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Facebook Ad Sales Pick Up, Resulting in Strong Q1 Revenue

With the coronavirus pandemic, advertising plummeted on many online sites, including social media giant Facebook. The company’s chief financial officer David Wehner declared that factor “largely attributable” to the 16 percent decline in average price of ads purchased in March. But gaming and e-Commerce companies picked up the slack by spending more, taking advantage of less competition in the company’s ad auctions. As a result, Facebook chief executive Mark Zuckerberg told analysts the company would “remain in growth mode.” Read more

Microsoft: Remote Work Needs Outpace Supply Chain Issues

Microsoft expected the original $10.75-$11.15 billion Q1 forecast for its personal-computing business to be negatively impacted by COVID-19 disruptions, yet the company reported that its PC group generated $11 billion in sales as consumers continue to stay at home. The PC group benefited from an increased demand for remote work and education solutions, as well as a 2 percent rise in Xbox sales, a solid increase from a drop in the previous quarter. Microsoft’s PC business includes licensing revenue from PC sales, its Xbox video-game platform and popular Surface laptops. Read more

Pandemic Hastens M&E Industry Adoption of Cloud Workflows

ETC program director Erik Weaver introduced a live Equinix/ETC@USC webinar on “The Future of Media & Entertainment in a Time of Radical Change.” The opening keynote address on cloud workflows, moderated by film/TV media workflow engineer Michael Kammes, featured Microsoft Azure chief technology officer of media & entertainment Hanno Basse and Avid chief executive & president Jeff Rosica. Kammes opened the conversation by asking Basse and Rosica to describe how their companies are experiencing the move into the cloud. Read more

Dell EMC’s Burns Predicts Advance of Innovative Tech Trends

Dell EMC chief technology officer for media & entertainment Thomas Burns noted the “specific superpower” of natural disasters in driving change. “The entire industry experiences this all together and forces everyone to change at the same time,” he explained during yesterday’s Equinix/ETC webinar. “Although the tools may be lesser resolution, the talent and the viewers don’t mind. We have a free pass to experiment that we wouldn’t otherwise.” That observation, he said, is relevant to the changes the M&E industry is undergoing during the coronavirus pandemic. Read more

Teradici Enables Remote Studio Workforce for VFX, Broadcast

Presenting as part of yesterday’s Equinix/ETC&USC live webinar, Teradici chief executive David Smith noted that his company has 14 years of experience in creating remote workflows. “These technologies are who we are and what we do,” he said. “We are passionate about visualization workflows and graphic-intensive workflows that involve our GPU partners like AMD, Nvidia and others.” Such remote workflows, he said, “add tremendous value,” especially during the coronavirus pandemic, which has heightened the need for them. Read more

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