Facebook is interested in global live-streaming rights to “Thursday Night Football” as well as a selection of the National Football League’s 2016-17 games, say sources knowledgeable about the Silicon Valley company’s plans. If Facebook succeeds in obtaining those rights, it will be its first major TV content deal and would mark a departure from its video strategy thus far, which has focused on short-form for the last two years. As Facebook Live has become more of a priority, sports have shifted to the fore. Continue reading Facebook Looking to Stream NFL’s Thursday Night Football

While the future of Yahoo’s media operations remains in flux, the company continues to invest in key vertical segments, the latest of which is an eSports gaming news and video site. Yahoo Esports initially plans to cover “League of Legends” (Riot Games), “Heroes of the Storm” (Blizzard Entertainment), “Street Fighter V” (Capcom), and “Counter-Strike: Global Offensive” and “Dota 2” (Valve). With the growing success of eSports, media companies such as ESPN and Turner Broadcasting are also entering the market. Continue reading Yahoo Targets Growing eSports Audience with New Video Site

AMC Networks chief executive Josh Sapan and ESPN president John Skipper have both spoken recently about discussions with Amazon to include their channels in possible skinny bundles for the Internet. Amazon has gone on record as considering the idea for some time, but hasn’t responded to Sapan and Skipper’s remarks. Amazon isn’t the only online entity that might be hawking TV service soon. Turner Broadcasting chief executive John Martin reveals that he’s talking with six or so new companies looking to do just that. Continue reading Amazon Expands its TV Footprint, in Talks on Skinny Bundles

In December 2015, Verizon stated it was interested in acquiring all or some of Yahoo, which has been struggling for years with leadership changes and an inability to successfully exploit rising trends such as mobile. Now, Verizon has gone a step farther and given Tim Armstrong, chief executive of its AOL unit, the mandate to lead discussions with Yahoo about the potential for acquisition. Armstrong, a former Google sales executive, has known Yahoo chief executive Marissa Mayer, also a former Google executive, for years. Continue reading Verizon’s AOL Chief Exec Talks Potential Purchase with Yahoo

Although CBS has yet to release official figures, the network claims yesterday’s Super Bowl matchup between the Denver Broncos and Carolina Panthers drew a record number of viewers who streamed the game. NBC broke streaming records last year with 800,000 viewers per minute on average and about 1.3 million concurrent users. Eclipsing the previous year’s numbers should come as no surprise since today’s consumers are more comfortable with streaming, and CBS made the game easy to access for free via OTT devices including Apple TV, Roku and Xbox One. Continue reading Super Bowl 50 Sets New Streaming Record, According to CBS

After determining that the broadcast rights to “Thursday Night Football” would be split between CBS and NBC, the National Football League is now deciding who will win the games’ digital streaming rights. Although the NFL has been mum on which companies it’s negotiating with, sources say that Apple, Amazon, Google and Verizon are vying for the rights, which could be sold to more than one distributor. Even if one outlet gets the digital rights, they won’t be exclusive, since CBS, NBC and NFL already plan to stream the games. Continue reading Apple, Google, Amazon, Verizon Vie for NFL Streaming Rights

Twitter now offers 30-second pre-roll video ads, with an immediate skip option for viewers who don’t want to watch them. The ads run in front of videos that are part of Twitter’s Amplify program, a social television initiative for broadcasters to publish real-time in-tweet video clips accompanied by Twitter’s standard six-second ads. Twitter hopes the longer ads will re-energize the Amplify program, since six-second ads are a hurdle for media partners, which have an inventory of 15-second and 30-second ads. Continue reading Twitter Expands Video Ads to 30 Seconds, Adds a Skip Button

Football coaches are already using artificial intelligence to help them on the sidelines. Students at North Carolina State University built an AI that could predict whether an NFL team would pass or run the ball. The AI called the plays correctly 91.6 percent of the time during an NFL game. The technology may not yet be ready for a real-time game situation, but with more data and research into machine learning and game theory, AI could become a big league contender. Continue reading Data Analytics: AI Could Assist Coaches in Professional Sports

For the eighth year in a row, YouTube launched its AdBlitz platform, a channel and separate website that displays Super Bowl television spots online before game day and allows viewers to vote for their favorite ads. This year, YouTube has unveiled a new feature: a real-time advertising tool, which enables advertisers to run ads across Google’s platforms, timed to big moments during live events, such as a game-winning field goal. Currently in beta, the feature was already tested by a Marco Rubio Super PAC on debate night. Continue reading YouTube Adds Real-Time Spots to Super Bowl AdBlitz Platform

Verizon is already developing a 5G cellular network, the next generation of wireless technology following 4G LTE. Chief financial officer Fran Shammo says the company plans to launch the first 5G network in the U.S. Verizon hopes to begin trials of the 5G network as early as this year, but the technology probably won’t be widely available until 2020. Verizon says the 5G network is different from the LTE network because 5G is designed to accommodate demands of the Internet of Things. Continue reading Verizon Plans to Test 5G Network Technology in U.S. in 2016

Facebook launched a new section of its website devoted to live updates from big sports events. The Facebook Sports Stadium is a combination of live game data from Sportradar, play-by-play updates, and commentary from both verified experts and regular Facebook friends. This new sports hub is designed for sports fans to use while they are watching games on television. Currently, many of the social conversations surrounding live TV events are taking place on Twitter. Continue reading Facebook Sports Stadium Hosts Live Game Stats, Commentary

ESPN launched a new vertical on its website to cover all things related to competitive gaming, including news articles, event coverage, profiles of prominent eSports figures, and analysis. The network started broadcasting professional video game tournaments in 2014 and released a special edition of ESPN The Magazine focusing on eSports in 2015. The success of those projects helped spur the launch of the new vertical, which currently covers popular games such as “League of Legends.” Continue reading ESPN.com Debuts eSports Vertical Dedicated to Video Gaming

NBCUniversal chief executive Steve Burke did not anticipate the big impact of time-shifting and over-the-top services such as Netflix and Hulu on the cable business, he said during CES 2016. Instead, he believed cable entertainment ratings would be stronger than they are today. At the same time, he doesn’t consider Netflix to be just an enemy but, rather, a friend and frenemy as well. More puzzling to him is how advertisers discount television in favor of digital outlets, which, he notes, do not have the reach or emotional impact of TV. Continue reading NBCUniversal’s Burke: Netflix is Friend, Enemy and Frenemy

Since the 2012 hiring of former Google executive Marissa Mayer to improve Yahoo’s fortunes, the company has failed to turn around and is now facing difficult choices. Among many plans devised, the latest occurred last month when executives favored spinning off the company’s main Internet business. That strategy may be abandoned as Yahoo considers a sale of its business, while an activist — and anonymous — investor mounts a proxy fight. Employee morale is said to be low in light of 1,100 layoffs since August 2014. Continue reading Time is Up for Yahoo’s Turnaround, Sale Now On the Table

Livestream announced a new product at CES called the Movi that helps budget-conscious videographers create the illusion that they have been shooting with multiple cameras instead of a single pocket-sized device. The product is designed for those shooting footage that can quickly appear dull when there is only a single viewpoint, such as a concert, school play, press conference or sporting event. Livestream will launch Movi as its own brand. Although it will integrate with the current livestreaming services, users can also simply record their video and share at a later time. Continue reading CES: Livestream Debuts the Movi, its First Consumer Camera