NBCUniversal Snags Mobile Rights to ‘Sunday Night Football’

NBCUniversal inked a deal with NFL for the rights to stream “Sunday Night Football” to mobile phones, beginning in 2018 and including Super Bowl LII on February 4. The media titan, which will stream the games through its “TV Everywhere” mobile phone offering, has been streaming “Sunday Night Football” to various platforms since 2008, but this is the first time it will be able to stream the No. 1 primetime TV show on all digital platforms. Cable subscribers have had access to the games via apps for tablets and smart TVs. Continue reading NBCUniversal Snags Mobile Rights to ‘Sunday Night Football’

Verizon Inks Deal for NFL Games on Yahoo, Mobile Platforms

Verizon Communications inked a deal valued at more than $2 billion with the National Football League, to show NFL football games on its mobile network, Yahoo, Yahoo Sports and go90 mobile platforms. The telecommunications giant will make Monday, Thursday and Sunday night national games available on its smartphone apps regardless of carrier, as well as playoffs and Sunday afternoon games from a user’s home market. National games, except Sunday afternoon games, will also be available on tablets. Continue reading Verizon Inks Deal for NFL Games on Yahoo, Mobile Platforms

8i Releases Holo AR App, Partners with Sony for Spider-Man

Startup 8i just released Holo, an Android and iOS camera app that records videos with photorealistic 3D holograms. The company also inked a partnership with Sony Pictures to add Spider-Man holograms, to coincide with the studio’s release of “Spider-Man: Homecoming.” Other partnerships for holograms include Verizon’s go90, Hearst and AOL’s RYOT. Hundreds of holograms will be available at or soon after launch, all of them captured in 8i’s Los Angeles studio and all of them available for free, at least initially. Continue reading 8i Releases Holo AR App, Partners with Sony for Spider-Man

Verizon May Use Yahoo-AOL to Test New OTT Video Service

Verizon’s $4.5 billion acquisition of Yahoo’s Internet business is likely to close in mid-June, at which point the combination of Yahoo and AOL (with its 1.3 billion users) could serve as the “platform … to test out an over-the-top service,” according to Verizon CEO Lowell McAdam. The OTT offering “would be in addition to the telco’s go90 ad-supported mobile video service,” reports Variety. “Verizon has reportedly been mulling an Internet-delivered skinny bundle offering, akin to AT&T’s DirecTV Now and Dish Network’s Sling TV.” Continue reading Verizon May Use Yahoo-AOL to Test New OTT Video Service

The Wait Is Over: Verizon Will Acquire Yahoo for $4.83 Billion

Verizon announced it would acquire Yahoo’s core operating business in a $4.83 billion cash deal expected to close in the first quarter of next year. Yahoo will join Verizon’s growing stable of digital properties, including AOL, which it purchased last May for $4.4 billion. The deal should help Verizon ramp up its mobile efforts and combine AOL’s ad tech with Yahoo’s online sites and services. AOL chief Tim Armstrong and Verizon exec Marni Walden spearheaded the deal. “This culminates a rigorous, thorough process over many months, and yields a great outcome for the company,” wrote Yahoo CEO Marissa Mayer in a letter to her employees. Continue reading The Wait Is Over: Verizon Will Acquire Yahoo for $4.83 Billion

Machinima and Turner Plan to Leverage Popularity of eSports

YouTube-centric Machinima, which has focused on gamers and fan culture for a decade, just launched MACH-1, an in-house eSports consulting unit that will offer research and analytics, strategic planning and campaign execution. Machinima recently hosted an eSports panel of industry executives at its NewFronts event. Turner and WME-IMG are also about to begin broadcasting scheduled video games on TV in the U.S. ESports have a massive global audience but opportunities to monetize the sector haven’t yet been fully leveraged. Continue reading Machinima and Turner Plan to Leverage Popularity of eSports

Verizon Invests in AwesomenessTV to Grow its Mobile Video

Verizon Communications announced yesterday that it has purchased a minority stake in AwesomenessTV, the digital entertainment network geared toward teens and young adults. Verizon is buying 24.5 percent of the video company, now valued at $650 million. DreamWorks Animation owns 51 percent of the unit (it acquired Awesomeness in 2013), and Hearst owns another 24.5 percent. According to the telco, plans include creating a “a first-of-its-kind premium short-form mobile video service featuring leading talent in front of and behind the camera.” Continue reading Verizon Invests in AwesomenessTV to Grow its Mobile Video

