Facebook is positioned to become the number-two seller of digital ads in the U.S. and worldwide for the first time. Mobile growth has been the primary contributing factor to the social network’s rise in position — which had previously been fourth place. Now, Facebook is between Google, at number one, and Microsoft, at number three. Mobile advertising was just three percent of global digital ad revenue in 2010 and has shot up to 22 percent since. Continue reading Facebook to Become the Second Largest Seller of Mobile Ads

Through their San Jose-based startup InVisioneer, TiVo co-founders Michael Ramsay and Jim Barton are reportedly getting ready to release a new TV companion device called QPlay, designed to blend video discovery and curation with smart TV functionality. According to a recent FCC filing, QPlay connects to TVs through HDMI and, similar to Chromecast, relies on an iPad for Wi-Fi set-up and device interaction, rather than a remote control. Continue reading TiVo Co-Founders Plan Launch of QPlay TV Streaming Device

One criticism of Roku’s popular line of streaming media devices has been a lack of support for YouTube, now one of the most essential sources of video and music on the Internet. YouTube announced this week that Roku 3 users will finally have access to YouTube content on their TVs. Users can also pair their mobile devices to YouTube on the Roku with the “Send to TV” feature, which lets you send videos by simply connecting a tablet or smartphone to the same Wi-Fi as your Roku player. Continue reading YouTube Available for Roku 3, Additional Model Support Soon

Facebook has begun selling video advertisements, which will appear in users’ timelines starting on Thursday. The ads will play automatically in news feeds on both the Web and via smartphones, although Facebook says that will only happen on phones connected to Wi-Fi so as not to eat up users’ data. One of the very first ads is a short teaser for the upcoming film “Divergent,” and Facebook’s hope is that it will beat TV’s reach and YouTube’s targeting. Continue reading Facebook Rolls Out Video Ads to Compete with TV and YouTube

After a year in beta testing, the augmented-reality game “Ingress” is now available to the public for download on Android mobile devices worldwide. The game, which was created by Google through its Niantic Labs internal incubator, hosted 14 worldwide events over the weekend before launching. More than one million people have downloaded “Ingress,” and its creators are looking to expand with advertising and turning it into a platform anyone can use to build their own game. Continue reading Google Goes Public with “Ingress” Augmented Reality Game

Once an afterthought at the International CES, gaming stole the show at last year’s confab, due in part to strong offerings from NVIDIA and Valve’s hotly-anticipated foray into hardware. With the release of Microsoft’s Xbox One and Sony’s PlayStation 4 still fresh, Kickstarter supercharging virtual reality and more independent developers than ever before, we are expecting even bigger gaming news to be announced during January’s show. Continue reading CES 2014: Gaming Trends to Expect in Las Vegas Next Month

Facebook-owned Instagram has launched Instagram Direct, a photo messaging tool that allows users to send videos and photos directly to individual friends, as opposed to its standard function of simply broadcasting images to all users’ friends’ feeds. It is similar to Snapchat in that it is a direct messaging function, but unlike Snapchat, the photos do not quickly disappear. Twitter, meanwhile, has also been updated to allow sharing photos in direct messages. Continue reading Instagram and Twitter Enable Direct Messaging with Photos

Similar to how CD sales gave way to download sales, digital downloads are now giving way to on-demand music streaming. But despite their surging popularity, streaming services such as Pandora and Spotify are having a difficult time getting their listeners to pay for subscriptions. The overwhelming majority of subscribers would rather put up with ads for the free version than shell out money for unlimited, uninterrupted music. Continue reading Streaming Music Services Struggle to Recruit Paid Subscribers

In anticipation of the upcoming 2014 International CES, January 6-10, the ETC@USC will have a team of more than a dozen writers, reporters and support staff onsite in Las Vegas to provide comprehensive coverage throughout the show on emerging products and trends in the consumer electronic space that are relevant to ETC member companies, and to the entertainment industry as a whole. ETCentric will publish articles, updates via social media, and video content throughout the show. Continue reading CES 2014: ETC Coverage Begins with Preview Series, Key Trends

Wearable technology and personal data — rapidly moving beyond early-adopter status to play an increasingly important role in the marketplace — is a major trend we’ll be examining at CES. The skyrocketing popularity of wearables is no surprise; at last year’s show, Digital Health and Fitness emerged as the second most-talked about topic behind only Ultra HDTV. ABI Research predicts 169.5 million wearable health and fitness devices will be on the market by 2017. Continue reading CES 2014: Wearable Devices and Technologies Gain Prominence

Wireless telcos Verizon, AT&T, Sprint, T-Mobile and U.S. Cellular have agreed to the FCC’s demands to unlock subscribers’ phones. The Commission’s chairman Tom Wheeler gave the providers the ultimatum to unlock phones or face regulation, and now they — along with CTIA – The Wireless Association — have complied, agreeing to meet requirements within a year. They’re recommending the policies be incorporated in the association’s Consumer Code for Wireless Service. Continue reading Wireless Telcos Adhere to FCC’s Request to Unlock Phones

AT&T CEO Randall Stephenson, speaking at an investor conference in New York City last week, said wireless operators can no longer afford to subsidize cutomers’ devices in an era when smartphones are upgraded so frequently. With smartphone penetration above 75 percent and soon expected to reach 90 percent, Stephenson suggests that operators need to make greater efforts to get their customers to use more of the network, as opposed to merely getting on the network. Continue reading AT&T CEO: Wireless Carriers Can No Longer Subsidize Phones

Twitter is testing a new timeline for its mobile app based on location, called “Nearby,” which shows users recent tweets that originated in the user’s vicinity. The Nearby feature has occasionally appeared on the smartphones of users who allow the service to use their location (users can also opt out of location sharing). Twitter has yet to comment on the feature, which some suggest could be attractive to advertisers, but says it experiments regularly to provide a better user experience. Continue reading Twitter Runs Location Sharing Experiment with Nearby Feature

Twitter is taking another step toward TV integration, as new partners have signed on to leverage the social service and Comcast’s SEEiT platform. Originally available for Comcast Xfinity and networks owned by NBCUniversal, new partnerships will allow subscribers of Time Warner Cable, Charter and Cablevision Optimum to use SEEiT via set-top boxes. Additionally, networks such as ABC, AMC, Fox and FX will use SEEiT to help steer access to their programming. Continue reading Comcast Announces Major New Partnerships for SEEiT Platform

Google-owned YouTube reached an impressive milestone when it passed the one billion user mark earlier this year. Now the popular online video service is poised to achieve another milestone by crossing the five billion dollar mark. According to recent estimates by eMarketer, YouTube is expected to generate $5.6 billion in gross revenue for 2013, up 51 percent from last year. That figure would represent 11 percent of Google’s total advertising revenues. Continue reading YouTube Expected to Earn $5.6 Billion in Revenue for 2013