Walmart Signs MGM Deal, Invests in Interactive Storytelling

Walmart is partnering with MGM, which will create short-form original series for release in 2019, to help boost content on its ad-supported streaming service Vudu. The company also invested a reported $250 million in a joint venture with New York startup Eko, which produces so-called interactive stories in which viewers control the plots of commercials and TV episodes. This investment is believed to be the largest ever made in this particular storytelling niche that has interested creatives for years but never caught on. Continue reading Walmart Signs MGM Deal, Invests in Interactive Storytelling

President Trump Signs the Music Modernization Act into Law

At a White House, President Trump signed the Music Modernization Act in a ceremony that was scaled back due to Trump’s monitoring of Hurricane Michael in Florida. The bipartisan act lets songwriters and artists be compensated for pre-1972 recordings, and gives them increased pay for works played on streaming services. In attendance were Kid Rock, the Doobie Brothers guitarist Jeff Baxter, MercyMe, The Beach Boys’ Mike Love, Craig Morgan, John Rich, and Sam Moore. Numerous trade organizations celebrated the new legislation. Continue reading President Trump Signs the Music Modernization Act into Law

Microsoft and Google Making Progress in Streaming Games

Streaming games have taken a step forward. Microsoft is tapping its Research division and 54 global regional Azure data centers for Project xCloud, which aims to transform the Xbox from a box into a hub. The company hopes to test it publicly in 2019. Meanwhile, Google is beta-testing Project Stream, which streams games over the Internet via the Chrome browser. Although gaming boasts 2.3 billion players, console makers are now second place to mobile games, which are responsible for more than half of this year’s $138 billion revenue. Continue reading Microsoft and Google Making Progress in Streaming Games

AT&T to Launch WarnerMedia Streaming Service Next Year

By the end of 2019, AT&T is slated to introduce a digital video service featuring WarnerMedia films and TV shows. That will include such blockbusters as “Wonder Woman” and the Harry Potter franchise as well as HBO’s “Game of Thrones.” The deal comes on the heels of AT&T’s purchase of Time Warner in June for $85.4 billion. The company made it clear then that the main motivation for the acquisition was to launch a streaming video service. So far, no details have been revealed on the service’s name, price or date that it will be launched. Continue reading AT&T to Launch WarnerMedia Streaming Service Next Year

Apple Pursues Plan to Offer Free Content to Device Owners

According to sources, Apple is developing a new digital video service that will provide original content and third-party subscription services to owners of its devices. Content owned by Apple will be free to device owners, who will also be able to sign up for services from the likes of HBO and Starz. On current iPhones, iPads and Apple TVs, users can find a pre-installed TV app, say sources who also note the app will debut in early 2019. The company has already said it is spending $1 billion on PG-rated content this year. Continue reading Apple Pursues Plan to Offer Free Content to Device Owners

Magic Leap Unveils Updates, ILMxLab Plans AR Experience

At its L.E.A.P. developer conference in Los Angeles, Magic Leap outlined its plans for the future, which include software updates for the Magic Leap One headset as well as the ability to use two controllers, city-wide AR information layers and, possibly, a “Burning Man-style” gathering of developers in the desert. ILMxLAB also revealed at L.E.A.P. that it plans to release “Star Wars: Project Porg,” an augmented reality experience for the Magic Leap One headset, in time for the December holiday season. Continue reading Magic Leap Unveils Updates, ILMxLab Plans AR Experience

Google Debuts New Phones, Smart Speaker, Hybrid Laptop

Google debuted its third iteration of Pixel smartphones to rival high-end Apple and Samsung phones. The company also introduced a smart speaker with built-in display and a hybrid laptop/tablet. Although the hardware devices showcase Google’s chops in AI and image processing, they haven’t moved the needle on the company’s sales or market share; its most popular hardware product is a wireless router. Google also unveiled Duplex, a human-sounding bot to be available on Pixel smartphones by the end of 2018 in a few U.S. cities. Continue reading Google Debuts New Phones, Smart Speaker, Hybrid Laptop

