According to a new report from eMarketer, photo and video sharing app Instagram, which does not have a desktop ad product, is projected to bring in $595 million in mobile advertising revenue worldwide this year. The report predicts the Facebook-owned network will reach $1.48 billion in mobile ad revenue in 2016 and $2.81 billion the following year. By 2017, eMarketer expects Instagram will account for more than 10 percent of Facebook’s total ad revenue and, in the U.S., Instagram will have higher net mobile display ad revenues than Google and Twitter.

Continue reading Instagram to Generate $595M in Mobile Ad Revenue in 2015

London-based IHS Cinema Intelligence reports that 89.8 percent of theatrical movie screens worldwide have completed the conversion to digital cinema. The global digital cinema footprint reached 127,688 screens in 2014, a 14.7 percent increase over the previous year. The largest increase was seen in the Asia Pacific region, followed by South and Central America. Additionally, digital penetration climbed to 96 percent in Western Europe, matching that of North America for the first time. Continue reading Nearly 90 Percent of World’s Cinema Screens are Now Digital

JustWatch is a new service that allows cord cutters to search many streaming services simultaneously to find their desired video content. This streaming aggregator is unique because it is aimed at an international audience, instead of just a U.S. audience. JustWatch also provides updates on new content added to streaming services. The service debuted in the U.S., and will soon be available in Germany and Brazil. Eventually, the company wants to help movie studios target cord cutters using an integrated adtech system. Continue reading JustWatch Is a Search Engine That Scans Streaming Services

Xiaomi is the most popular smartphone maker in China and the third largest phone maker in the world. During the next year, the company hopes to expand its presence outside of China to developing markets in India, Brazil, and Indonesia. The company specializes in manufacturing low-cost, well-designed phones that they sell primarily online. Xiaomi is also hoping to increase profits by selling apps and entertainment for the phones, along with other electronic devices like a tablet and smart TV. Continue reading Chinese Smartphone Maker Xiaomi Wants to Go International

The premiere of Fox’s “Gotham” was illegally downloaded 1.33 million times over the course of 13 days. That is more than five times the number of downloads of any other new TV series in the U.S. More than 177,000 of those downloads took place in the U.S., even though the show was available for free online streaming the next day. Viewers in Australia, the U.K., Brazil, and Canada also heavily pirated the show, indicating the Batman-based series has worldwide appeal. Continue reading Fox’s ‘Gotham’ Pilot is Most Pirated New TV Show this Fall

In a new first, Google claims that it now processes an average of one million pirate link removal requests per day. Copyright holders are reporting more infringing search results and overloading Google with DMCA takedown notices in an effort to combat growing piracy. During the second quarter of this year, “Game of Thrones” episodes were downloaded from P2P networks worldwide nearly 299 million times. Australia, Brazil and the U.S. lead in the number of shows downloaded. Continue reading Piracy: Google Faces One Million Removal Requests Per Day

Netflix reported second quarter earnings higher than analysts’ estimates, and announced that original series “Orange Is the New Black” helped lift its number of subscribers past 50 million. Net income more than doubled to $71 million, while sales grew 25 percent. Netflix added 570,000 domestic streaming customers, bringing its U.S. total to 36.2 million. During the quarter, the company raised fees $1 to $2 a month for new customers of its online service to help finance original content. Continue reading Netflix Reports Strong Q2 Earnings, Unveils International Plans

As Apple gears up for the launch of its iPhone 6, with an anticipated initial run of 80 million units, the company has reported a 12.7 percent profit growth for its current model. However, the company also noted that iPad sales fell for the second straight quarter, with unit sales falling 9.2 percent after a 16 percent drop the previous quarter. With a significant jump in iPhone sales internationally, and a move toward bigger-screen models, some are questioning the future of Apple’s tablet. Continue reading Apple: Strong iPhone and Declining iPad Sales, iWatch Rumors

The numbers keep rolling in for the FIFA World Cup. Last week we reported that the Germany-Brazil semifinal set new viewing records and knocked out this year’s Super Bowl for the most Twitter activity during a sports event. Now it’s being reported that Sunday’s championship match between Germany and Argentina drew 30 million U.S. viewers, shattering the previous record for a final, thanks in part to the Spanish-language audience. Additionally, new usage records were set for Twitter and Facebook. Continue reading World Cup: New Records for ABC, Univision, Facebook, Twitter

While the FIFA World Cup continues to break viewing records around the globe, a new record was set during Germany’s stunning 7-1 victory over Brazil in the semifinals. The match marked the most Twitter activity around a single sports event ever, easily surpassing this year’s Super Bowl. At 24.9 million tweets, February’s Super Bowl between the Seahawks and the Broncos set the previous Twitter record, while Tuesday night’s World Cup semifinal generated 35.6 million tweets during the match. Continue reading FIFA World Cup Sets TV Viewing and Social Media Records

An estimated 160 million phones sold this year will feature 4K video-capable cameras, while only two percent of TVs shipped to North America will have 4K screens. These cameras will be available on high-end models, including the Samsung Galaxy S5, the Sony Xperia Z2 and the LG G Pro 2. Meanwhile, cable, satellite and telecommunications companies are unlikely to move to Ultra HD for a few years as they wait for more TVs to show up in American homes. Continue reading Increasing Number of Smartphones Are Capable of 4K Video

As several broadcasters get ready to test live Ultra HD broadcasts of the World Cup this week, the BBC has plans to go one step further. Journalist and ETCentric contributor Adrian Pennington tells us that the BBC has chosen next month’s Commonwealth Games for the world’s first live Ultra HD production that will use an entirely Internet-based infrastructure. While broadcasters have used IP to distribute content between the studio and remote locations, all-IP live production is not yet common. Continue reading BBC Plans the First Live Ultra HD Broadcast Entirely Over IP

Despite those who claim a drop in P2P activity, legal pressure and growing popularity of paid services have not led to a decline in file sharing. According to Tru Optik, 300 million users swap files via BitTorrent each month. Tru Optik estimates that more movies and TV shows are downloaded by file sharers than are sold via iTunes, Google Play and Amazon combined. The U.S. accounts for more downloaded media and software than any other country, with the exception of video game downloads in Brazil.

Continue reading File Sharing Not in Decline, U.S. Consumers Lead the Charge

Journalist and ETCentric contributor Adrian Pennington forwarded us exclusive confirmation that FIFA has signed broadcasters to go live with the Ultra HD signal of three World Cup matches from Brazil. The news has been confirmed by Sony, which serves as the production partner to FIFA and host broadcaster HBS. Previous announcements pointed to the 4K recording of the World Cup Final and two earlier matches for a FIFA Films 4K movie to be distributed online after the event, but now broadcasters also plan to take the feed live. Continue reading Sony Confirms FIFA World Cup Final to Broadcast Live in 4K

Walmart has surpassed online retail giant Amazon in sales growth for the first time in a decade. Global online sales for Walmart rose by 30 percent in 2013 to $10 billion, while Amazon experienced 20 percent sales growth. However, Amazon’s $67.8 billion in online sales are more than six times Walmart’s sales, and Amazon sold more last year than its next 10 largest competitors. To better compete with Amazon, Walmart is investing significantly in e-commerce. Continue reading Walmart Beefing Up its E-Commerce Efforts to Catch Amazon