Fresh off its legal victory in the years-long courtroom battle with Apple, Epic Games is getting ready to relaunch “Fortnite” in the App Store with a Rewards program offer that encourages people to use its own payment option rather than the iPhone maker’s system. Gamers who make purchases in “Fortnite,” “Rocket League” or “Fall Guys” using Epic’s payment system will get 20 percent credited back as Epic Rewards. The global offer for those in-game purchases is good in perpetuity, whether made using iOS, Android, a PC or the Web, as long as Epic’s payment system is used. Read more

Former Bungie developers have formed teamLFG, a PlayStation studio housed within Sony Interactive Entertainment. Hermen Hulst, CEO of the Sony Interactive Entertainment Studio Business Group, said teamLFG has “rallied developers from across the industry to bring to life an ambitious incubation project” that the company is “very excited about.” The first game from teamLFG will see players inhabit “a lighthearted, comedic world set in brand-new, mythic, science-fantasy universe,” the principals hinted, noting it was a multiplayer actioner “that draws inspiration from fighting games, platformers, MOBAs, life sims, and frog-type games.” Read more

Google is adding a “Simplify” feature for iOS users that uses AI to translate complex or technical text into language that aims to be easy to understand. Simplify leverages what Google calls “a novel prompt refinement approach developed by Google Research,” drawing on the company’s proprietary AI, Gemini, to make complicated writing “digestible — without losing key details.” Google’s research indicates people find Simplify’s plainspeak “significantly more helpful than the original complex text” and improved retention. “Simplify uses AI to make dense text on the web easier to understand — without leaving a web page,” Google explains. Read more

Pinterest has added more AI options for visual search, hoping to drive discovery. The idea is to make it easier to segment elements in Pin image searches, building databases of relevant or personally associated products. When users view a Pin, they’ll now also see AI-generated words that can be used to learn more about elements of an image that interest them, including informationally and to facilitate shopping. “We’re breaking down and decoding images so users can quickly search and shop for the details of an outfit — whether it’s an aesthetic, color palette, fit or product category,” according to Pinterest. Read more

Netflix is testing a short-form video feature for mobile to compete for the attention of those spending time on platforms such as TikTok, Instagram Reels and YouTube Shorts. The news came out of the company’s inaugural product and tech event where it also shared plans for an OpenAI-powered search tool that lets users describe their desired content conversationally. Netflix plans to introduce improved real-time recommendations and a redesigned TV homepage, rolling out globally in the coming weeks and months, according to Chief Product Officer Eunice Kim, who presided over the event with Chief Technology Officer Elizabeth Stone. Read more