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New Camera-to-Cloud Technology Available for Productions

Feature film “Songbird,” directed by Adam Mason, is a thriller based on the COVID-19 pandemic. Shot last summer in Los Angeles, the production used new camera-to-cloud technology that enabled remote participation — including live feedback — by any crew member that couldn’t be on set. Cloud-based video review company Frame.io had been working on the concept, streaming footage from connected cameras over 4G or LTE to remote crew. The company’s C2C solution launches this month. “Songbird” co-producer Max Votolato dubbed it “like having a video village in your pocket.” Read more

Streaming Now Makes Up 83 Percent of Total Music Revenue

In its year-end report, the Recording Industry Association of America (RIAA) stated that, in the U.S., recorded music revenues grew 9.2 percent to $12.2 billion at estimated retail value, the fifth consecutive year of growth. Paid subscription services, ad-supported on-demand platforms and digital radio added $10.1 billion in revenue, a 13.4 percent jump. Paid subscriptions to on-demand services such as Apple Music and Spotify represented the majority of recorded music revenue, growing 14.6 percent to $7 billion in 2020. Read more

Arizona Bill Curbing Apple, Google App Stores Passes House

Last week, the Arizona House of Representatives voted 31-29 to pass HB 2005, requiring app stores to allow app developers to use their own payment processing systems. Apple and Google, which have banned developers from doing so, have reaped 15-30 percent from every purchase made from an app in their stores. The bill’s House passage is considered a victory for the non-profit Coalition for App Fairness (CAF). To become law, the Arizona Senate has to approve the proposed legislation. Arizona governor Doug Ducey still has the option to veto it. Read more

Square Acquires Majority Stake in Jay-Z’s Tidal Music Service

Digital payment firm Square is spending $297 million in cash and stock for a majority share of the subscription-based Tidal streaming music service. Tidal owner Jay-Z, born Shawn Carter, will join Square’s board. Now, musicians on Tidal will be able to use Square’s Cash App payment service to digitally store and transfer money. Square hardware lead Jesse Dorogusker, who will temporarily lead Tidal, said, “we’re interested in a 360-degree view of artists as small-business owners,” noting live performances, merchandise and collaborations. Read more

Pinterest Focuses on Video Marketing, Trend Data, Shopping

Pinterest held a first-ever partner and advertiser summit to promote video, shopping, and making trend data actionable, all key agenda points for 2021 and beyond. In 2020, it added 100+ million monthly active users worldwide, reaching a total of 459 million, a 37 percent year-over-year increase. In Q4, revenue rose 76 percent year-over-year to $706 million, and 2020 revenue grew 48 percent to almost $1.7 billion. Video played a “meaningful” percentage of that revenue, said global head of sales Jon Kaplan. Read more

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