At WWDC this week, Apple officially announced its plan to move from Intel chips to ARM-based “Apple Silicon” chips. With its own chips, Apple will no longer have to rely on Intel’s update cycles. It also means that Apple will be able to bring its customized neural engines to Macs for tasks that use machine learning. Apple stated that developers will be able to create apps that run on ARM-based Macs in Xcode’s new version, which will also continue to support Intel x86 Macs. Additionally, the company announced iOS 14 (with home screen widgets), iPadOS 14 (with Scribble handwriting-to-text conversion), macOS and Safari upgrades, spatial audio for AirPods Pro, Apple TV updates, and more.  Continue reading WWDC: Apple Unveils New Silicon Chips, macOS, iOS, More

YouTube has debuted ads that allow marketers to create a ‘Shop Now’ section below their ads so that users can browse and purchase products, listed with prices. Advertisers can put these interactive ads in areas that get high traffic, such as home pages. YouTube director of product management Nicky Rettke reported that, “70 percent of people say they bought a brand as a result of seeing it on our platform.” YouTube tested the Shop Now format with clothing brand Aerie, which saw a 25 percent higher return on its ad spend. Continue reading YouTube Unveils ‘Shop Now’ and ‘Video Action Campaigns’

According to reports, young people are now equally splitting their time between popular video-sharing platforms YouTube and TikTok. Since starting to watch TikTok, consumers ages 4-15 have increased their social app use by 100 percent in 2019 and 200 percent this year. Parent company ByteDance is making so much money on TikTok’s advertising and in-app purchases that it may be valued between $150 billion and $180 billion in an IPO. ByteDance just hired former Disney exec Kevin Mayer as TikTok’s new CEO, giving the company an American face. Continue reading TikTok Becomes a Revenue Giant as App Spawns Subgenres

Google has a lot of assets: consumer tech, social networking, messaging, music streaming, Chromecast. Yet when it comes to streaming television, it falls behind the big players, such as Amazon and Roku. The company has tried to get Android TV built into television sets but hasn’t achieved any momentum, and Chromecast requires consumers to navigate layers of abstraction. The XDA Developers portal revealed insider information about Google’s next streaming video dongle, featuring an Android TV interface and, for the first time, a remote control. Continue reading An Insider Peek at Google’s New Android TV Streaming Device

For the latest installment in ETC’s Executive Spotlight series, we had a fascinating conversation with Lance Podell, senior vice president and general manager of Iron Mountain Entertainment Services (IMES), a leader in media archiving for the entertainment industry. IMES steers its film, music, broadcast and sports clients in media preservation, restoration and distribution. During the COVID-19 pandemic, Podell’s group has focused on safety and remote productivity while developing innovative methods for protecting assets and serving as an extension of its clients’ businesses. Iron Mountain has also created a “digital studio in a box” so that projects can stay on track during this challenging time. Continue reading Executive Spotlight: A Talk with Lance Podell of Iron Mountain Entertainment Services

YouTube is pitching its pay-TV service to advertisers with the aim of getting them to spend money they ordinarily allocate to traditional and, increasingly, streaming TV platforms. Marketers, however, still think of YouTube as a mobile (and desktop) video platform with a lot of lower-quality user-generated content rather than a TV service such as Hulu. YouTube and YouTube TV garner 100 million U.S. viewers each month, with watch time up 80 percent year-over-year in March. Continue reading YouTube Is Pursuing Upfront Ad Deals for Its Pay-TV Service

The American Civil Liberties Union (ACLU) filed a suit in Illinois against facial recognition startup Clearview AI over privacy and safety violations. It accused the company of breaking “the 2008 Illinois Biometric Information Privacy Act, that bans companies from using a resident’s fingerprints or face scans without consent” and allows a resident to sue such companies for $5,000 per violation. The New Jersey and Vermont state attorneys general ordered Clearview to cease collecting their residents’ photos, and people in New York and Vermont also filed suits. Continue reading ACLU Files Privacy Lawsuit Against Facial Recognition Startup

