Sony Unveils 4K Streaming Service for Latest Bravia XR TVs

Sony debuted its Bravia Core (the ‘CORE’ stands for ‘Centre of Real Entertainment’), a 4K streaming service exclusive and free to owners of its 2021 Bravia XR TVs. Its content draws from the Sony Pictures library for new releases and older movies. Sony stated that Core provides lossless 4K streaming at a much higher bitrate than Netflix and other streaming services,” HDR, DTS sound and “the largest IMAX Enhanced movie collection.” The service, accessed through the Bravia Core app, is not available on older Sony smart TVs or other devices. Continue reading Sony Unveils 4K Streaming Service for Latest Bravia XR TVs

More Brands Consider TV/Film Sponsorship in COVID-19 Era

One lesser-known story of COVID-19’s impact on the entertainment industry is how brands have turned to filmmaking. “The Day Sports Stood Still,” a documentary about the NBA shutdown, started as an idea that NBA player Chris Paul brought to producer Brian Grazer and his Imagine Entertainment. The documentary, which debuted on HBO and HBO Max, also drew in Nike’s production entity Waffle Iron Entertainment. “The best partnership you can have is a marriage where the themes between the company and the story are aligned,” said Grazer. Continue reading More Brands Consider TV/Film Sponsorship in COVID-19 Era

HPA Tech Retreat: ETC Details Its Executive Coffee Program

During the HPA Tech Retreat, ETC Immersive Media Initiative program lead Phil Lelyveld presented highlights from the Entertainment Technology Center’s “Executive Coffee With…” program, a series of discussions between ETC industry members and USC students on a range of topics related to the future of entertainment. To date, executives from Verizon, Universal, Fox, Equinix, Vubiquity and Dolby have posed questions to the USC students, on topics from production during COVID-19 to the future of the theater experience. Continue reading HPA Tech Retreat: ETC Details Its Executive Coffee Program

CES: Sony Integrates Movie Streaming to Promote Bravia TVs

Sony announced during CES 2021 that its new line of Bravia XR television sets would provide consumers with the Bravia Core platform for streaming select movies from Sony Pictures Entertainment. The company indicates that its Pure Stream tech enables “near lossless” ultra high-def Blu-ray Disc quality. The Bravia Core platform comes pre-loaded on new Bravia XR models including Sony’s 8K LED, OLED and 4K LED models. Access to film titles is based on a type of voucher system in which customers are given credits depending on which Bravia XR model is purchased. Continue reading CES: Sony Integrates Movie Streaming to Promote Bravia TVs

$3 Billion TiVo-Xperi Merger Is All About the Patent Portfolio

Rather than splitting itself into separate product and IP businesses as it explored earlier this year, Rovi-owned TiVo is merging with Xperi Corporation in a deal valued at $3 billion. San Jose-based TiVo, a pioneer in the DVR industry, licenses its IP for areas involving digital rights management, electronic program guides and metadata. Xperi, also with headquarters in San Jose, is a tech licensor in areas including mobile computing, data and memory storage and 3D integrated circuits. The deal will integrate TiVo and Xperi’s IP licensing and product businesses, which will then operate as separate units so that one could be sold in the future. Continue reading $3 Billion TiVo-Xperi Merger Is All About the Patent Portfolio

Apple Aims for Traditional Theatrical Exhibition of Its Movies

According to sources, Apple is in talks with cinema chains to open its feature-length films in a traditional theatrical release, with an exclusive stay in theaters before becoming available on Apple TV+. Apple might choose, however, to first debut its films in art house cinemas in New York and Los Angeles. The company reportedly is pursuing this strategy to draw in major directors and producers, as well as avoid the tension Netflix created when it released its movies without an exclusivity window. Continue reading Apple Aims for Traditional Theatrical Exhibition of Its Movies

THX and Cinionic to Debut Premium Large-Format Cinema

Premium large-format cinema projection platform IMAX will face new competition from THX, which plans to unveil its THX Ultimate Cinema this spring/summer at the Regency Westwood Village Theatre in Los Angeles. THX (founded by filmmaker George Lucas) is working with Cinionic, a cinema joint venture of Barco, CGS and ALPD. Cinionic offers a dual-Barco laser projection system that delivers 4K resolution images. Another competitor in the premium large format (PLF) space is Dolby Laboratories, which offers its Dolby Cinema experience. Continue reading THX and Cinionic to Debut Premium Large-Format Cinema

