By
Meghan CoyleJanuary 26, 2015
Following news of record quarterly earnings, Netflix told Wall Street investors that it plans to expand its video service to 200 countries in the next two years. Netflix added 2.43 million international subscribers in the fourth quarter of 2014 after expanding to 50 countries and its stock jumped more than 20 percent. As part of its ambitious expansion plans, Netflix also wants to start producing 20 original scripted series per year, which could help the company become more successful in international markets. Continue reading Netflix Plans to Add Original Series, Expand to 200 Countries
By
Rob ScottJanuary 26, 2015
NBCUniversal plans to offer a free digital video stream beginning at noon on February 1 and running into the evening that will include the Super Bowl, pre-game coverage, the halftime show, and an episode of “The Blacklist.” NBC’s “Super Stream Sunday” will be available for desktop PCs and tablets via NBC Sports Live Extra and the Sports Live Extra app. (The NFL gave exclusive rights to live-stream on smartphones to Verizon Wireless.) Additionally, viewers will be able to enjoy the free NBC stream without having to provide their pay TV subscription info. Continue reading NBC to Offer Free Live Stream for Super Bowl Sunday Fans
By
Rob ScottJanuary 26, 2015
Walmart has begun selling its own HDMI streaming media stick — the Vudu Spark — for $24.95 at Walmart.com and select Walmart stores. The Wi-Fi device features a dedicated remote, is powered via USB, and supports 7.1 surround sound and video up to 1080p. It looks like the Spark is largely a single-purpose stick, loaded only with the Vudu app (Walmart’s streaming video service), but the stick is priced $10 less than Google’s Chromecast and currently includes $25 in Vudu credits over five months for customers who activate it. Continue reading Walmart Launches its New Vudu Spark Streaming Media Stick
By
Rob ScottJanuary 22, 2015
Subscription-based, video sharing website Vessel launched yesterday in beta. Developed by former Hulu CEO Jason Kilar, Vessel aims to change the business of online video by offering a $2.99-per-month service that features exclusive early access to professional Web video. Additionally, Vessel will offer creators (such as online personality Connor Franta or fashion video blogger Ingrid Nilsen) 70 percent of ad revenue and 60 percent of subscription revenue. By comparison, YouTube generally offers 55 percent of ad revenue. Continue reading Vessel: Former Hulu CEO Launches New Video Sharing Site
By
Rob ScottJanuary 21, 2015
Yesterday’s fourth-quarter earnings report indicates that Netflix added 13 million subscribers in 2014, including 4.3 million during the final three months (marking the company’s strongest quarter of subscriber gains to date). Netflix earnings also grew to a quarterly high of $83.4 million. “Internet TV is growing globally and Netflix is leading the charge,” claims CEO Reed Hastings. Netflix continues to invest heavily in original content and expand internationally as part of its effort to fend off growing competition from Amazon, HBO and YouTube. Continue reading Following its Record Quarter, Netflix Eyes Global Expansion
By
Rob ScottJanuary 21, 2015
It looks like Overstock.com is the latest to throw its hat into the streaming video ring. The Salt Lake City-based company is planning to introduce a streaming video service later this year that will compete in a crowded field that includes its e-commerce rival Amazon. During the National Association of Television Program Executives conference, Overstock Chief Exec Patrick Byrne said the online retailer would launch with about 30,000 movies and TV shows available for rent or purchase and eventually offer original programming. Continue reading Overstock.com to Launch Streaming Video Service This Year
By
Rob ScottJanuary 21, 2015
Google-owned YouTube plans to launch a new original programming initiative by the end of 2015, different from its 2012 channel-centric initiative. Alex Carloss, head of originals at YouTube, told attendees at this week’s National Association of Television Program Executives conference that the program would provide financial support for top YouTube talent to produce more original content. However, he stopped short of specifying which talent would be supported and how much would be spent. Continue reading YouTube to Support its Top Talent with Programming Initiative
By
Rob ScottJanuary 20, 2015
