With the coronavirus in full force, Apple is one of many companies finding it challenging to predict consumer demand, even as it readies the release of its low-price iPhone model and 5G-enabled iPhones. Apple closed factories in China and its Silicon Valley headquarters as well as stores in Europe, impacting iPhone sales, which peaked in 2015. The new model was scheduled to debut this month but might be delayed; 5G phones are expected to unveil in September. Meanwhile, Huawei is also testing the demand for new flagship phones. Read more

Last week, Epic Games revealed its plans to fund, introduce and market new multi-platform video games, under the new Epic Games Publishing division. Epic Games stated that it will fund “up to 100 percent of all game development costs … studios will retain 100 percent control of their intellectual property … [and] once costs are recouped developers will earn at least 50 percent of profits.” Epic games also acquired Cubic Motion, which offers automated performance-driven facial animation technology. Read more

The film industries in Italy, France and Spain — European countries the hardest hit by the coronavirus — are enduring tough times, with the postponement of dozens of film releases. More worrisome is the future prospects of theaters in markets where indie distributors already contend with the dominance of U.S. content. In France, for example, Hollywood movies accounted for 59 percent of its 213 million theater admissions in 2019. One potential solution is to stream or air indie films on-demand. Read more

Due to increased Internet traffic during the coronavirus, YouTube will reduce the quality of its streaming videos to standard definition for a month. Viewers will, however, be able to choose to watch in high definition. In instituting lower resolution, the Google-owned company is extending the policy enacted in Europe, where regulators asked all streaming companies — including Netflix and Amazon Prime Video — to do so. Sony, Microsoft and others are also working to minimize the impact of game downloads on bandwidth. Read more

Apple has always had strict limits on apps that users can access on its devices. For gaming, that means its 1+ billion iPhone/iPad users have one option: Arcade, the subscription service Apple unveiled in September. The App Store guidelines also ban streaming from the cloud, which limits Arcade’s capabilities. Still, software developers need to be on Apple’s iOS if they want to reach a maximum number of users. According to Sensor Tower, the iOS App Store was responsible for 65 percent of all global app spending last year. Read more