Intel Announces Plans to Build Two Chip Factories in Europe

Intel chief executive Pat Gelsinger announced plans to build two semiconductor factories in Europe valued up to $95 billion, as part of an effort to ease the current worldwide chip shortage. Gelsinger added that Intel could expand the investment over a decade to the equivalent of “as much as €80 billion.” At an auto event in Munich, Gelsinger said, “this new era of sustained demand for semiconductors needs bold, big thinking.” Meanwhile, Taiwan Semiconductor Manufacturing Co. also plans to spend $100 billion in the next three years to increase chip production and Samsung is making similar moves. Continue reading Intel Announces Plans to Build Two Chip Factories in Europe

TSMC to Raise Its Chip Prices as Global Shortage Continues

Taiwan Semiconductor Manufacturing Co. (TSMC) — the world’s largest contract chipmaker — plans to raise prices on its most advanced chips by about 10 percent and less advanced chips by about 20 percent, to take effect late this year or in early 2022. The price hike is taking place during a global shortage of semiconductors that already impacts auto companies including General Motors and Toyota Motor, an array of consumer electronics, and major tech companies such as Apple, which uses TSMC chips in its smartphones. GM closed three North American factories and Toyota will slow production by 40 percent in September. Continue reading TSMC to Raise Its Chip Prices as Global Shortage Continues

TV Networks Urge Rating Council to Pull Nielsen Accreditation

The Video Advertising Bureau (VAB), a trade group with members including Disney, ESPN, FOX, NBCUniversal, ViacomCBS and others, urged the Media Rating Council (MRC) to strip Nielsen’s accreditation, stating that, “Nielsen’s COVID-period conduct as a ratings service violated at least five minimum standards, with the damage done to their largest subscriber clients still creating material negative impact into July 2021.” MRC chief executive George Ivie said his group takes the VAB’s concerns seriously but has “an independent process to execute.” Continue reading TV Networks Urge Rating Council to Pull Nielsen Accreditation

Biden Plan Aims to Build U.S. Semiconductor Manufacturing

President Joe Biden stated that investing in the manufacturing of semiconductors is part of his administration’s effort to improve the nation’s infrastructure, in order to “build the infrastructure of today and not repair the one of yesterday … [as well as] protect our supply chain and revitalize American manufacturing.” A shortage of semiconductors has impacted industries worldwide and hit the automotive industry particularly hard, forcing a slowdown or cessation of production across the U.S. To assess the problem, White House officials met with 20 chief executives from tech and automotive companies this week. Continue reading Biden Plan Aims to Build U.S. Semiconductor Manufacturing

Biden Orders an Evaluation of Semiconductor Supply Chains

In response to a worrying shortage in chips, President Joe Biden signed an executive order to conduct a 100-day review of the supply chains for semiconductors for various products, large-capacity batteries for electric vehicles, pharmaceuticals, and rare-earth elements crucial to technology and defense. Biden is also seeking $37 billion in funding to “supercharge” chip manufacturing and urged a separate one-year review of supply chains of six “broader sectors” including food production and technology. Continue reading Biden Orders an Evaluation of Semiconductor Supply Chains

Chip Shortage Affects Electronics, Gaming, Vehicles, Aviation

Qualcomm chief executive Cristiano Amon has announced a serious shortage of semiconductor chips impacting a range of industries. In the early days of the COVID-19 pandemic, manufacturers of electronics and vehicles first drastically cut back their demand for chips but then reversed course and demand skyrocketed. Amon is just one of several industry leaders warning of the shortages and highlighting manufacturers’ reliance on outsourcing chip production to companies such as Taiwan Semiconductor Manufacturing Company (TSMC) and Samsung Electronics. Continue reading Chip Shortage Affects Electronics, Gaming, Vehicles, Aviation

CES: Keynotes Address 5G, AI, Robotics, Pandemic, Security

CES 2021 was the first-ever all-digital version of the annual confab produced by the Consumer Technology Association (CTA). This year’s show featured nearly 2,000 companies and more than 100 hours of conference programming. Despite its new virtual format, CES offered compelling keynote addresses by top executives from major companies such as AMD, Best Buy, General Motors, Microsoft, Verizon and Walmart who discussed plans for new products, services and business models, in addition to an array of changes underway designed to address a world facing a pandemic. Continue reading CES: Keynotes Address 5G, AI, Robotics, Pandemic, Security

