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Google Updates Policies Regarding Blockchain in Play Store

Google has updated transaction policies to allow for blockchain-based digital content, such as NFTs, to be placed within content distributed through its mobile software marketplace Google Play. Google has been slow to warm to blockchain integration, and the new approach comes with strict transparency requirements. If tokenized digital assets are part of an app or game “developers must declare this clearly,” Google explains, adding that “developers may not promote or glamorize any potential earning from playing or trading activities.” These stipulations intend to prevent the hype that has attached itself to so much blockchain activity from infiltrating Google Play. Read more

Roku Lets Customers Make Shopify Purchases with Remote

Video streaming tech company Roku has partnered with e-commerce platform Shopify to offer television viewers the ability to purchase products using their TV remotes. When a Roku Action Ad appears featuring a Shopify merchant, viewers can press OK on their Roku remote to get more information about the product and click to purchase directly from their TV. Consumers will be able to check out using Roku Pay. Roku explains Action Ads as “advertisements on Roku streaming devices that provide a down funnel action, such as sending users a text, scanning a QR code, or making a purchase.” Read more

Twitch to Offer Short Videos, Discovery and Stories This Fall

Video streaming service Twitch is rolling out a Discovery Feed to support growth opportunities for smaller streamers. That and other short-form video features were announced at TwitchCon Paris this past weekend. Though the platform’s primary business remains live-streaming, it wants to give creators a chance to promote their content in the native environment rather than on YouTube and TikTok, where most of the outreach has taken place to date. Like TikTok, the Twitch Discovery Feed is designed as a scrollable vertical feed that relies on algorithms to serve clips to users even when the creators aren’t live. Read more

California Moves Big Tech News Bill to 2024, But Holds Firm

Having passed the California Assembly June 1 with bipartisan support and moved on to the Senate, the California Journalism Preservation Act (CJPA) has been kicked over to the next term, becoming a two-year bill. Instead of a scheduled hearing this week, AB 886 will go on calendar for 2024 while fine-tuning continues. The bill is reminiscent of laws passed in Canada and Australia that require companies including Meta and Google to pay publishers for news content. Assemblymember Buffy Wicks (D-Oakland) says legislators are leveraging the session spillover and will not lose ground as they navigate to passage. Read more

U.S. and EU Formally Adopt Long-Awaited Data Sharing Deal

The European Union has agreed to a data sharing agreement with the United States, bringing to a close a years-long negotiation that saw U.S. national security concerns bump up against European privacy rights. The new EU-U.S. Data Privacy Framework — which replaces a previous iteration, the Privacy Shield, invalidated by EU courts in 2020 — was a focus of Big Tech. Under the new agreement, Europeans can lodge formal objections when they feel their personal information has been improperly accessed by American intelligence agencies, with an independent judicial review body, the Data Protection Review Court, established to evaluate such claims. Read more

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