By
Paula ParisiAugust 9, 2023
Verizon has teamed with New York’s Metropolitan Museum of Art on a discovery app called Replica that lets consumers scan artwork to generate digital collectibles. The augmented reality Replica experience lets museum visitors scan items using a mobile app that stores them to Roblox as objects or avatar accessories. Roblox account holders can also virtually explore the Met’s facade and partake in other immersive experiences. The effort follows a previous Verizon collaboration with the museum and indicates the way institutions can leverage AR to engage consumers. Read more
By
Paula ParisiAugust 8, 2023
Chinese tech firm Rokid released is first AR glasses in 2017, and is now making available an attachment called Rokid Station that brings an immersive 215-inch Android TV virtual screen experience to its new Rokid Max augmented reality eyewear. The Rokid Max glasses list for $439, but bundled with the Rokid Station the price is $529 (via preorder). The Rokid Max glasses feature micro OLED screens that can project what appears to be a 215-inch screen positioned about 10 feet from the user, creating the illusion of an immersive viewing experience. Read more
By
Paula ParisiAugust 8, 2023
DJI’s Osmo Action 4 sports video camera promises “remarkable low-light performance” thanks to a larger 1/1.3-inch image sensor that captures more light through an utrawide f/2.8 aperture 155-degree lens. At $399, the Action 4 retails for about $70 more than the Action 3 but offers improvements including the ability to shoot in 10-bit D-Log M format for higher dynamic range that allows for greater color-correction flexibility in the editing room. The Action 4 also supports greater storage of up to 512GB using a required microSD card (the camera has no internal storage). Read more
By
Paula ParisiAugust 8, 2023
Spotify is rolling out its new Confidence software development product in private beta. Based on its learnings from more than 10 years of experience experimenting at scale, the company says Confidence aims to make it simple for teams to set up, run and analyze their own user tests so they can quickly perfect and productize ideas. “Whether it’s automatically coordinating simultaneous A/B tests or orchestrating the rollout of an AI recommendation system across mobile, desktop, and web, the platform we built scales experimentation best practices and capabilities,” Spotify explains, adding that it plans to make the technology available soon to all companies. Read more
By
ETCentricAugust 7, 2023
ETC@USC will host its 8th vETC virtual conference at SIGGRAPH 2023 in Los Angeles, August 8-10. The event – which highlights significant presentations of emerging technologies and their impact on the M&E industry – will explore how generative AI, machine learning, and other compelling new tools help simplify building 3D worlds and tackle today’s computer vision challenges. Three days of sessions will be recorded and posted on ETC’s YouTube channel. For those attending SIGGRAPH who may be interested in attending the sessions (located at Z by HP Booth 215), visit the program guide, which includes a full schedule and speaker bios. Read more