Instagram launched IGTV last year with plans to exclusively offer long-form vertical videos for mobile devices. Landscape video uploads would not be included. However, enthusiasm on the part of video creators failed to gain traction, and now IGTV is changing its vertical video policy. As of last week, users can upload horizontal landscape videos that can easily be viewed full-screen by turning a mobile device on its side. “Ultimately, our vision is to make IGTV a destination for great content no matter how it’s shot so creators can express themselves how they want,” the company explained. Continue reading IGTV Shifts Model From Exclusively Offering Vertical Video

As Snap faces increased pressure from competitors such as Facebook’s Instagram and ByteDance’s TikTok, the company is reportedly talking with music labels for broader licensing agreements to allow increased use of music via the popular Snapchat app. According to people familiar with the matter, Snap is in discussions with Sony Music Entertainment, Universal Music Group and Warner Music Group. Snap is not looking to launch the next Spotify, but rather expand the way its users can integrate music into Snaps and social media applications. Continue reading Snap Inc. Hoping to Expand Use of Music in Snapchat App

In an opinion released May 14, the National Labor Relations Board concluded that Uber drivers should be classified as independent contractors, and not company employees. According to the NLRB, Uber drivers qualify as independent workers because they are given “significant entrepreneurial opportunity” and “virtually complete control of their cars, work schedules, and log-in locations, together with their freedom to work for competitors of Uber.” The opinion is a victory for Uber and a setback for drivers and labor advocates, since it makes it more challenging for drivers to file labor complaints, form a union, or seek federal protection. Continue reading NLRB Considers Uber Drivers Freelancers, Not Employees

Comcast, which owns roughly one-third of Hulu, has agreed to sell its stake in the streaming video service to Disney. The deal calls for Comcast to sell its interest for Hulu’s fair market value no earlier than 2024. The Hulu joint venture launched nearly 12 years ago with the goal of providing a legal platform for television content that would serve as an alternative to YouTube and pirate sites. The platform has since become a major Netflix competitor. Disney’s share increased with its recent $71.3 billion purchase of 21st Century Fox’s movie and TV studios. AT&T, which picked up 9.5 percent of Hulu with its $85 billion deal for Time Warner, recently sold back its share to Hulu for $1.43 billion. Continue reading Disney Finalizes Deal with Comcast to Take Control of Hulu

In what could become a landmark decision, the Supreme Court has ruled to allow individual iPhone users to sue Apple in antitrust violation cases related to the tech giant’s App Store. In a 5-4 decision written by Associate Justice Brett Kavanaugh, the Supreme Court agreed with a lower court ruling that determined App Store customers could sue Apple for allegedly driving up prices by forcing them to purchase apps exclusively from the App Store. Apple lost its argument that was based on the contention that third-party developers set the prices for apps. While Apple holds steady in its belief that it does not represent a monopoly, the ruling could have future ramifications regarding consumers who seek to sue other app sellers for antitrust violations. Continue reading Supreme Court: App Store Customers Can Now Sue Apple

Ahead of the May 14th Google Marketing Live event, during which the company will describe its latest digital marketing products, YouTube announced a new editing tool designed to streamline ad production. Bumper Machine, which YouTube is currently alpha testing, intends to help advertisers optimize content for mobile audiences by identifying compelling moments in video content to create packages of six-second videos that highlight key brand and product information. According to IAB, mobile video ads are steering a significant part of the digital media market, worth $107.5 billion last year in the U.S. alone. Continue reading YouTube Launches New Ad Tool Dubbed Bumper Machine

According to a new report from research firm IDC, consumer interest has waned recently for smartphone-dependent VR devices, while tethered and standalone models are growing more popular. IDC surveyed 1,643 VR users across France, Germany, Japan, the United Kingdom and the United States and learned that the number of “high-performance” VR headsets increased 60 percent from 2017 to 3.9 million devices in 2018. The study identified different categories of users, based on their amount of time spent with VR devices, including a “hardcore” group (12 percent) that spent 16 or more hours monthly with VR. Continue reading Study: High-End VR Activity Increased Significantly in 2018

