Fox Film is First to Screen in Barco’s Escape Theater Format

New panoramic screening technology from digital cinema projector company Barco will debut this month with screenings of the 20th Century Fox film, “The Maze Runner.” To create a panoramic image, Barco’s “Escape” theater configuration uses three projectors and three screens — a primary screen front and center, with two angled screens on either side. While the side screens will initially feature footage created using visual effects, Fox is experimenting with camera setups to produce future movies for Escape. Continue reading Fox Film is First to Screen in Barco’s Escape Theater Format

Analysts Credit “Gravity” with Bringing 3D Back to the Spotlight

“Gravity” brought in 80 percent of its debut haul from 3D engagement, leading analysts to credit the film for bringing the format back into the spotlight. For studios and exhibitors, this is a plus because 3D tickets carry a large surcharge, potentially bringing in million of dollars. The recent increase in 3D interest can be partially attributed to the directors, including Gareth Edwards (“Godzilla”) and Marc Webb (“The Amazing Spider-Man 2”), who have been encouraging fans to see their films in 3D.  Continue reading Analysts Credit “Gravity” with Bringing 3D Back to the Spotlight

Ultra HD: Consumer Adoption on the Rise with Lower Prices

New data from analyst IDC finds that shipments of 4K televisions have reached over one million per month and are projected to reach upward of 15.2 million for 2014. Consumer adoption is on the rise as the average selling price has dropped 85 percent worldwide in the last two years, from $7,851 in 2012 to $1,120 in 2014. A new report from BI Intelligence predicts a faster adoption curve than HDTV, with 4K TVs to be found in more than half of North American homes within 10 years. Continue reading Ultra HD: Consumer Adoption on the Rise with Lower Prices

Twitter Offers New One-Click Video Embedding Capability

Social network Twitter is making video sharing easier than ever for advertisers and regular users alike. By typing a hashtag in a tweet, Twitter users can easily find related videos in the suggested hashtag results. Then users can attach those videos to their original tweets with just one click. The social network could sell businesses the opportunity to provide those searchable, embeddable videos. Recently, Twitter made one-click videos available in Promoted Tweets. Continue reading Twitter Offers New One-Click Video Embedding Capability

Focus on Personalization: The Netflix Vision for Internet TV

Neil Hunt, Netflix’s chief product officer, announced several of Netflix’s predictions for the future of TV at New York City’s Internet Week conference. He said the company is perfecting its personalization technology so that Netflix will know exactly what you want to watch, and will give you one or two suggestions rather than an endless grid of movies and shows. The vision also includes elimination of the commercial, more smart TVs, and maybe even live sports on Netflix. Continue reading Focus on Personalization: The Netflix Vision for Internet TV

ITU Group is Testing High Dynamic Range Format Proposals

According to David Wood, chairman of the International Telecommunication Union group working to recommend a global blueprint for UHD, high dynamic range (HDR) technology “may well be an important feature of Ultra HDTV in future years, though the jury is still out, and will take some months to reach a verdict.” The group is currently considering HDR as an addition to UHD, and is looking at format proposals from companies including Dolby, Philips, Technicolor and the BBC. Continue reading ITU Group is Testing High Dynamic Range Format Proposals

New Sony Media Player to Access 4K Library and Stream Netflix

As a follow-up to its original $700 4K media player, Sony has announced a new model, the FMP-X10, that will provide access to Sony’s Video Unlimited 4K download library and be able to stream 4K Netflix content. The new player, available this summer, will be compatible with Sony Ultra HD sets and include 1 terabyte of storage. A price has yet to be announced. Sony’s Video Unlimited 4K library currently features more than 200 titles (45GB-60GB files), about 50 of which are available for free. Continue reading New Sony Media Player to Access 4K Library and Stream Netflix

Beta: MoPub Integration is Twitter’s Next Step with Mobile Ads

Twitter announced yesterday that running marketing campaigns on both Twitter and MoPub will be made easier. MoPub, the mobile ad exchange service that Twitter acquired last October, matches advertisers to ad space across mobile apps, handling more than 130 billion ad requests per month. The new interface, available to select advertisers in private beta, is designed to eliminate the need to set up through separate portals. It allows advertisers to be present on both platforms with greater ease and effectiveness. Continue reading Beta: MoPub Integration is Twitter’s Next Step with Mobile Ads

