Atmosphere — a startup that curates streamed video content for commercial venues including Westin Hotels & Resorts, Taco Bell and Texas Roadhouse restaurants, as well as gyms, spas, airports and other places people congregate — has entered into a deal with TikTok to offer clients a channel programmed with the popular app’s short-form clips. The offering will be distinct from TikTok TV, launched in November as the mobile app’s first dedicated foray onto television screens and now available via Amazon Fire TV, LG and Samsung smart TVs, Google TV and other Android TV devices. Read more

ETC’s George Gerba and Don Levy spent Thursday navigating the Las Vegas Convention Center’s Central Hall looking for unique products from major exhibitors at CES 2022 that would be of special interest to the entertainment industry. They found a Hisense ultra-short throw projection TV, a Samsung TV with an adjustment capability that would be useful in-camera as well, Fraunhofer tech for adjusting the volume of dialog separately from other audio in a consumer device, a winged drone with impressive flight duration and speed, and a few other products of note. Read more

CTA senior vice president of political and industry affairs Tiffany Moore introduced Senator Jacky Rosen (D-Nevada) who convinced a bipartisan group of women senators to, for the first time, discuss technology at CES. Rosen brought senators Marsha Blackburn (R-Tennessee), Shelley Capito (R-West Virginia), Maria Cantwell (D-Washington) and Susan Collins (R-Maine), who all share a strong background and/or interest in technology issues. Rosen and Capito launched the first Women in STEM Caucus to advance women’s participation in these areas. Read more

During a panel at CES 2022, CTA specialist in government affairs Quentin Scholtz queried panelists from government and technology on their priorities and plans for stepping up effective enforcement against cyberattacks, especially those originating from nation states. Jamie Susskind, tech policy advisor for Senator Marsha Blackburn (R-Tennessee); former U.S. representative Will Hurd (R-Texas); and Samsung Electronics senior manager and counsel of public policy Eric Tamarkin offered complementary priorities on how to act in 2022 and going forward. Read more

Citing laptops as the fastest-growing PC platform, Nvidia is doing its part to ensure gamers and creators can keep up, unveiling 160 new models equipped with its GeForce RTX GPUs at CES 2022. More than 100 of them are AI-powered Nvidia Studio laptops, optimized for creatives and VFX professionals. After four years in beta, Nvidia is making its Omniverse platform free to individuals and introducing cloud-based collaboration capability as the company stakes its claim on creating for the multiverse. Omniverse lets creators use different typically incompatible software packages in one workflow in real time. Read more