Intel announced it will purchase Israeli chipmaker Tower Semiconductor in a deal valued at $5.4 billion. Tower — which specializes in analog semiconductor solutions for high-growth markets including mobile, automotive, medical devices and power management — will make Intel instantly more competitive in sectors dominated by Taiwan’s TSMC. Intel CEO Pat Gelsinger cited “Tower’s specialty technology portfolio, geographic reach [and] deep customer relationships” among the assets that will help scale Intel to “a globally diverse end-to-end foundry” to help meet growing chip demands across the nearly $100 billion addressable foundry market. Read more

One team was crowned champion at Super Bowl 56, but all the advertisers were winners, with an average of 112.3 million total viewers tuning in across TV and streaming. Typically the most-watched television event in the U.S., the Super Bowl is an opportunity for deep-pocketed advertisers to make an impression on consumers. This year, the post-game spot talk was all about tech. Returning sponsors Amazon, E-Trade, T-Mobile and Verizon were joined by big game debutantes, including four crypto firms, Japanese e-commerce site Rakuten, Meta Platforms’ first national commercial for Meta Quest 2, and several electric vehicle ads. Read more

Popular messaging app Snapchat has added a new way for its top creators to earn money on the platform, introducing mid-roll ads in public Stories. The feature is in U.S. beta testing now with an early set of Snap Stars, who will receive a share of the revenue generated from ads within their public Stories. “Stories lower the barrier to content creation and engagement, and we believe placing ads within a Snap Star’s public Story will allow an easier path to financial success,” Snap says of the program, which it plans to roll out commercially later this year. Read more

Deepdub, the Tel Aviv-based tech firm specializing in automated language localization using AI, has raised $20 million in Series A funding led by New York-based global venture capital and private equity firm Insight Partners. The two-year-old Israeli company will use the funds to expand its global sales and delivery reach, bolster R&D and other platform enhancements. The investment follows a year of explosive growth for Deepdub, which in December announced a multi-series partnership with First Look Entertainment’s streaming service Topic to dub into English its catalog of international documentary and TV series. Read more

Tech startups are booming, with a spike in investment in companies that focus on automation to stream supply chain throughput. According to data from venture capital database PitchBook, investment in tech firms that facilitate supply chain efficiency was for the first nine months of 2021 about $24.3 billion, roughly 60 percent higher than all of 2020. The acceleration is largely due to COVID-19 supply chain shortages. Until recently, despite their underlying importance to stocking the world’s shelves, businesses specializing in supply chain solutions weren’t a hot category for venture capital. Read more