AT&T to Purchase AppNexus, Plans Global Ad Marketplace

AT&T is reportedly paying about $1.6 billion to acquire AppNexus, which offers automated software to help advertisers buy ads across apps and websites. Now, AT&T chief executive of advertising and analytics Brian Lesser revealed that the purchase is aimed at creating a platform that connects advertisers not simply with AT&T’s own content, but with competing media outlets in television and digital video. The result would be a pioneering marketplace and give AT&T more leverage against Facebook and Google. Continue reading AT&T to Purchase AppNexus, Plans Global Ad Marketplace

Court Rules Police Need a Warrant for Phone Location Data

The Supreme Court has ruled that police need a search warrant to obtain data showing the location of cell phone users. Similar to rulings made in 2012 and 2014, the Supreme Court rejected the argument that police should have the same access as investigators do in order to examine business records held in banks or conduct physical surveillance. The ruling stated the “world of difference” between 1970s decisions allowing the limited personal information obtained in accessing business records and today’s digital records. Continue reading Court Rules Police Need a Warrant for Phone Location Data

Facebook’s Instagram Launches IGTV for Hour-Long Videos

Instagram is launching IGTV, a standalone app that allows users to post vertically shot videos up to an hour long. The move puts the Facebook-owned platform in direct competition with Google-owned YouTube and its own parent company. Instagram has allowed one-minute videos to be posted since 2012, when Facebook acquired it for $1 billion. Instagram also aped Snapshot with disappearing posts dubbed Stories. The company says it now has one billion monthly users, compared to YouTube’s 1.9 billion and Facebook’s 2.2 billion. Continue reading Facebook’s Instagram Launches IGTV for Hour-Long Videos

Social Media Continues Growth Across Developing Markets

A new report from the Pew Research Center notes that social media growth has stalled across developed markets but continues to expand in the developing world — good news for Facebook CEO Mark Zuckerberg and his plan to bring Internet access to emerging markets. Internet use and smartphone ownership has also plateaued in developed markets over 2015-2017, while expanding in emerging economies. Pew Research polled more than 40,000 citizens of 39 countries during February to May in 2017 to create its report. Continue reading Social Media Continues Growth Across Developing Markets

Brand Strategy for Mobile Apps Is Crucial, Tricky to Manage

Brands need an app strategy, say the experts. Shoppers, especially millennials, are increasingly purchasing goods through their smartphones. Forrester Analytics reports that smartphone purchases in 2018 will reach $118 billion, up from $13.4 billion in 2013. But to be successful with an app, the brand needs to ensure that its performance is superior, as users will quickly rid themselves of apps that are slow, push too many notifications, do not offer exclusive sales or promotions or have a confusing layout. Continue reading Brand Strategy for Mobile Apps Is Crucial, Tricky to Manage

Within Debuts WebVR-Enabled Site for Broad VR Distribution

Within, a Los Angeles-based cinematic virtual reality startup, just unveiled a website that allows users to have a VR experience on any device, from a desktop PC or mobile phone to a dedicated VR headset. The company relies on WebVR technology that avoids the need to download additional software to be able to play VR experiences in supported browsers. Users without a VR headset can navigate the content via the web browser, and those with VR headsets use hand controllers and tracking tools. Continue reading Within Debuts WebVR-Enabled Site for Broad VR Distribution

Research Reveals Fewer People Rely on Facebook for News

Research by the Reuters Institute for the Study of Journalism reveals that younger people have changed their social media habits on consuming news. For Reuters, YouGov surveyed 74,000 people in 37 markets about their social media habits, and found that, among younger people, use of Facebook for news is down 9 percent from last year. Instead, this group is more likely to use Facebook’s WhatsApp to discuss current events in a more private forum. The survey took place before Facebook changed its News Feed filters in January. Continue reading Research Reveals Fewer People Rely on Facebook for News

Apple Bans Developers From Sharing Data Without Consent

For years, developers for Apple’s App Store have been able to ask users for access to their phone contacts and then share or sell the data of everyone listed in those digital address books, without their consent. That practice has recently been getting a lot of negative attention, and now Apple plans to ban developers from using that information. The updated Guidelines nixes the creation of databases of address book information collected from iPhone users as well as selling or sharing it with third parties. Continue reading Apple Bans Developers From Sharing Data Without Consent

