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Creative Artists Agency Signs Its First Virtual Influencer Client

Creative Artists Agency (CAA) signed Miquela, a 19-year old Brazilian-American model, pop singer and social influencer. Unlike CAA’s other clients, however, Miquela is a virtual character, created by California-based tech startup Brud in 2016. She first appeared on Instagram where, as “Lil Miquela” she garnered 2.2 million followers. She also has almost 550,000 TikTok followers. CAA plans to work with Miquela on “TV, film, and brand strategy and commercial endorsements, raising the prospect of a movie or show featuring the character.” Read more

Amazon Takes Aim at Market Share Ceded Due to COVID-19

As online shopping skyrocketed during the COVID-19 shutdown, Amazon was overwhelmed with orders and its rivals saw an opportunity to grab market share. In the last quarter, Target’s online sales increased 141 percent, Etsy’s went up nearly 80 percent and Walmart’s rose 74 percent. Amazon, however, is regaining its footing by removing limitations of the products in its warehouses, offering promotions and, again, shipping more products in one-to-two days. It also plans to increase its Prime Air fleet to about 200 planes. Read more

Drones Take on Essential Roles During Coronavirus Pandemic

During the COVID-19 pandemic, drones have been put to good use. In Florida, for example, UPS Flight Forward is delivering medicine from a CVS pharmacy to a nearby retirement community. As former roboticist Daniel Wilson, author of “Robopocalypse” put it, “the machines we’re used to fearing are uniquely well suited to swoop in and save the day.” Although drones have successfully shed some of their dystopian image, privacy advocates and others are still wary of their use by police for broad surveillance. Read more

Tech Firms Consider Remote Work Options After Coronavirus

Apple, Facebook, Microsoft and Twitter were among the first U.S. companies to send their employees home as the coronavirus spread. Now, as they reopen their campuses, they are also allowing some of employees to continue to work from home. If that policy becomes widespread, it will be a major change from the college-like corporate campuses the companies built to encourage creativity and spontaneous interactions. Working from home will be its own perk and allow companies to broaden their search for workers. Read more

Study Reveals Growing COVID-19 Anxiety Over Public Spaces

People have been locked down due to the coronavirus for two months, but a mid-May survey from Performance Research, in partnership with Full Circle Research Co., revealed that many are still anxious about health and safety in larger public spaces. In fact, the survey indicates that, despite a strong desire to gather with others and resume normal activities, the level of anxiety for many has been building since an earlier survey taken in March. Such a trend could impact movie theaters, theme parks, sports venues, concert halls, stage performances and more.

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