Hulu Winds Down its Free Service, Partners on Yahoo TV Site

Hulu is shutting down the free, ad-supported version of its service. The company announced it is transitioning to a subscription-only model following investments in more movies and TV shows. Hulu’s two subscription tiers include an ad-free plan for $11.99 per month and a limited-commercial offering for $7.99 per month. Hulu is also expanding its distribution deal with Yahoo by partnering on Yahoo View, a new ad-supported streaming site that will carry the five most recent episodes of series from Hulu co-owners ABC, FOX and NBC, eight days after their original broadcast. Continue reading Hulu Winds Down its Free Service, Partners on Yahoo TV Site

NBCU Signs Deal to Produce Original Programs for Snapchat

NBCUniversal has signed a multiyear deal with Snapchat to bring new programming based on its popular brand names to the app’s media hub. What the content will look like has not been specified, but will launch with “The Voice on Snapchat,” followed by weekly pop culture series from E! News, “The Rundown.” NBCU will rely on other popular franchises such as “Saturday Night Live” and “The Tonight Show Starring Jimmy Fallon” for additional programming. NBCU will not simply provide repurposed clips like it does on YouTube and Facebook, but will produce original content. Continue reading NBCU Signs Deal to Produce Original Programs for Snapchat

Dish and Comcast to Offer NBC’s 4K Rio Olympics Coverage

According to Multichannel News: “Dish Network and Comcast will be joining AT&T in offering access to NBCUniversal’s delayed 4K coverage of the Summer Olympics in Rio.” Comcast will provide content from Rio on demand via its Xfinity in UHD app for Samsung and LG smart TVs, while Dish will offer content on linear channel 146 and on VOD via the Hopper 3 DVR and 4K Joey box. Dish will also include a sports hub on channel 148 for access to NBCU’s coverage and integrate the NBC Olympics app on its Hopper and Joey devices. Dish’s Sling TV will also carry select coverage on its Sling Blue service. Continue reading Dish and Comcast to Offer NBC’s 4K Rio Olympics Coverage

NBC Inks Deals with Digital Celebrities to Promote Olympics

To lure millennials to watch the Rio Olympics, which run August 5 to 21, NBC is enlisting 24 Internet celebrities to build buzz. For the first time, NBC is using a portion of its marketing budget on digital influencers such as German DJ/comedian Flula Borg, who has 779,000+ YouTube fans, to appear in videos with U.S. Olympic athletes, including Michael Phelps, Missy Franklin, Maya Moore and Claressa Shields. The YouTube celebrities tapped for videos have 120 million followers on YouTube, Facebook, Twitter, Instagram and Vine. Continue reading NBC Inks Deals with Digital Celebrities to Promote Olympics

Twitter in Talks with NBA, MLS and Turner for Live Streaming

With the goal of being a player in live-streaming sports, Twitter is now in conversations with the NBA, Major League Soccer and cable network Turner, say sources. The company already has the rights to stream some of the NFL’s Thursday Night Football games in the fall. And although Twitter couldn’t stream live Wimbledon matches (ESPN holds those rights), it has streamed pre- and post-game material as well as live interviews and analysis. New deals could resemble either of these arrangements. Continue reading Twitter in Talks with NBA, MLS and Turner for Live Streaming

NBC, Samsung, OBS Team Up to Offer VR Olympics Coverage

NBC plans to release about 85 hours of virtual reality content of the Rio 2016 Summer Olympic Games, marking the first time that the Olympics will be available as a VR experience. Participating cable/satellite operators will make the content available exclusively to their pay-TV subscribers on Samsung devices. Olympic Broadcasting Services (OBS) will do the actual production of the VR content, which will then be supplied to NBC Olympics. Among the content to be made available are the opening and closing ceremonies. Continue reading NBC, Samsung, OBS Team Up to Offer VR Olympics Coverage

Live Streaming Will Get its Own Upfronts in NYC This October

“Today” show host Al Roker’s newly-formed Roker Media is teaming up with Brave Ventures to launch the “Live Fronts.” The NewFronts-style event, which will provide live-video companies with the chance to pitch to advertisers, will be held in New York City in October. Attendance will be open to “anyone in the business of live-streaming,” said Brave Ventures co-founder Jesse Rednis. Advertising Age describes the event “as a way to showcase the opportunities for marketers and content producers on platforms like Facebook Live, Periscope and YouNow, while at the same time hanging the open-for-business sign.” Continue reading Live Streaming Will Get its Own Upfronts in NYC This October