Amazon announced yesterday that it plans to expand its original programming efforts by producing and acquiring movies for theatrical release and distribution via Prime Instant Video. In a significant departure from the traditional windowing system, the films are expected to be available for streaming in the U.S. 4-8 weeks following their theatrical debuts (movies normally have to wait 39-52 weeks before streaming). The move is part of Amazon’s plan to grow its entertainment arsenal while competing with Netflix. Continue reading Amazon Studios Looks Beyond Original Series to the Big Screen
By
Rob ScottJanuary 20, 2015
Measurement firm comScore will introduce a new metric this week that goes beyond tracking video audiences on desktops and laptops to additionally tracking audiences across mobile and streaming devices. The new metric is expected to provide advertisers and television networks with vital information that has so far been challenging to collect. The addition is part of a broader initiative by comScore to track shifting, more diverse viewing habits of consumers and better compete with ratings provider Nielsen. Continue reading New comScore Measurement to Include Mobile and Streaming
By
Erick Mendoza January 20, 2015
Facebook is launching a new service designed to be appropriate for the workplace called Facebook at Work. The service is almost identical to the regular social network, except for a white color scheme that replaces the iconic blue layout. The difference in colors is to help employer’s distinguish when someone is using a work account as opposed to a personal one. Facebook at Work will allow users to connect with colleagues to become more efficient around the office. Continue reading Facebook Aims to Make Social Media a Tool for the Workplace
By
Meghan CoyleJanuary 19, 2015
AT&T may have solved the issue of streaming videos over its LTE network in congested areas such as sports stadiums. The company showed a demo of LTE Broadcast during the College Football Playoff National Championship. The LTE Broadcast network can stream high quality videos no matter how many smartphones are trying to tune in at the same time. The new network would also help take a load off of the main LTE network. There is no word yet on when this tech would be available for mobile devices. Continue reading LTE Broadcast: AT&T Network Upgrade Enhances Mobile Video
By
Rob ScottJanuary 19, 2015
Deloitte forecasts that the 83 million 18- to 34-year-old consumers in North America will spend about $62 billion on media consumption in 2015, an average of $750 per person. Roughly 80 percent of millennials are projected to spend an average of $80 per month on pay TV, with another $40 per year for streaming video services such as Netflix or Amazon Prime. The same demographic is likely to spend about $100 on concerts and $25 a year on music downloads and streaming services, according to Deloitte. Continue reading Research Points to Millennials Spending $62 Billion on Media
By
Rob ScottJanuary 16, 2015
French startup Dailymotion announced this week that it is launching a streaming site for the growing number of fans who enjoy watching video of live gaming, a move that would put the company in competition with Twitch, the leader in this emerging field. The move will also provide Dailymotion with another means of taking on its rival YouTube. Gaming video has grown increasingly popular due to new streaming services, the appeal of live professional gaming events, and the rise of massively multiplayer team-based games. Continue reading Dailymotion Games Plans to Compete with YouTube and Twitch
By
Erick Mendoza January 16, 2015
Snapchat has reportedly set an asking price of $750,000 per day to advertise on its messaging app, a figure some say is too high for a young app. Companies such as Samsung, McDonalds, Universal Pictures and Macy’s were among the early sponsors who paid for quick videos and photos called “Snaps.” However, the new rate may prove unrealistically high, despite the name recognition of early sponsors. Snapchat says it offers the ability to reach millions of people through its Recent Updates and Our Stories live feed. Continue reading Some Brands Wary of Paying Snapchat Top Dollar for Short Ads
By
Rob ScottJanuary 15, 2015
According to a recent study by SNL Kagan, mobile entertainment revenue is poised to match that of box office totals. Last year in the U.S., revenue generated by mobile games, videos, music and location-based services topped $9.14 billion (and has grown at a combined annual rate of 50 percent the last three years, notes the research). The 2014 total is getting close to the estimated $10.35 billion consumers spent on movie tickets in the U.S. Mobile games led the charge by far, earning more than $5.2 billion last year. Continue reading Research Points to Mobile Revenue Reaching Box Office Totals