CTA Vice President of Regulatory Affairs David Grossman spoke on a range of security topics with Deputy National Security Advisor for Cyber and Emerging Tech Anne Neuberger, principal adviser to President Biden on cyber affairs. During CES 2024, the two discussed the debut of the U.S. Cyber Trust Mark and its just-announced international reach, as well as spectrum policy and the reauthorization of the spectrum auction. Neuberger expressed her appreciation for partnerships in the private sector — and especially the Consumer Technology Association — in helping the government bring the Cyber Trust Mark program into being. Read more

Amazon is rolling out Matter Casting, which lets customers cast directly from supported streaming apps on iOS and Android to Fire TV and Echo Show 15 devices. Viewers can begin watching a movie or browse for a Prime Video show on their phone, then cast it to a compatible Fire TV or Echo Show screen. Amazon called the CES announcement “an industry-first demonstration of implementing Matter Casting,” referring to the open-source Matter standard protocol for connectivity between smart home and IoT devices. Amazon is a founding member and active contributor to the Matter standard. Read more

Santa Monica-based AI startup Rabbit Inc. is offering a virtual assistant in the form of a pocket device that the company says can improve upon mobile phones by learning to use your apps and running them for you. Heavily publicized at CES 2024 in Las Vegas this week, the initial run of the company’s r-1 units had as of Tuesday sold out at $199 each. The retro-looking device with a 2.88-inch touchscreen is continuing to take preorders; shipments are scheduled to begin in late March. The company says its proprietary Rabbit OS is the first operating system built on a Large Action Model (LAM) foundation. LAMs are LLMs trained on datasets of actions and consequences. Read more

Consumer Technology Association VP of Marketing & Communications Melissa Harrison moderated a CES discussion about the evolution of the connected TV (CTV) from the point of view of marketers. Hisense USA Senior VP of Brand Marketing David VanderWaal noted the pandemic’s impact on TV viewership. “In 2020, 47 percent of people reported watching movies on TVs; in 2023, it’s now 64 percent,” he noted. “More people want to have big screen entertainment.” At digital marketing firm The Trade Desk, Executive VP and CMO Ian Colley reported that 2023 was the “tipping point” for more people watching streaming rather than linear TV. Read more

CTA Senior Manager of Government Affairs John Mitchell led a discussion at CES on the use of blockchain as the basis of a new economic ecosystem. Coinbase Head of U.S. Policy Kara Calvert, FinClusive CEO Amit Sharma, and Paradigm Policy Director Justin Slaughter expressed enthusiasm about the potential for financial inclusion and digital identity as well as frustration over U.S. legislators’ approach to regulation. “Here, blockchain is positioned as a problem to address, not an opportunity to be seized,” suggested Slaughter. Meanwhile, they note, Switzerland, China and other countries are taking the lead. Read more