CNN’s Interactive Product Offers News Viewers More Control

During its upfront presentation in New York last week, CNN introduced a live news service called Watch CNNx that allows viewers to choose content in real time. The service will be available on iPads and on TVs through set-top boxes later this year. Alongside the live CNN feed, CNNx offers a rundown of stories that appear on the right side of the screen, while a menu of digital features, including photo galleries, appear at the bottom. Additionally, CNN plans to use Flipboard’s display ad format on its applications. Continue reading CNN’s Interactive Product Offers News Viewers More Control

Internet Ad Revenues Surpass Broadcast TV for First Time

According to the Interactive Advertising Bureau (IAB), interactive advertising revenues for 2013 hit an all-time high of $42.8 billion in the U.S. The report indicates that the figure represents a 17 percent jump from the previous year’s landmark revenues of $36.6 billion. Notably, the 2013 total also marks the first time that Internet ad revenues exceeded those of broadcast television advertising ($40.1 billion). In addition, mobile experienced triple-digit growth for the third year in a row. Continue reading Internet Ad Revenues Surpass Broadcast TV for First Time

From the NAB SPROCKIT Stage: Creating Watch ABC Product

Ken Williams, executive director and CEO of ETC@USC, moderated a Disney/ABC Television Group panel at NAB called “Creating the Watch ABC Product.” From the SPROCKIT stage Monday in Las Vegas, the panel included Albert Cheng and Skarpi Hedinsson of the Disney/ABC Television Group, Ralf Jacob of upLynk and Doug Knopper of FreeWheel. The discussion focused on content creation, advertising, distribution workflow, technology integration and vendor relationships. Continue reading From the NAB SPROCKIT Stage: Creating Watch ABC Product

SMPTE Tech Summit at NAB: The Trials of Global Distribution

The first day of SMPTE’s Technology Summit On Cinema at NAB featured a session called “From Camera to Consumer — the New Post Production.” Digital Studio GM for Walt Disney Studios, Leon Silverman, gave a funny and animated presentation during the session about the many versions of a movie that Disney must produce for international audiences. In the case of the animated feature “Planes,” not only did Disney create dozens of native language dubs and subtitled versions, but it also changed details in the animation to please the local audience. Continue reading SMPTE Tech Summit at NAB: The Trials of Global Distribution

Amazon Announces Six New Shows After Another Pilot Season

Amazon.com announced yesterday that it has picked up two dramas, two comedies and two kids shows from the batch of 10 television pilots it was testing with viewers. Amazon considered feedback and ratings submitted by users, as it did with an earlier pilot season. However, this time twice as many viewers (more than two million) were involved with the process. While Amazon’s streaming service normally does not include ads, the pilots were sponsored by Geico so they could be available to all users, not just Prime subscribers. Continue reading Amazon Announces Six New Shows After Another Pilot Season

Apple, Comcast Discuss Teaming Up for Streaming TV Service

Apple is in talks with Comcast about joining forces on a streaming-television service, according to people familiar with the matter. The Wall Street Journal reports the service “would use an Apple set-top box and get special treatment on Comcast’s cables to ensure it bypasses congestion on the Web.” While discussions are in the early stages and a number of hurdles remain, the deal “would mark a new level of cooperation and integration between a technology company and a cable provider to modernize TV viewing.” Continue reading Apple, Comcast Discuss Teaming Up for Streaming TV Service

Music Companies Make Money from Fan-Made YouTube Videos

According to the annual Digital Music Report released this week by IFPI, which represents some 1,300 record companies worldwide, Google-owned YouTube is now the most popular music service in the world. Moreover, the recording industry is generating more revenue via advertising and royalties from fan-made mashups, lip-syncs and tributes on the popular video site than from officially-released music videos. YouTube currently has more than one billion global users. Continue reading Music Companies Make Money from Fan-Made YouTube Videos

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