own app, rather than through third parties. Sources say the feature will roll out next year. Apple has focused on growing its services business, which is slated to generate $50 billion a year in revenue by 2021. Continue reading Apple Plans to Sell Streaming Video Subs via its Own TV App

TaTaTu: Blockchain-Based Entertainment and Social Platform

TaTaTu is a new blockchain-based platform that integrates entertainment viewing with social media. The brainchild of producer Andrea Iervolino, TaTaTu rewards viewers for watching content including movies, TV shows, sports, and gaming — and adds rewards when their friends also watch. The first platform, without social media, will be released in three weeks; the complete version will debut Q1 2019. AMBI Media Group will be amongst the first content providers (Iervolino is AMBI Media’s co-founder and CEO). Additional partnerships will be announced soon. Continue reading TaTaTu: Blockchain-Based Entertainment and Social Platform

Wireless Oculus Go, at $199, Opens Door to Widespread Use

Facebook has debuted Oculus Go, its standalone $199 VR headset that the company hopes will launch more widespread engagement with virtual reality. Unlike the Oculus Rift, Oculus Go does not require a high-end smartphone or computer, has no wires or cables, and is ready to use out of the box. Early reviews give the VR headset a thumbs-up for its simplicity and convenience, and such features as speakers built into the strap. Also at its F8 developer conference, Facebook debuted a new version of Oculus Rooms. Continue reading Wireless Oculus Go, at $199, Opens Door to Widespread Use

YouTube Creates New Ad Category to Reach Light TV Viewers

YouTube is luring advertisers away from TV, stating that connected TVs are the fastest growing category, with an audience of cord cutters and so-called light TV viewers. Its own YouTube TV, launched last year as a skinny bundle paid TV service, is now being viewed not just on mobile screens but on TV screens. In fact although half of all YouTube videos are watched on mobile devices, 150 million hours daily are watched on TVs, a 50 percent jump in the last six months. YouTube TV now reaches 85 percent of U.S. TV households. Continue reading YouTube Creates New Ad Category to Reach Light TV Viewers

AT&T Plans to Introduce New Sports-Free Streaming Service

AT&T chief exec Randall Stephenson announced last Thursday that the company plans to introduce the AT&T Watch live TV service in the coming weeks. The streaming service will offer a sports-free, skinny bundle of channels to general consumers for $15-per-month and for free to AT&T Wireless subscribers. “At this price point,” explains TechCrunch, “the service would be one of the lowest on the market — less than Sling TV’s entry-level, $20-per-month package, and just a bit less than Philo’s low-cost, sports-free offering, priced at $16 per month.” Continue reading AT&T Plans to Introduce New Sports-Free Streaming Service

Page 10 of 126«...6789101112131415...304050...»