Hackers have reportedly been injecting Israeli spyware onto smartphones via the popular Facebook-owned messaging service WhatsApp. The surveillance software, named Pegasus, was developed by Israeli firm NSO Group and can access an iPhone with a single missed voice call on WhatsApp. NSO claims that it carefully vets its customers; the company’s software is intended for government agencies to combat crime and terrorism. While it is currently unknown how many users may have been affected at this point (the problem was first discovered in early May), WhatsApp says it has created a patch to address the vulnerability. Continue reading WhatsApp Calls Used to Inject Spyware on Mobile Phones

U.S. regulators have approved a new stock exchange originally introduced to the Securities and Exchange Commission last year by tech entrepreneur Eric Ries, who raised $19 million from VCs for his project. The new Long-Term Stock Exchange (LTSE) will provide tech firms with options to traditional New York exchanges. The “Silicon Valley-based national securities exchange” is “promoting what it says is a unique approach to governance and voting rights, while reducing short-term pressures on public companies,” reports Reuters. Continue reading New Silicon Valley Stock Exchange Is Approved by the SEC

Sources informed Reuters that the Competition Commission of India (CCI) has ordered an antitrust investigation into Google for allegedly using the popularity of its Android operating system to block competitors. CCI began evaluating the complaint in 2018, and by April of this year reportedly determined that there was enough merit to launch a full investigation. A similar case played out in Europe last year, which resulted in a $5 billion fine against Google. In that case, the EU determined that Google had violated antitrust rules by forcing Android phone manufacturers to pre-install the Google search app and Chrome Web browser, providing the Google Play Store with an unfair advantage. Continue reading India Reportedly Launches Antitrust Investigation of Google

Disney is continuing to invest in its ESPN+ streaming service and expenses are mounting for the company’s upcoming Disney+ subscription offering as it finances productions such as the “High School Musical” series and exclusive “Star Wars” spinoff “The Mandalorian.” Shareholders learned yesterday that the company posted a quarterly loss for its direct-to-consumer division as a result, but that revenue increased 15 percent, beating Wall Street projections. Disney also announced yesterday that its blockbuster, record-breaking hit “Avengers: Endgame” will debut exclusively on Disney+ this December. Continue reading Details Continue to Emerge on Disney+ Subscription Service

At this week’s Google I/O developer conference in Mountain View, California, the company unveiled new tools for a number of its products designed to help consumers control their personal data and how their online activities are tracked. “We think privacy is for everyone — not just for the few,” explained Google CEO Sundar Pichai. “We want to do more to stay ahead of constantly evolving user expectations.” In addition to detailing privacy features, Google made announcements regarding its two latest Pixel devices, its newest version of Android, the Nest Hub Max smart display, and updates to Google Assistant. Continue reading Google Unveils New Devices, Privacy Features at I/O Event

When Apple’s 5-day Worldwide Developers Conference (WWDC) kicks off June 3 in San Jose, the company is reportedly planning to introduce an array of new apps, software features and development tools. According to those familiar with the plans, Apple is expected to introduce operating system updates for its Apple TV, Apple Watch, iPad, iPhone and Mac computers. The new iOS 13, codenamed “Yukon,” will offer new and updated features — while iOS14, codenamed “Azul,” will launch next year to support 5G wireless and new AR functions. Continue reading WWDC: Apple to Unveil Apps, Software, Development Tools

At IAB’s Digital Content NewFronts in New York City last week, YouTube CEO Susan Wojcicki revealed that 2 billion monthly global users now watch more than 250 million hours of YouTube content on TV screens daily. The video hub is actively working on brand safety issues, plans to integrate Nielsen Catalina analysis to measure increases in offline sales, and — in a significant strategy shift — announced it would remove the paywall for some of its ad-supported original programming. Starting this year, all of the platform’s new original series and specials will be available for free. Continue reading YouTube to Roll Out Free Originals, Measurement Analysis

With an emphasis on privacy, Facebook made a series of compelling announcements at its annual F8 developer conference this week. Chief executive Mark Zuckerberg detailed six core principles that will be embedded across the company’s services: private interactions, improved data encryption, interoperability, general safety, reducing permanence and secure data storage. The principles arrive following a difficult period for the social giant, as it continues to face criticism regarding privacy-related scandals while contending with increased scrutiny from global regulators. Continue reading Facebook Pushes Core Principles at Developer Conference