MoviePass Updates Service, Addresses Exhibitors’ Concerns

MoviePass is relaunching its service with a marketing campaign that includes a billboard in Times Square and print ads. With the tagline “let’s go to the movies,” MoviePass’s second incarnation has to rise above the failure of its unlimited $9.99/month movie plan that drew millions of subscribers but then continually changed its terms to keep the company afloat. The new model includes both basic and “red carpet” plans whose price varies based on geography, with more expensive plans for cities where movie ticket prices are higher. Continue reading MoviePass Updates Service, Addresses Exhibitors’ Concerns

Dreamscape Immersive to Expand Location-Based VR in 2019

Dreamscape Immersive focuses on creating virtual reality experiences as location-based entertainment in malls and other venues. From the entrance, a “departure lounge” that immerses visitors in backstories and props, titles such as “Alien Zoo” and “Lavan’s Magic Projector: The Lost Pearl” are intended to feel like journeys. Dreamscape chief executive Bruce Vaughn, who was former chief creative officer of Walt Disney Imagineering said it’s about reframing how audiences view virtual reality. Continue reading Dreamscape Immersive to Expand Location-Based VR in 2019

CES Session: Defining and Creating the Killer AR/VR/MR App

At a session on “Gaming is the Killer App for AR/VR,” moderator Ariella Lehrer of HitPoint Studios stated that a “killer app” would be defined as any app that moves hardware units. That brought a wince from Needham & Company’s Laura Martin who objected that money, not hardware, is the metric to look at. Martin added that hardware sales don’t take into account the fact that so much AR will be done on a smartphone rather than a game console. “Because it uses your smartphone, AR will get faster adoption,” she suggested. Continue reading CES Session: Defining and Creating the Killer AR/VR/MR App

MoviePass Hopes New Subscription Plans Will Save Service

MoviePass has had a rough year, and now, it’s aiming for a reboot. Chief executive Mitch Lowe will hand over the reins of day-to-day operations to executive vice president Khalid Itum and focus on long-term strategy. Itum noted that the company has lost consumers’ trust, and that he will lead an effort to “fix” the product as well as empathize with the turmoil its members endured over the past year. Starting in January 2019, MoviePass will introduce three new plans, each of which offers up to 36 movies per year. Continue reading MoviePass Hopes New Subscription Plans Will Save Service

Startup Within to Release Augmented Reality App for Children

Los Angeles-based immersive media startup Within plans to release Wonderscope, an augmented reality app for children, later this month. With Wonderscope, mobile AR superimposes characters, scenes and stories onto an iPad camera view of a real-world environment. Within chief executive Chris Milk noted that, with Wonderscope and a smartphone, anyone can have “this new magical ability.” “It’s like a lens for invisible magical things that you couldn’t see with your naked eye,” he added. Continue reading Startup Within to Release Augmented Reality App for Children

Sinemia Launches a $30 Unlimited Movie Plan in U.S. Market

A month ago, MoviePass switched its $10 per month unlimited movie plan to one that offers three movies per month, with a limited selection. Now, rival Sinemia is offering a similarly unlimited movie plan — except that it costs $30 per month. With this plan, Sinemia allows the subscriber to see a movie a day, except for IMAX or 3D movies, at whatever theater, and adds the perk of being able to reserve seats. But Sinemia also offers other plans, starting with a basic one at $5 for one movie per month. Continue reading Sinemia Launches a $30 Unlimited Movie Plan in U.S. Market

Moviegoers Can Now Buy AMC Theatre Tickets on Facebook

AMC Theatres now allows Facebook users to purchase movie tickets in the U.S. directly via the social media platform. “Facebook recently launched a new ticketing platform that allows users to search movies by location and showtime,” reports Variety. “Once a movie and showtime is selected, users have the option to choose the AMC ticketing platform, and are redirected to the AMC Theatres page to finish their transaction.” Facebook already has ticket agreements with online services Atom Tickets and Fandango, but this marks the platform’s first theater chain partnership. Continue reading Moviegoers Can Now Buy AMC Theatre Tickets on Facebook

Companies Experiment With Cinema Subscription Services

MoviePass may be embattled, but its subscription model has taken off. That is most evident with the new service debuted by AMC Theatres, the largest multiplex chain in the U.S. AMC Stubs A-List allows subscribers to see up to three movies a week for $20 per month. The Alamo Drafthouse Cinema chain also will begin testing a service to offer unlimited movies for a monthly fee. Meanwhile, Helios and Matheson Analytics, Movie Pass’ parent company, hopes to raise as much as $1.2 billion to prop up the struggling subscription service. Continue reading Companies Experiment With Cinema Subscription Services

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