Dish Unveils New Sling TV Packages and Adds More Channels

Dish announced it is updating its Sling TV streaming service to include popular channels such as Bravo, BBC America, NBC, Syfy and USA. Sling TV will also offer new price packages intended to attract those without pay TV service. “Dish has named its basic $20 single-screen package Sling Orange, and added Sling Blue, a $25 multiscreen package, which will feature local NBC broadcasts in 10 cities,” reports Bloomberg. “Customers can buy a combination of Blue and Orange for $40 a month.” Sling currently has more than 700,000 subscribers. Continue reading Dish Unveils New Sling TV Packages and Adds More Channels

Comcast Rolls Out X1 Search & Record Tool for Rio Olympics

Comcast developed X1, a voice-controlled remote technology that allows its subscribers to search, similar to virtual assistants from Amazon and Apple. Now chief executive Brian Roberts has a good reason to roll it out: the Rio de Janeiro Olympics. NBC plans to broadcast every event live on TV or online — a programming equivalent of 24 hours a day for 250 days — and X1 will make it all searchable, by event, athlete or country. Subscribers can even get alerts when an American is close to winning gold. Continue reading Comcast Rolls Out X1 Search & Record Tool for Rio Olympics

What Twitter’s NFL Deal Means For Live Sports on TV, Online

Twitter’s acquisition of the rights for “Thursday Night Football” shows that a social media platform can compete with traditional broadcasters for the highest value of all TV rights deals. Although it’s not clear whether the deal indicates that more non-traditional deals are in the offing, one thing is certain: because sports organizations want viewers to be able access their events on any device at any time, they lead other content owners in figuring out what the new viewing ecosystem might look like. Continue reading What Twitter’s NFL Deal Means For Live Sports on TV, Online

Niche Audiences, Binge Watching Impact Testing of TV Pilots

Television networks are in the midst of their annual process of testing new shows to decide which ones they’ll pick up. The typical test audience is made up of 50 people, recruited based on age, sex and race, and a network’s core demographic. The audience members watch the show, judging it via a handheld device that has a knob enabling them to express like and dislike. Not every media outlet embraces the concept of test audiences, and the testing services are modifying their criteria to better reflect today’s viewing behavior. Continue reading Niche Audiences, Binge Watching Impact Testing of TV Pilots

NBC and Snapchat Sign Landmark Deal for Summer Olympics

For the first time, a U.S. broadcast network is allowing distribution of Olympics highlights off its own platform. Snapchat just inked a deal with NBC to do exactly that for the 2016 Summer Games. The social media app will create a dedicated mobile channel. Content will come both from BuzzFeed, which will curate short clips and behind-the-scenes content to the Snapchat app’s Discover channel, and from Snapchat itself, which will create daily “live stories” from content from NBC, athletes and sports fans at the games. Continue reading NBC and Snapchat Sign Landmark Deal for Summer Olympics

TiVo Unveils Roamio OTA with More Storage, More Features

In addition to the recent debut of its 4K-ready DVR, TiVo just unveiled the latest version of its Roamio, the OTA 1TB. With a 1TB hard drive, users can record up to 150 hours of HD programming and up to four shows at once, due to multiple tuners. The device can also bring in over-the-air (OTA) or broadcast programs from ABC, CBS, NBC, Fox, PBS and Univision via an HD antenna. Roamio OTA 1TB will also allow users to watch streaming services such as Netflix, Amazon Prime Video, Hulu and YouTube. Continue reading TiVo Unveils Roamio OTA with More Storage, More Features

Twitter, Yahoo Score Major Live Sports Deals with Ad Slots

Two digital platforms scored big live sports deals this week. Twitter beat out Verizon, Facebook and Amazon to win the rights to stream 10 of the National Football League’s Thursday night games. In exchange for $10 million for the global rights, Twitter will get 15 advertising slots to sell commercials for each game. Yahoo, which offered free Major League Baseball games last year, will stream 180 games this year for free online, one per day for the rest of the league’s season, except for local TV blackout restrictions. Continue reading Twitter, Yahoo Score Major Live Sports Deals with Ad Slots

Facebook Live Attracts Media Partners, Joins the ‘Today’ Show

Facebook Live, a pet project of chief executive Mark Zuckerberg and one of the company’s top priorities, is getting a big push. Posting video there now requires a Facebook app on a mobile device, but the Silicon Valley company also plans to introduce new features and partners in early April and at F8, Facebook’s developer conference. Facebook is also gaining traction with getting media companies and celebrities to participate, most recently on the “Today” show, which launched a Facebook Live video-streaming booth. Continue reading Facebook Live Attracts Media Partners, Joins the ‘Today’ Show

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