At VidCon, YouTube introduced new feature upgrades, among them a redesign to mobile and desktop that allows the screen size to adjust to the video format playing, and a sharing feature, currently being tested in Canada that will soon debut in the U.S. and South America. YouTube is also pursuing virtual reality via a new format being created in partnership with Lenovo and LG. And the company reports that its Red Originals are proving successful (although it didn’t provide subscriber stats) and expanding to new markets. Continue reading YouTube Debuts New Features, Plans More Original Content

The Influencer Marketing Council recently launched to create consistency and best practices for digital celebrities who work with brands. The Federal Trade Commission requires influencers who incorporate brand products in their videos or promote corporations on such social platforms as Instagram and Twitter to disclose that the posts are in fact advertisements. But celebrity Andrew Fitzpatrick (aka 80Fitz) reports the current lack of consistency over disclosure practices or hashtags that label the content. Continue reading Digital Influencer Marketing Group to Develop Best Practices

Fox Networks Group plans to introduce a six-second, unskippable ad format for digital and on-demand platforms by October. The new format, similar to an approach adopted by YouTube, could eventually be offered to traditional TV advertisers, following its testing phase. “TV ads are typically longer than 15 seconds, but as viewing shifts online, where people are skipping or blocking ads, advertisers and media companies have experimented with new ad formats and strategies,” reports The Wall Street Journal. Fox’s new format could be ideal as pre-roll ads before long-form episodes and premium sports content. Continue reading Fox Plans Six-Second Ad Format for Digital Platforms and TV

At the conclusion of the inaugural meeting of the White House’s American Technology Council, President Donald Trump called for a “sweeping transformation of the federal government’s technology,” admitting that the government needed to catch up with the private sector and that federal agencies had to deliver “dramatically better services to citizens.” The Council’s mandate is to convert paper forms into easy-to-use websites, and help the government buy better technology and use new tools like artificial intelligence. Continue reading White House American Technology Council Draws Top Execs

YouTube creators who want to see specifically where people are looking in their 360-degree and VR videos are in luck. The company is introducing a new analytics tool that does just that, via heatmaps, available for any such videos that exceed 1,000 views. YouTube is also sharing tips on 360-degree videos aimed to help video producers. Making these videos is particularly challenging since viewers can watch in a variety of ways, including via a VR headset, the YouTube smartphone app or desktop web browsers, where they can rotate the video. Continue reading YouTube Intros Heatmaps, Production Tips for VR, 360 Video

Apple chief executive Tim Cook is revealing the company’s plans in autonomous vehicles, which he states is a very important core technology. With this admission, Apple now joins numerous tech and auto companies that are pursuing a future in self-driving cars. Among those companies are BMW, GM, and Alphabet’s Waymo division, which has inked partnerships with Fiat Chrysler. Apple originally wanted to build its own car, but scaled back its plans to focus on the technology powering autonomous vehicles. Continue reading Tim Cook Reveals Details of Apple’s Autonomous Car Plans

To boost its efforts in robotics, SoftBank Group is purchasing U.S.-based Boston Dynamics from Alphabet and, as part of the deal, is also buying Schaft, a Japanese bipedal robotics company. Although terms of the deal were not revealed, SoftBank shares rose as much as 7.7 percent in Tokyo trading. According to sources, Google, which had acquired Boston Dynamics in late 2013, decided to sell it when it concluded that the company wouldn’t be likely to produce a shipping product in the next few years. Continue reading Robotics: SoftBank to Buy Boston Dynamics From Alphabet

This week at WWDC, Apple unveiled its ARKit augmented reality platform that enables app developers to use detailed camera and sensor data to map digital objects in 3D space, more immersive than previous 2D camera overlays. With ARKit, Apple can begin to compete with Google, which currently dominates phone-based AR. The move may also signal that Apple will build AR glasses. Many industry sources believe that Apple plans to integrate augmented reality features into its 10th anniversary iPhone and wants to develop a global AR platform. Continue reading Apple Debuts ARKit AR Tool for App Developers at WWDC