CES: Snapshot of All-Digital Show’s Announcements, Trends

CES 2021 concluded last week in the wake of a challenging year marked by political unrest, social upheaval and a global pandemic that continues to impact our personal and professional lives. And much like all that we’re juggling in our current COVID world, the all-digital format of this year’s CES presented a number of unique challenges, most notably how to determine which products and services are most relevant to an M&E audience without the benefit of interacting up close in person. We’re still working our way through information from nearly 2,000 companies and will continue to report our findings on ETCentric. In the coming weeks, ETC will also publish a comprehensive overview of the show with a focus on four dynamic themes, rather than trends: Adaptation, Change, Snapback and Opportunity. In the meanwhile, we provide this snapshot of some of the key products, technologies, trends and announcements. Continue reading CES: Snapshot of All-Digital Show’s Announcements, Trends

CES: Brands Rethink Entertainment and Trends in Marketing

During a compelling CES 2021 presentation, MediaLink chair and chief executive Michael Kassan discussed how the past year has changed marketing with The SpringHill Company chief executive Maverick Carter, General Motors global chief marketing officer Deborah Wahl and Nike vice president of North America marketing Adrienne Lofton. “Staring through screens, you can lose connective tissue,” said Carter. “But we discovered you can still bring people together. Instead of jumping in the meeting, we had to talk about where we were at that day.” Continue reading CES: Brands Rethink Entertainment and Trends in Marketing

All-Virtual CES 2021 Focuses on Innovation Despite Pandemic

The sprawl of CES, typically measured in millions of square feet of exhibit space, multiple venues, and hundreds of thousands of attendees, now spans the globe as the Consumer Technology Association (CTA) sets “the global stage for innovation” in an all-digital format when it opens its four-day run on January 11. However dispersed, CES Week will still be the focal point for the consumer technology sector and trends will emerge, even if news and product announcements will originate from both CES events and individual company presentations. Continue reading All-Virtual CES 2021 Focuses on Innovation Despite Pandemic

Advertisers Reinvent the Cookie to Better Track Streaming TV

Reaching viewers on streaming media is now a double-edged sword: advertisers want better metrics and the ability to target their messages even as the issue of privacy has also come to the fore. What’s becoming clearer is that any tools to provide metrics will need to obtain viewers’ consent. Until now, advertising has depended on tracking cookies and retargeting to follow people from website to website, which sparked the rise of ad blockers. Now, new privacy regulations in Europe and California are forcing a change. Continue reading Advertisers Reinvent the Cookie to Better Track Streaming TV

Pandemic Pushes the Demand for Thermal Imaging Cameras

FLIR Systems and Seek Thermal, two manufacturers of thermal imaging equipment, are working overtime to meet demand for companies preparing to return to work. One essential criterion for reopening has emerged as the ability to detect body temperatures of workers, to prevent spread of the coronavirus. Oregon-based FLIR’s shares rose about 16 percent after Reuters reported that Amazon plans to use thermal cameras at its warehouses and Whole Foods stores, although neither FLIR not Seek were listed as the supplier. Continue reading Pandemic Pushes the Demand for Thermal Imaging Cameras

China Battles for Dominance in Tech Sectors, Standardization

The U.S. has long been dominant in technology, but China, the world’s second largest economy, has made huge investments in several sectors, threatening American hegemony. The Trump administration is battling that with tariffs and export controls and is currently considering ways to hinder China from making its own high-end semiconductors. That’s one of the technologies at stake, in addition to 5G, artificial intelligence, quantum computing and autonomous vehicles. China also aims to control international tech standards. Continue reading China Battles for Dominance in Tech Sectors, Standardization

CES 2020: Two Industry Chiefs Predict the Future of Mobility

Mobility was the focus of a day-long series of panels on Monday, which concluded with a session on the future of mobility, as seen through the eyes of General Motors chief marketing officer Deborah Wahl and Daimler Financial Services president/chief executive Klaus Entenmann. Wahl noted that the definition of mobility has always been “about the freedom to move and experience life on your own terms, via conventional vehicle shopping and ownership.” “We’re rethinking everything about the customer’s experience,” she said. Continue reading CES 2020: Two Industry Chiefs Predict the Future of Mobility

GM to Feature Google Apps and Voice Assistant in Vehicles

General Motors, the largest U.S. automaker by sales, plans to build Google’s apps into its vehicles’ touchscreen displays. Beginning with model year 2022, GM brands Buick, Cadillac, Chevrolet and GMC will feature Google Maps, Google Assistant and the Google Play app store, accessible on the vehicles’ dashboard displays. Today’s car buyers have expressed interest in an experience similar to what is available with their mobile devices, but not all automobile integration has proven satisfying. The automaker aims to create a more positive experience, with plans to eventually make infotainment systems powered by Android available on millions of its vehicles sold worldwide. Continue reading GM to Feature Google Apps and Voice Assistant in Vehicles