Observer Analytics Debuts Tool to Evaluate VR, AR Content

Observer Analytics unveiled its platform for quantifying virtual reality, augmented reality and mixed reality, to create key performance indicators (KPIs) for the industry. The platform was built from scratch to analyze the new and complex forms of engagement found in this immersive content, with the end goal of making it easier for developers to understand how users interact with their content. To create the platform, the company has raised $685,000, including a pre-seed round from Boost VC and Precursor Ventures. Continue reading Observer Analytics Debuts Tool to Evaluate VR, AR Content

Digital Content NewFronts West Reveals Advertising Trends

At the Digital Content NewFronts West marketing event, October 9-10 in Los Angeles, premium content producers demonstrated how they are trying to attract and maintain viewers. In addition to offering podcasts, shoppable videos and smart speakers, producers are moving away from ads that interrupt programming, mainly because viewers simply won’t tolerate commercials, not even 30-second pre-rolls. A study revealed that those viewers who do watch mainly ad-supported OTT video are younger and typically earn higher income. Continue reading Digital Content NewFronts West Reveals Advertising Trends

Walmart to License MGM Content for its Vudu VOD Service

Walmart, which bought video-on-demand service Vudu eight years ago, just inked a partnership with MGM to license family-friendly content. Vudu’s monthly viewer numbers lag behind Netflix and Hulu, the latter controlled by Disney, Comcast, 21st Century Fox and AT&T. Although media outlets reported that Walmart intends to launch a subscription-based streaming video service, sources inside Walmart reveal that Walmart is not doing so, but still hopes to improve its VOD business and target viewers outside big cities. Continue reading Walmart to License MGM Content for its Vudu VOD Service

Facebook Unveils Video-Calling Devices Portal, Portal Plus

Facebook debuted Portal and Portal Plus, two video-calling devices, which sport a 12-megapixel camera with HD video and AI-empowered software — all in the service of video chatting. The AI is used to allow the camera to follow users. Portal and Portal Plus also include Amazon Alexa to play music or check the weather. Portal, with a 10-inch screen, is priced at $199, and Portal Plus, with a 15-inch screen that can be rotated, goes for $349. The devices will debut during the holiday season on a standalone website. Continue reading Facebook Unveils Video-Calling Devices Portal, Portal Plus

Demise of Google+ Points to Facebook’s Social Dominance

Google is shutting down its Google+ social network in the wake of revelation that a software bug exposed the data of up to 500,000 Google+ users since 2015. The company also debuted tools that give users more control over the data they share with Google-connected apps and services. The demise of Google+ is in stark contrast to its 2011 launch, when it represented an “exclusive club” that required a private invitation to enter. In following years, Google discovered running a social network is trickier than it appears to be. Continue reading Demise of Google+ Points to Facebook’s Social Dominance

Politicians Team with Tech Industry on Internet Bill of Rights

Given compelling issues of privacy breaches and data hacks, Senator Nancy Pelosi became convinced that a set of principles that everyone in the tech industry agreed to would be a good step toward adhering to values. She asked Democratic legislator Ro Khanna, who represents Silicon Valley, to create such a list. He consulted with Apple, Facebook, Google, think tank Center for Democracy and Technology and individuals including Nicole Wong and Tim Berners-Lee, and just recently released the resulting Internet “Bill of Rights.” Continue reading Politicians Team with Tech Industry on Internet Bill of Rights

Finding the Ideal TV Guide for Multiple Services and Devices

As the number of options for watching great content has grown, the ability to search and find that content has lagged behind. An ideal TV guide, from a single remote control (or smartphone), would offer search, sorting and personalization, and suggest the next program we might want to watch. One such possibility is the $100 Caavo Control Center, which enables up to four devices to be plugged in to a single remote control. A second is the Reelgood smartphone-based streaming guide that tracks over 50 streaming services. Continue reading Finding the Ideal TV Guide for Multiple Services and Devices

Snap Chief Exec Outlines a New Plan for Profitability, Growth

In a 15-page letter on September 26, Snap chief executive Evan Spiegel told employees his plan to achieve full-year profitability in 2019 and refocus the company around new strategies. He admitted that the company’s redesign created many problems and “lost the core of what made Snapchat the fastest way to communicate.” That widely criticized redesign led to Snapchat’s first-ever decline in daily active users last quarter. Spiegel now wants the company to focus on adults, not teens, and messaging, not stories. Continue reading Snap Chief Exec Outlines a New Plan for Profitability, Growth