Google plans to introduce a new ad-blocking tool for its Chrome web browser in 2018, and is giving publishers at least six month’s notice to prepare. According to sources, the new default setting will appear on desktop and mobile Chrome versions and will prevent ads from popping up on websites known to create a bad advertising experience for users. Google’s new “Ad Experience Reports” will let publishers know if their website hosts such “bad experience” ads and will detail how to fix the problems. Continue reading Google Develops New Ad Filtering Tool for Chrome Browser

Kleiner Perkins Caufield & Byers partner Mary Meeker delivered her annual Internet trends report at last week’s Code Conference in California. This year’s presentation featured 355 slides and a new section on healthcare. Among the key takeaways: global Internet users reached 3.4 billion in 2016 (46 percent of the world’s population, more than double the number from 2009); digital advertising jumped 22 percent to $73 billion; worldwide smartphone growth is slowing; China is the new leading market for interactive gaming; Apple, Alphabet, Amazon and Facebook are collectively worth $2.4 trillion, while seven of the next 16 top tech firms are Chinese companies such as Alibaba and Tencent. Continue reading Mary Meeker Delivers Her Annual State of the Internet Report

Apple has begun manufacturing of a Siri-controlled smart speaker, say sources, which could debut as early as its June developer conference. The same sources say the new device, which will ship later in the year, will offer virtual surround sound and integration with Apple’s other products, distinguishing it from Amazon, with its Echo, and Alphabet, with its Google Home. Such a device would not only help Apple compete with those rivals, but would create a hub to automate lights and appliances with Apple’s HomeKit. Continue reading Apple Siri-Run Speaker to Rival Amazon Echo, Google Home

Microsoft is rolling out new features to its Beam live-streaming game service, along with a new name: Mixer. With a renewed focus on social interactivity, the company will face competition from Amazon’s Twitch, Alphabet’s YouTube and, now, Facebook, which has signed e-sports streaming deals. Microsoft joins the growing live social streaming sector armed with its popular gaming console, the Xbox. Although Microsoft stopped reporting Xbox sales in 2014, it noted last month that its Xbox Live gaming service had 52 million users in the quarter ending March 31. Continue reading Microsoft Rebrands and Upgrades Game Streaming Platform

Facebook has inked deals with millennial-focused news and entertainment publishers ATTN, BuzzFeed, Group Nine Media, Vox Media and others to produce original programming for its upcoming video service. The social network will pay up to $250,000 per episode for long-form scripted shows, which it will then own, and up to $35,000 for shorter videos, for which creators will receive 55 percent of ad revenue (both formats will carry advertising). The video initiative is expected to position the platform in competition with YouTube Red, Snapchat’s Discover, and even traditional TV networks. Continue reading Facebook Inks Deals with BuzzFeed, Vox for Video Content

Digital security provider CrowdStrike, which recently helped the Democratic National Committee respond to its hacking, has raised $100 million in new capital, bringing its total fundraising to $256 million and value close to $1 billion. The Irvine, California-based tech company, founded by two former McAfee execs in 2011, provides SaaS endpoint protection, threat intelligence and incident response through its cloud-based Falcon platform. CrowdStrike now has more than 650 employees worldwide. The company’s subscriptions have grown 476 percent in the last year as cybersecurity becomes a growing concern. Continue reading Enterprise Security Provider CrowdStrike Raises $100 Million

Alphabet’s autonomous vehicle unit Waymo accused Uber Technologies of conspiring with former Waymo executive Anthony Levandowski to steal 14,000 files related to its program, subject of a lawsuit that has been ongoing for three months. Now, U.S. District Judge William Alsup has ordered Uber to return the files and provide an accounting of employee contact with these files, including all relevant communication with Levandowski. Although the judge did not shut down Uber’s self-driving program, it barred Levandowski from working on it. Continue reading U.S. District Judge Orders Uber to Return Waymo Documents