Facebook Looking to Stream NFL’s Thursday Night Football

Facebook is interested in global live-streaming rights to “Thursday Night Football” as well as a selection of the National Football League’s 2016-17 games, say sources knowledgeable about the Silicon Valley company’s plans. If Facebook succeeds in obtaining those rights, it will be its first major TV content deal and would mark a departure from its video strategy thus far, which has focused on short-form for the last two years. As Facebook Live has become more of a priority, sports have shifted to the fore. Continue reading Facebook Looking to Stream NFL’s Thursday Night Football

Verizon-Hearst Venture Creates Mobile Content for Millennials

Verizon Communications and Hearst have formed Verizon Hearst Media Partners, a 50-50 joint venture to create content for millennials to watch on mobile devices. Two channels are coming soon: RatedRed.com, for “millennials from the heartland,” featuring programs on music, food, outdoors, politics, military and faith, and Seriously.TV, a comedic take on current events. The channels will also be available on Verizon’s go90 streaming service, launched in the fall, as well as computers and TV. Other channels are in the works. Continue reading Verizon-Hearst Venture Creates Mobile Content for Millennials

AT&T Reveals Plans for 3 Tiers of DirecTV-Branded Web TV

AT&T is the latest player to enter the video-streaming market with an announcement that in Q4 it will offer three plans under the brand of DirecTV, the satellite TV company it acquired last year. What’s missing are all the details. AT&T hasn’t provided programming, pricing or a more specific launch date. But one important point was made clear: AT&T’s national, app-based OTT service will be available to those who are not subscribers to its TV or wireless services. Verizon and Sony offer a similar service. Continue reading AT&T Reveals Plans for 3 Tiers of DirecTV-Branded Web TV

AT&T and Fullscreen Tap Social Influencers for New Initiative

AT&T wants to become the leading mobile provider for today’s “connected generation.” The carrier announced it is partnering with Fullscreen to launch AT&T Hello Lab, a yearlong initiative to give 10 online influencers support to create new entertainment content — including podcasts, video series, meet-ups and albums — with a focus on mobile and social media. AT&T has already signed YouTube star Grace Helbig, travel duo Damon and Jo, Instagram comedian Brandon Armstrong, Snapchat star Shaun McBride, magician Collins Key and musicians Us The Duo. Continue reading AT&T and Fullscreen Tap Social Influencers for New Initiative

Super Bowl 50: Live Streaming Way Up, But Social Media Down

CBS now has the numbers to back up its assertion that live streaming of Super Bowl 50 broke records: 3.96 million unique viewers via computers, tablets, OTT devices and mobile phones, consuming more than 402 million minutes of coverage, for an average of 101 minutes each; an average per minute audience of 1.4 million consumed more than 315 million minutes. Last year, says NBC, Adobe Analytics counted more than 1.3 million people streaming the game, with an average 800,000 viewers per minute and 213 million total minutes. Continue reading Super Bowl 50: Live Streaming Way Up, But Social Media Down

Verizon’s Zero-Rating for Go90 Likely to Spur FCC Response

Up until now, “zero rating” has been a gray area in net neutrality, but Verizon’s recent action might force the FCC to clarify its stance. Zero rating means that an Internet provider allows certain video and/or music streams to not count against a subscriber’s data cap. Verizon just confirmed that it has applied zero-rating to its new go90 service, thus giving itself preferential treatment and putting competitors such as Netflix, YouTube and other streaming services at a disadvantage. Continue reading Verizon’s Zero-Rating for Go90 Likely to Spur FCC Response

Apple, Google, Amazon, Verizon Vie for NFL Streaming Rights

After determining that the broadcast rights to “Thursday Night Football” would be split between CBS and NBC, the National Football League is now deciding who will win the games’ digital streaming rights. Although the NFL has been mum on which companies it’s negotiating with, sources say that Apple, Amazon, Google and Verizon are vying for the rights, which could be sold to more than one distributor. Even if one outlet gets the digital rights, they won’t be exclusive, since CBS, NBC and NFL already plan to stream the games. Continue reading Apple, Google, Amazon, Verizon Vie for NFL Streaming Rights

YouTube Pursues TV/Movie Streaming Rights to Rival Netflix

YouTube, which recently launched YouTube Red, a $9.99/month subscription service, now aims to obtain streaming rights to TV series and movies. According to unnamed sources, YouTube executives are leveraging the relationships of parent company Alphabet’s Google Play to set up meetings with Hollywood studios and production companies. The company has already committed to creating original content, starring its own celebrities such as PewDiePie. By obtaining streaming rights, YouTube will turn up the heat on rivals Netflix, Amazon and Hulu. Continue reading YouTube Pursues TV/Movie Streaming Rights to Rival Netflix