The Interactive Advertising Bureau conducted a survey across 24 countries regarding smartphone video viewing. According to “Mobile Video Usage: A Global Perspective,” mobile screens are increasingly being used to stream longer-form video. Findings indicate that 36 percent of consumers watch videos daily that are 5 minutes or longer. Full movies and TV shows are also viewed on mobile screens, especially in China. Respondents (including 50 percent in the U.S.) indicate that their video viewing on smartphones has increased year-over-year. Continue reading Study: More Streaming of Long-Form Video on Mobile Screens

PwC recently released its annual five-year forecast for entertainment and media, dropping the growth rate for ad spending on TV. Last year’s report projected a 5.5 percent annual increase in ad spending over the next five years. PwC has revised that figure to 4 percent through 2019, as original programming from streaming services such as Netflix and Amazon continues to compete with traditional television content. In the U.S., the number is even lower; ad spending on TV has been growing 3 percent annually on average. Continue reading Streaming Services Luring Viewers from Ad-Based Television

Dish Network is in discussions to merge with T-Mobile US, say people familiar with the matter. While financial specifics remain unresolved, the people indicate that the combined company would be led by Dish Chief Exec Charlie Ergen as chairman, and his T-Mobile counterpart John Legere as CEO. The deal would merge the second-largest satellite TV operator in the U.S. with the fourth-largest wireless carrier. Dish has a current market capitalization of $33 billion, slightly higher than T-Mobile’s $31 billion. Continue reading Merger Talks Between Dish and T-Mobile at the Formative Stage

Customer satisfaction with cable TV, Internet and phone service providers has fallen to a seven-year low, according to a study from the American Customer Satisfaction Index. When surveyed about satisfaction involving 43 industries, consumer response placed television and Internet companies tied for last place. Recent merger talks have placed TV and Internet providers under particular scrutiny, while disappointing customer service and rising prices have taken on a different dynamic in an era of streaming options such as Netflix, Amazon and Hulu. Continue reading Study: Declining Customer Satisfaction with TV, Internet Service

At last week’s Google I/O developer conference in San Francisco, Google announced a new initiative to mix online video services with popular television content. Via Android TV Channels, Internet video app publishers have the ability to add linear channels of programming to Google’s Android TV platform on the same program grid used for broadcast TV networks. According to Google, the initial launch partners include AOL, Bloomberg, the Huffington Post, Pluto, TED, Vevo, the Weather Network, and European live streamer Zattoo. Continue reading Android TV Blends Online Video and Broadcast Programming

While Netflix and YouTube combined account for roughly half of all Internet bandwidth consumed during peak hours in North America, the latest projections from Cisco suggest even greater growth for online video. The company predicts that in five years, video will be responsible for 80 percent of the world’s Internet consumption (and 85 percent in the U.S.). Cisco explains that the growth will be the result of cord-cutting, mobile expansion, Internet users consuming more (and higher quality) video, and an increase in the overall number of global users. Continue reading Cisco Projects 80 Percent of Internet Will Be Video by 2019

Periscope, Twitter’s new mobile live streaming app (and Meerkat competitor), is starting to draw the attention of advertisers and programmers. The app, which Twitter purchased this year for a reported $100 million, allows users to live stream content directly to and from their smartphones. The app was initially released only for iOS devices, but went live on Android phones this week. VH1 recently used the social tool to promote the wedding of two stars on “Love & Hip Hop” by providing users access to the ceremony’s red carpet arrival. Continue reading Now Live on Android, Periscope Part of New Social Strategies

Charter Communications has agreed to purchase Time Warner Cable for $55.3 billion in cash and stock. Including the debt Charter will assume, the total deal is valued around $79 billion. The move follows in the wake of Comcast’s attempted bid to acquire TWC. Charter will also move ahead with its purchase of Bright House Networks for $10.4 billion, and the three combined companies would make Charter the second largest TV and Internet provider in the U.S. with 24 million customers. Comcast currently holds the top spot with 27.2 million. Continue reading Charter to Purchase Time Warner Cable in $55.3 Billion Deal

The Secure Content Storage Association (SCSA), the consortium of entertainment and storage companies, announced the final specifications for its new premium content playback technology and gave it a name: Vidity. The solution supports the secure delivery, storage and consumption of movies, including those mastered in 4K and HDR, across multiple devices. Vidity partners include Fox, Warner Bros., Universal, Samsung and Walmart, but neither Disney nor Apple are involved. Compatible products and services are expected to reach market late 2015. Continue reading Vidity to Enable Download of 4K HDR Movies Across Devices

Apple spent several years researching new ways to innovate the television set, and now the company has decided that transparent UHD displays, sensor-equipped cameras and FaceTime capabilities are not worth launching in a new Apple product. Instead, the company plans to continue developing its online television service as an alternative to cable and will redesign the Apple set-top box. This way, the company will be able to uphold its reputation for innovation and high profit margins. Continue reading Apple Shifts UHD TV Plans to a Focus on Apple TV Upgrade

In the face of declining ratings and a shift in ad dollars to digital platforms, television networks are expanding their data and analytics capabilities. On Monday, leading broadcast and cable TV companies announced the formation of the Video Advertising Bureau (VAB), a new trade organization that plans to promote research and data that highlights the impact of TV commercials to Madison Avenue. The VAB intends to provide marketers with insights and measurement tools that help gauge whether video ads drive consumer purchases. Continue reading Broadcast and Cable TV Join Forces to Form New Trade Group

According to Juniper Research, global subscriber numbers for streaming video services such as Netflix and Amazon Prime Instant Video are expected to climb from 92.1 million in 2014 to 333.2 million by 2019. Juniper predicts that adoption will be driven by connected TVs, streaming devices like Google’s Chromecast and Amazon’s Fire TV Stick, as well as connected game consoles and set-top boxes. Newer streaming devices like affordable media sticks will continue to make watching OTT services easily accessible on living room screens. Continue reading Report Predicts Surge in Subscriber Numbers for OTT Services

Verizon Communications announced that it plans to acquire AOL for $4.4 billion as part of its larger initiative to develop mobile video and advertising opportunities. As part of the deal, Verizon will pick up assets such as Adap.tv, Convertro, The Huffington Post, Moviefone, and TechCrunch, among others. According to AOL, the combination of networks will match the scale of Facebook and Google. Following the merger, expected to close this summer, AOL CEO Tim Armstrong will continue running the company and help build the growing content business. Continue reading Verizon to Acquire AOL in Push for Mobile Video and Ad Tech

DVR maker TiVo has confirmed that it is developing a legal version of the failed Aereo service, which combined cloud DVR tech with a system of antennas for capturing over-the-air TV and distributing the content online to subscribers via smartphones, tablets, connected TVs and Web browsers. Aereo filed for bankruptcy after the Supreme Court ruled it had violated copyright law, and then TiVo purchased Aereo’s trademarks and customer lists for about $1 million. The company has scheduled a July event in San Jose to discuss the new product. Continue reading TiVo is Working on Legal Version of Aereo Distribution Model

According to insiders, Spotify is reportedly in discussions with numerous media companies, TV networks, online video producers and magazine publishers to introduce short video clips to its streaming service as early as this month. The additional content would be available on Spotify’s mobile platform as part of an effort to keep users more engaged, challenge YouTube’s video dominance, and help the service sell more advertising. Discussions with potential partners are believed to be at an early stage and Spotify has yet to announce any deals. Continue reading Spotify Pursuing Major Media Companies to Partner on Videos