To help creators make more money, Instagram debuted advertising on IGTV videos, digital badges that fans can buy via Instagram Live, and merchandise sales through Instagram Shopping. It also expanded its Brand Collabs Manager, which enables sponsored campaigns between companies and creators. Last week, Instagram expanded shopping features on Instagram Live as well. In China, meanwhile, e-commerce giant Alibaba Group plans to sign up 100,000+ creators this year to its AliExpress marketplace for shoppers outside of China. Continue reading Instagram, Alibaba Lure Creators with Revenue Opportunities

Creative Artists Agency (CAA) signed Miquela, a 19-year old Brazilian-American model, pop singer and social influencer. Unlike CAA’s other clients, however, Miquela is a virtual character, created by California-based tech startup Brud in 2016. She first appeared on Instagram where, as “Lil Miquela” she garnered 2.2 million followers. She also has almost 550,000 TikTok followers. CAA plans to work with Miquela on “TV, film, and brand strategy and commercial endorsements, raising the prospect of a movie or show featuring the character.” Continue reading Creative Artists Agency Signs Its First Virtual Influencer Client

European commissioner for internal market Thierry Breton advised Facebook chief executive Mark Zuckerberg that, if he and his company do not redouble efforts to rid the platform of disinformation, they will be subject to tougher rules. “When you are the [chief executive], at the end of the day, you are the only one to be responsible, no one else,” said Breton at an online event organized by the Centre on Regulation in Europe (CERRE).  The two had a face-to-face meeting two months ago in Brussels. Continue reading EU Commissioner Holds Facebook Liable For Disinformation

Banned from buying U.S. technology, Huawei Technologies is still struggling to replace Google apps, which it utilized for ten years. Although all demand for smartphones is down during the coronavirus pandemic, Huawei’s phones are seeing a 35 percent slowdown of shipments outside of China. According to Canalys, that’s more than double the drop faced by its rival Samsung Electronics and four times that of Apple. The slide threatens to topple Huawei from its No. 2 position in global cell phone brands. Continue reading Huawei Phone Sales Slump Without Google Apps, Software

The COVID-19 pandemic is speeding up the ongoing trend of cord-cutting, according to industry experts. The major reason that consumers still hold on to pay-TV subscriptions is to watch live sports. Now, with all professional and college sports events on hold, that reason has disappeared. Additional reasons to cut the cord are high unemployment and an increasing number of free streaming options for entertainment. Cable, virtual cable and satellite TV companies have posted significant losses at the end of the last quarter. Continue reading Pay-TV Providers Feel the Impact of Increase in Cord-Cutting

Author, entrepreneur and public speaker Alistair Croll has produced world-class conferences, including O’Reilly Media’s Strata Data & AI Conference, UBM TechWeb’s Cloud Connect and Interop’s Enterprise Cloud Summit. In a wide-ranging, interactive Crowdcast presentation, Croll introduced 11 points to frame up how to produce an engaging virtual conference. His two overriding points are that you must discover where the true value of what you are trying to produce lies and, as an organizer, where you add value. He emphasized key areas such as community, design, interacting with multiple screens, content timeliness, effective use of video and more. Continue reading Alistair Croll’s Top Strategies for Running Virtual Conferences

TiVo launched Stream 4K, its first device that focuses on streaming video. The Stream 4K dongle, which plugs into HDMI and hangs from the bank of the TV set, was announced at CES 2020 and is shipping today for $50. It uses Google’s Android TV system to access Netflix, Amazon Prime Video, YouTube and other familiar apps and provides 4K resolution, Dolby Atmos sound and Dolby Vision HDR if available from the app. Stream 4K will compete with Amazon Fire TV Stick 4K and Roku Streaming Stick+. Continue reading TiVo Stream 4K Offers Cord-Cutters Live TV, Streaming Apps

In Q1 2020, YouTube reported $4.04 billion in ad revenue, up 33 percent from 2019. Last year, YouTube earned $15.15 billion in ad revenue, up 36 percent. Its parent company Alphabet — which first broke out numbers for YouTube in Q4 2019 — generated $41.16 billion in revenue, a 13 percent year-over-year growth, with an adjusted net income of $6.84 billion or $9.87 per share. Those figures exceeded analyst expectations for revenue of $40.38 billion, but missed its EPS of $10.33; shares rose 8+ percent in after-hours trading. Continue reading Alphabet and YouTube Ad Revenue Is Impacted by Pandemic