Google introduced Key Moments, a feature that enables users to find shortcuts to video highlights. A search for a how-to video, for example, will bring up links that creators have time-stamped. According to Google, the feature will also make video easier to find for people using screen-reading software to navigate the Internet. Key Moments will first appear in English for YouTube videos time-stamped by the creators. It is limited to a small number of creators but those interested can sign up for early access. Read more

Amazon is debuting an HD version of its music service, which means its digital sound quality will henceforth be on a par with that found on CDs. Music executives, some who have pushed for different tiers of subscription beyond Apple Music and Spotify’s typical $9.99-per-month, said Amazon’s move is “a sign of the music-streaming market’s maturation.” Although Tidal offers an HD sound service, Amazon Music, at the No. 3 spot by subscription numbers, will be the first major service to offer comparable quality audio. Read more

On Wednesday, California Governor Gavin Newsom signed Assembly Bill 5 (AB5), a law that will classify some independent contractors as employees and takes effect January 1. Companies such as Lyft and Uber Technologies, whose employees are among those that might be reclassified, redoubled both their resistance to the law and plans to negotiate again with relevant labor unions. At the same time, these companies are making noise about initiating a ballot-measure campaign to rewrite the standards for independent contractors. Read more

In April, NBCUniversal will introduce its streaming service, dubbed Peacock, and join the ranks of other streaming services to debut in the next few months. Apple TV+ will unveil November 1; Disney+ on November 12, and HBO Max from WarnerMedia, also in April. Peacock will have 15,000 hours of content on both its ad-supported and subscription-based services, including complete seasons of some of its most popular shows. In June, said a source, the company paid $500 million to regain rights to “The Office.” Read more

Major entertainment entities entering the streaming video market have collectively spent $2+ billion on classic TV shows as they jockey for position ahead of a looming battle for dominance. The services, which include Apple TV+, Disney+, WarnerMedia’s HBO Max and, newcomer NBCUniversal’s Peacock, are also busy spending money to sign talent for new original programs. All these services are scheduled to launch between November and April; the activity also points to the potential for a price war. Read more