YouTube to Phase Out its Unskippable 30-Second Ads by 2018

Google-owned YouTube announced on Friday that it plans to phase out its 30-second, unskippable pre-roll ads by 2018. Many users reportedly find the format obtrusive, so YouTube is killing the 30-second ads but keeping 20-second clips that cannot be skipped, and its six-second bumper ad format. YouTube will also continue to offer its TrueView skippable ads, which do not come with time limits and only cost advertisers when the viewer opts not to skip them. The move is in response to the growing popularity of mobile video. “More than 50 percent of YouTube’s video views now come from mobile devices,” reports Variety. Continue reading YouTube to Phase Out its Unskippable 30-Second Ads by 2018

YouTube Aims to Be Mobile Platform for Live Video Streaming

Google’s YouTube has debuted live video recording from its mobile app for creators with at least 10,000 subscribers. Super Chat, which lets viewers pay to move their comments up in the stream, is also now out of beta. These moves will impact creators in 20 countries, and viewers in 40 countries. Six months ago, Google first offered live recording to a handful of users, including Unbox Therapy founder Lewis Hilsenteger and athlete Ben Brown. Product managers Barbara Macdonald and Kurt Wilms say the feature will have a wider rollout later. Continue reading YouTube Aims to Be Mobile Platform for Live Video Streaming

Social Campaign to Delete the Uber App Works in Lyft’s Favor

A viral campaign over the weekend to #DeleteUber took place in response to Uber’s actions or perceived actions surrounding President Trump’s immigration ban. Although Uber vowed to compensate drivers stranded overseas and set up a $3 million legal fund for those drivers, users weren’t appeased and the Internet was abuzz with thousands of photos of people deleting the Uber app from their phones. As a result, on January 29 Lyft had more downloads than Uber on iOS for the first time ever, according to App Annie. Continue reading Social Campaign to Delete the Uber App Works in Lyft’s Favor

Waymo Shifts Gears to Become a Supplier, GM Releases SDK

Alphabet has recalibrated its strategy with autonomous vehicle division Waymo. After spinning it off into a separate company, Alphabet is now focusing on Waymo’s ability to provide a complete hardware/software technological platform to manufacturers making self-driving cars. This new goal is in line with company CFO Ruth Porat’s directive that its moonshot initiatives actually meet specific financial targets. By doing so, Waymo becomes a direct competitor with companies such as Mobileye and Delphi. Continue reading Waymo Shifts Gears to Become a Supplier, GM Releases SDK

Alphabet: Search is Strong, Future Bets on YouTube, Pixel, IoT

Alphabet’s Q4 revenue increased almost three times faster than profit, leading the tech titan to look for new growth areas. The company says that a one-time tax adjustment accounted for the missed Wall Street expectation. Google’s largest global advertising business and the very popular YouTube account for most of the revenue, but Alphabet is looking to mobile search, YouTube and automated ad buying as newer forms of advertising; its new smartphone Pixel and digital assistant-powered Google Home also show promise. Continue reading Alphabet: Search is Strong, Future Bets on YouTube, Pixel, IoT

Cisco Systems Plans $3.7 Billion Acquisition of AppDynamics

As part of its push to ramp up software offerings for enterprise customers, Cisco Systems is purchasing software maker AppDynamics Inc. for a premium $3.7 billion, just as the company was about to go public. AppDynamics software helps companies — including airlines, banks and retailers — monitor their applications’ performance and address any potential problems across cloud services offered by Google, IBM and others. The startup was founded by engineer Jyoti Bansal in 2008. Continue reading Cisco Systems Plans $3.7 Billion Acquisition of AppDynamics

FCC TV Airwaves Auction Reaps Disappointing $18.2 Billion

The Federal Communications Commission’s auction of TV airwaves, nearing its end, has brought in about $18.2 billion in bids. That figure is far less than the last sale of government licenses, due, say analysts, to a lack of interest in low-frequency television airwaves. The spectrum auction enabled TV stations to sell their airwaves, which would be repurposed for use by the mobile industry. But potential buyers are apparently more interested in airwaves that “can carry more data over short distances.” Continue reading FCC TV Airwaves Auction Reaps Disappointing $18.2 Billion

YouTube Creators Can Now Earn Money During Live Streams

YouTube has rolled out a beta of Super Chat, its new feature that helps creators generate revenue while connecting with fans during live streams. According to TechCrunch, “The addition is reminiscent of streaming site Twitch’s Cheering feature, which allow viewers to pay real money in order to have their messages stand out in the chat stream through the use of emotes (animated icons.) In YouTube’s case, fans instead are able to highlight their message in a bright color, and have their comment pinned on the stream.” YouTube explains that Super Chats will stay pinned to the chat for up to five hours. Continue reading YouTube Creators Can Now Earn Money During Live Streams

