OpenAI has unveiled a new frontier model, OpenAI o3, which it claims can “reason” through challenges involving math, science and computer programming. Available to safety and research testers, it is expected to be available to individuals and businesses this year. OpenAI o3 is said to be over 20 percent more efficient at common programming tasks than its predecessor OpenAI o1 and beat a company scientist on a programming test. Model o3 is part of a broader effort to create AI systems that can reason through complex problems. In late December Google debuted a similar platform, the experimental Gemini 2.0 Flash Thinking Mode. Read more

Mastercard Chief Marketing and Communications Officer Raja Rajamannar is quite clear on his opinion of current marketing practices. “The strategies to get the right consumer insights are totally flawed,” he said. “Every single aspect of marketing has to be reinvented.” In a CES panel on “Revolutionizing Customer Engagement,” Rajamannar and Netflix Vice President of Consumer Products Josh Simon described their partnership efforts to create experiences that engage the fanbase. The discussion, led by influencer.com Chief Executive Ben Jeffries, first focused on why traditional marketing strategies are failing. Read more

Extreme brightness, advanced AI and a 165Hz refresh rate for gaming are among the features of the LG’s 2025 OLED evo lineup. Powering the OLED evo M5 and OLED evo G5 series is LG’s freshly minted Alpha 11 Gen 2 processor, with improved power and AI capabilities to take it beyond last year’s G4 series in picture and sound. LG calls the line the world’s first wireless OLEDs, with the ability to transmit throughout the home. LG’s Brightness Booster Ultimate — offering “brightness three times higher than conventional OLEDs” — and the Alpha 11 Gen 2 processor enhance the package. Read more

Hisense is going high-end at CES 2025, with two XXL-size TVs that leverage new display technology. For 2025 the company has queued up a 136-inch micro-LED TV and a 116-inch mini-LED TV that uses RGB backlight for improved color. The Chinese company’s 2025 TVs all feature a new Hisense Hi-View AI Engine X processor that the company says is faster than last year’s and uses artificial intelligence to optimize the picture and sound, as well as energy consumption. The models also have built-in ATSC 3.0 tuners for NextGen digital TV broadcasts. No word yet on pricing or availability. Read more

TCL’s new QM6K series of mini-LED TVs is turning heads at CES 2025 for its combination of high-end features, low price, and fact that it is available now, starting at $750 for the 50-inch model, going up to 98-inches for $3,500. Featuring a bezel-free design, the TV is powered by the company’s proprietary AiPQ Pro Processor, a Super High Energy mini-LED chip that TCL is using on all its 2025 mini-LED TVs. The company says the AiPQ Pro produces 53 percent more brightness and has 500 local dimming zones controlled by TCL Precise Dimming, debuting on the QM6K series. Read more