Social Second Screens: Twitter Wants in to TV Ad Business

Business Insider deputy editor Nicholas Carlson admits that he did not plan on watching this year’s Academy Awards ceremony until he logged in to Twitter and read the many comments about the red carpet. He then tuned in, compelled to be a part of the ongoing conversation. Twitter believes that this type of response will allow the company “to get in on the $70+ billion that Nielsen says is spent on TV advertising in the U.S. every year.” Continue reading Social Second Screens: Twitter Wants in to TV Ad Business

2013 NAB Show: Startups Invited to SPROCKIT Program

NAB announced that next month’s show in Las Vegas will feature 10 up-and-coming media and entertainment companies invited to participate in the new SPROCKIT program. Selected for their innovative video, mobile, social and analytics technologies, the market-ready startups participating in the program are expected to provide a glimpse into the future of content creation, management and delivery. Continue reading 2013 NAB Show: Startups Invited to SPROCKIT Program

Should Nielsen Change How it Measures TV Audiences?

When the fourth season of NBC’s “Community” aired in February, it pulled in 4 million viewers, which is roughly a quarter of the audience that tunes in to top hit sitcoms. Until recently, Nielsen numbers in that range might be the end of a series (think “Firefly,” “Jericho,” “Freaks and Geeks”). But on the night of the “Community” premiere, the show spawned two worldwide trending topics via Twitter — perhaps a more important metric today. Continue reading Should Nielsen Change How it Measures TV Audiences?

Mobile World Congress: GSMA Says Time for NFC is Now

At the recent Mobile World Congress in Barcelona, there was a clear message sent by the GSMA, the congress’s organizing body: Near Field Communication (NFC) might finally be ready to have its day. That message may be hard to believe, considering NFC has been on the cusp of breaking through for nearly a decade and still has yet to achieve mainstream adoption. However, the technology was everywhere at this year’s MWC. Continue reading Mobile World Congress: GSMA Says Time for NFC is Now

Two Full-Sized Tablets Priced to Compete at Under $300

Apple’s iPad is now three years old. Since it hit the market in 2010, it has sold more than 120 million units and basically launched the tablet industry as a whole. But pricing remains an issue for those consumers considering making a purchase, as many name-brand tablets start as high as $499. And even lower-priced, full-sized tablets sell for between $300 and $400. However, this is about to change. Continue reading Two Full-Sized Tablets Priced to Compete at Under $300

Google is About More Than Just Search and Smartphones

While Google is best known for its powerful Web search engine, Android mobile operating system and acquisition of YouTube in 2006, it also offers lesser-known, but impressive services. From exploration to academia to art and much more, Google’s online products and services aim to inform users, improve lives and make them more secure. Business Insider lists 11 Google initiatives you may never knew existed. Continue reading Google is About More Than Just Search and Smartphones

Game News: Electronic Arts CEO Riccitiello to Step Down

Electronic Arts chief exec John Riccitiello is set to resign in the wake of the videogame company’s disappointing earnings and stock figures. EA announced that Larry Probst, current EA chairman and former CEO, would serve as executive chairman while the board searches for a replacement for Riccitiello. In a letter to his employees, Riccitiello took responsibility for the “shortcomings” in EA’s recent results. Continue reading Game News: Electronic Arts CEO Riccitiello to Step Down

Samsung Unveils New Android-Powered Galaxy S 4 Phone

Samsung unveiled the new fourth generation flagship Galaxy S 4 at its Unpacked event in New York last week. Features of the new Android 4.2.2 phone include a screen that can be used when wearing gloves, improved camera capabilities with autofocus and no shutter lag, larger screen size, improved battery life and a slimmer yet stronger form factor. The Galaxy S 4 also touts smart features based on eye-tracking technology. Continue reading Samsung Unveils New Android-Powered Galaxy S 4 Phone

New Chip War is Looming: Intel Versus ARM Architecture

According to Wired, a new chip war is on the way. For years, most of the massive data centers that power the Internet have been driven by Intel microprocessors. But in the coming months, a group of chip makers hopes to challenge the company with a new breed of processors based on ARM architecture, which is the same basic chip design found in most of the world’s smartphones. Continue reading New Chip War is Looming: Intel Versus ARM Architecture

Google Reveals Mobile Strategy with Android Restructuring

Google announced that Andy Rubin, who has overseen the Android mobile operating system since 2004, will step down from his position. The announcement is the latest development in Google’s broad master plan for mobile. In Rubin’s place will be Sundar Pichai, the current head of Google’s Chrome Web browser and Chrome OS project, suggesting a future union between Android and Chrome. Continue reading Google Reveals Mobile Strategy with Android Restructuring

Vevo TV Streaming Music Platform is All About Devices

With the launch of Vevo TV — a 24-hour live stream of curated programming — Vevo has taken an additional step toward becoming a full-fledged music television network. The new channel uses MTV-like VJs and is available on the Web and mobile devices, as well as via Roku boxes and Xbox 360 gaming consoles. Looking ahead, the company hopes to take Vevo TV to cable distributors and have it compete with the likes of MTV and VH1. Continue reading Vevo TV Streaming Music Platform is All About Devices

Bing Now Turns to Live Crowdsourcing for Advanced Search

Bing Now, a new research project demonstrated at Microsoft’s headquarters last week, could give Web searchers a way to gauge the ongoing atmosphere of a bar or restaurant before they decide to visit or make a reservation. Researchers are looking to smartphone owners who are already at the location to provide updated information when checking in. The crowdsourcing tool measures sound with the smartphone’s microphone. Continue reading Bing Now Turns to Live Crowdsourcing for Advanced Search

Maker Studios Discusses the Business of YouTube at SXSW

At South by Southwest, executives and talent from Maker Studios participated in a panel discussion about the business challenges for those creating original content for YouTube. The Culver City-based studio boasts more than 2.5 billion page views a month. The talk was moderated by company COO Courtney Holt and featured co-founders and comedic talent KassemG and Shaycarl and co-founder/CEO Danny Zappin. Continue reading Maker Studios Discusses the Business of YouTube at SXSW

New Ouya Game Console Attracts Independent Developers

After the the $99 Android-powered TV game console Ouya attracted more than 63,000 Kickstarter backers last year, many independent game developers are creating games for the device, including mobile developers who want to make the jump to televisions. The system will ship to initial backers on March 28, ahead of the public launch in June, and many developers are preparing to see their games on TVs for the first time. Continue reading New Ouya Game Console Attracts Independent Developers

Freescale Offers Smallest ARM-Powered Chip in the World

Chipmaker Freescale Semiconductor has created the world’s smallest ARM-powered chip (called the Kinetis KL02), which touts 32KB flash with 64 byte flash cache, up to 4KB RAM, a 32-bit processor and multiple flexible low-power modes. Measuring only 1.9 by 2 millimeters, the chip is a full microcontroller unit that includes RAM, ROM and an I/O control unit — all the requirements of a miniature computer. Continue reading Freescale Offers Smallest ARM-Powered Chip in the World