Retailers Push AR Shopping Apps for Tango-Equipped Phones

While most consumers may currently think of gaming or video when they hear “augmented reality,” retailers are experimenting with a new batch of AR apps that leverage mixed reality tech. For example, Amazon’s Product Preview lets shoppers visualize different TV sizes and brands in their homes, Lowe’s Vision accepts measurements to map out placement of kitchen appliances, and WayfairView helps consumers place new sofas and cabinets with their existing furniture. Gap plans to launch DressingRoom on Google Play at the end of the month, providing users with the ability to dress virtual mannequins with different clothing options. Continue reading Retailers Push AR Shopping Apps for Tango-Equipped Phones

Fiat Chrysler/Waymo Self-Driving Vehicle a Collaborative First

At the North American International Auto Show in Detroit, Google unveiled a self-driving minivan built by Fiat Chrysler and featuring sensors and vision systems from Waymo, the company that spun off from Google parent Alphabet. The van is the first major collaboration between a Detroit car manufacturer and a Silicon Valley behemoth, and is an example of Waymo’s strategy of partnering with automakers that may not want to fully shoulder the financial burden of building a self-driving car from scratch. General Motors and Ford Motor are building their own autonomous cars. Continue reading Fiat Chrysler/Waymo Self-Driving Vehicle a Collaborative First

Digital Assistants Grab Spotlight at CES, Alexa Leads the Pack

Virtual assistants that serve as a new voice-activated hub to the connected smart home and our ecosystem of personal electronics have grabbed the spotlight at this year’s CES. Aided by advances in artificial intelligence software that enable improved speech interaction with devices, tech giants such as Amazon, Google, Microsoft and others are battling for dominance in the digital assistant space. These companies are looking beyond smartphones and PCs toward a world in which voice-based systems become a standard feature in TVs, cable boxes, home appliances and connected vehicles. If the headlines are any indication, it seems that Amazon’s Alexa has taken an early lead in this race. Continue reading Digital Assistants Grab Spotlight at CES, Alexa Leads the Pack

Twitter Debuts Live Video From Mobile Apps, Pares Down Vine

With tighter integration between Twitter and Periscope, updated iOS and Android Twitter apps now feature a “LIVE” button on the screen that activates the camera and starts live video. Since Twitter acquired Periscope early last year, it enabled Periscope broadcasts within the Twitter stream, introduced a way to alert a Twitter user when someone you followed began live streaming, and debuted high-end tools for streaming to Twitter from professional cameras and VR headsets. The company is also introducing a pared down version of its previously shuttered Vine. Continue reading Twitter Debuts Live Video From Mobile Apps, Pares Down Vine

Alphabet’s Waymo Driverless Vehicle Unit Partners With Fiat

Alphabet just spun off its research lab X’s autonomous vehicle project into a separate company named Waymo, to be led by chief executive John Krafcik. The move means the company believes its driverless car technology is nearing readiness for commercialization, due to advancements in sensor technology and breakthroughs in machine learning. Although Alphabet was an early leader in this field, the company has struggled to build a business around the technology, as Tesla, Uber and GM have moved forward. Alphabet is working with Fiat Chrysler on a ride-sharing service to launch next year. Continue reading Alphabet’s Waymo Driverless Vehicle Unit Partners With Fiat

Google Tools Encourage Developers to Create More Chatbots

Alphabet recently unveiled a system of tools called Conversation Actions, designed to help developers create chatbots that work with Google Assistant. The move is the latest by Google to compete in the emerging digital assistant space with companies such as Amazon, Apple, Microsoft and Facebook that are investing heavily in artificial intelligence. Google’s virtual assistant “is the strategic centerpiece of an effort to keep its lucrative Web search business relevant in an age of mobile devices and wearable gadgets,” reports Bloomberg. “Just like its search engine sent people to the right places on the Web, the company’s assistant should connect users to the most relevant and useful services.” Continue reading Google Tools Encourage Developers to Create More Chatbots

OpenAI Rolls Out Virtual World, Google Opens DeepMind Lab

OpenAI, the Elon Musk-supported artificial intelligence lab, just debuted Universe, a virtual world that is a software training ground for everything from games to Web browsers. Universe begins with approximately 1,000 software titles, with games from Valve and Microsoft. OpenAI is also in discussions with Microsoft to add the Project Malmo platform, based on the game “Minecraft,” and hopes to add Google AI lab’s DeepMind Lab environment, which was just made public. The goal is that Universe will help machines develop flexible brainpower. Continue reading OpenAI Rolls Out Virtual World, Google Opens DeepMind Lab