Apple Closing Loophole That Lets Authorities Hack iPhones

Since Apple’s publicized showdown with the FBI following the San Bernardino shooting in 2015, after the company refused to unlock a suspected killer’s iPhone, law enforcement agencies have been turning to third parties in order to access information from iPhones. Now Apple has indicated an upcoming software update, designed to enhance security, will block access to an iPhone’s Lightning port one hour after it is locked. Some authorities believe the update also impacts their ability to access phone data in criminal investigations, which could reignite the privacy debate that followed San Bernardino. Continue reading Apple Closing Loophole That Lets Authorities Hack iPhones

Federal Judge Rules in Favor of AT&T-Time Warner Merger

Judge Richard Leon of the U.S. District Court in Washington has approved the proposed merger between AT&T and Time Warner, despite the Justice Department’s claim that the deal would stifle competition. Judge Leon ruled the Justice Department did not prove that AT&T’s $85.4 billion takeover of Time Warner would result in fewer consumer choices and higher prices for Internet and TV services. While AT&T aims to move forward with the transaction, the DOJ is reportedly considering its options. The decision is expected to impact the future of media and telecom industries, and spur additional mergers and related deals. Continue reading Federal Judge Rules in Favor of AT&T-Time Warner Merger

Highlights From Mary Meeker’s 2018 Internet Trends Report

Noted venture capitalist and Kleiner Perkins Caufield & Byers partner Mary Meeker recently released her annual Internet Trends report at the Code Conference in Rancho Palos Verdes, California. Among the 294 slides, Meeker explained that smartphone shipments did not grow in 2017, and Internet user growth slowed to 7 percent (more than half the world is already online). However, people are spending more time online. Of the 5.9 hours per day that U.S. adults spent on digital media last year, 3.3 were spent on mobile, which is leading the charge in digital media consumption. Continue reading Highlights From Mary Meeker’s 2018 Internet Trends Report

Vestberg Named Next Verizon Chief Exec, McAdam to Retire

Verizon CEO Lowell McAdam announced he plans to step down from his position on August 1, at which point Hans Vestberg will take over as chief exec. Vestberg joined Verizon last year as the company’s chief technology officer and EVP and president of Global Networks, after serving for seven years as CEO of Swedish telecom and networking company Ericsson. McAdam has been Verizon’s CEO since August 2011 and its chairman since January 2012. He will remain executive chairman until the end of the year and serve as non-executive chairman thereafter. Continue reading Vestberg Named Next Verizon Chief Exec, McAdam to Retire

Congress Takes Closer Look at Google-Huawei Relationship

A recent deal between Google and Huawei Technologies now has some influential Congress members looking into the relationship between the two behemoths. Google and Huawei, which have an operating-system partnership, recently struck a deal to upgrade capabilities on Huawei smartphones, which run Google’s Android operating system. After Congressional scrutiny, another Silicon Valley giant — Facebook — said it will end its relationship with Huawei and three other Chinese electronics manufacturers. Continue reading Congress Takes Closer Look at Google-Huawei Relationship

Facebook Faces Another Privacy Issue Due to Software Bug

Facebook revealed that a software bug was live for 10 days during May and, as a result, may have affected up to 14 million users. The company explained that millions of users who believed they were sharing privately with their friends or small groups may have actually shared their information publicly; the bug apparently updated the audience selector to “public” without notifying users. Facebook announced it plans to contact the individuals that may have been impacted. “We’d like to apologize for this mistake,” said Facebook’s chief privacy officer Erin Egan in a statement yesterday. Continue reading Facebook Faces Another Privacy Issue Due to Software Bug

Apple Bashes Facebook, Debuts Rival Social Media Features

Apple, which has criticized Facebook for its data privacy policy, introduced social media features for its new mobile device operating system. The features include group video chat for up to 32 people, tools to share photos with friends and the ability to play augmented reality games with friends. Apple also debuted privacy tools for the Safari browser that limits the data that Facebook and its ilk can gather. Apple made its target clear, with images of Facebook and Instagram in its marketing material. Continue reading Apple Bashes Facebook, Debuts Rival Social Media Features