In a first, Space Exploration Technologies Corporation (SpaceX) successfully sent a rocket into space and then back to earth, where it landed, standing and in one piece, near the launch site in Florida. For SpaceX chief executive Elon Musk, the success marks another major step towards the ultimate goal of sending people to Mars. This is the company’s first flight in half a year; its last rocket launch, carrying supplies to the International Space Station, ended in the rocket’s complete destruction. Continue reading SpaceX Closer to Space Travel with Successful Rocket Mission

Apple just made its programming language Swift open source, housing it on the new website swift.org to offer a range of tools to help developers turn raw code into applications. Apple designed Swift as an easier programming language for developing software for Apple devices, but the apps can now be formatted to run on other operating systems. The move is part of Apple’s strategy, in light of sagging consumer sales, to target enterprise users; among the companies now using Swift are IBM, Twitter, Yahoo and LinkedIn. Continue reading Apple’s Swift Now Open Source to Aid Enterprise Developers

Since it debuted in October, Facebook’s Shopping feed has been in beta among a handful of U.S. users. So far, the new feature can help a user track down something found in his or her News Feed. Although there are few products and no reviews, the potential lies in Facebook’s key strength — its knowledge about its users. That would allow the company to curate more accurately than any other shopping service out there. A Facebook survey reports that 50 percent of its users come to the site looking for products. Continue reading Facebook’s Beta Shopping Feed Reveals Weakness, Potential

The television industry is experiencing an unusually long cancellation-free streak for its current season, as networks struggle to adapt to a changing landscape with more viewing alternatives than ever before. Network execs are being extra cautious not to drop a series that may have potential as consumers turn beyond the major broadcasters to cable, on demand, and online streaming alternatives. In addition, overall TV ratings are down and there are more shows than ever before (more than a record-setting 400 are expected by the end of the year across broadcast, cable and online services). Continue reading Networks Cautious of Canceling Shows as TV Viewing Evolves

Until January 7, any wireless customer switching to Sprint will get half-off the price of the plan offered by his current carrier, as well as $650 in switching costs. For existing Sprint customers, the company offers a free Alcatel OneTouch Pixi 7-inch tablet with 1GB of free data for signing a two-year contract. While Sprint chief executive Marcelo Claure says the offer demonstrates the company’s confidence in its improved network, its competitors interpret the latest move in the wireless price wars as closer to desperate. Continue reading Sprint Offers New Half-Off Promotion, Expanded LTE Network

In an October IPO filing, Vizio described its ability to provide “highly specific viewing behavior data on a massive scale with great accuracy.” This refers to Vizio’s Smart TVs ability to track the user’s viewing habits and share that information with advertisers, who use it to connect with that user’s devices. Vizio dubs this “Smart Interactivity” and it is turned on by default for the more than 10 million Smart TVs the company has sold. Users who do not want to be tracked in this fashion must opt-out. Continue reading Vizio Smart TV Tracks Users’ Viewing, Shares with Advertisers

The European Union’s highest court, the European Court of Justice, dealt a blow to the American tech industry yesterday when it struck down the international Safe Harbor agreement that previously allowed companies to move digital information between the EU and the U.S. The pact allowed companies to transfer data such as social media updates and online search histories. However, the court ruled that Safe Harbor was flawed since the U.S. government used it to access the online information of Europeans, an issue that was raised by NSA whistleblower Edward Snowden. Continue reading European Court Rules Data Transfer Pact with U.S. is Invalid

We are used to very sophisticated search for text, but when it comes to online video, search tools are quite primitive. Netflix allows users to search by titles, people and genres; Hulu powers search for titles and people; and HBO Now restricts search to titles. The potential for exquisitely granular search — and potential new revenue streams — can be found in each TV show or movie’s rich metadata. But how to unlock it, and how to structure search is still open to question and experimentation. Continue reading There is Untapped Potential in Enhanced Online Video Search

The deep connection between streaming music services and ticket sales is becoming increasingly clear. Streaming not only introduces an artist’s music to potentially millions more listeners, but makes it easy for fans to learn about upcoming concerts. Some experts believe that in the not-so-distant future, fans will actually be able to purchase tickets to local concerts within the streaming music service. That’s good news for musicians who, although they get a small percentage of record sales, are making real money from touring. Continue reading Streaming Services, Artists Forge Ties Based on Data, Touring

The Internet has revolutionized consumers’ lives, say Apple and General Electric, but the business world has yet to enjoy similar benefits. Both companies have stated that they see enterprise as the next frontier. Apple and GE are just starting to focus on this space but both have plans to empower enterprise with tools — with Apple focused on the mobile Internet and GE on sensors and predictive data analysis — that interact with people, track tools and mediate between people and machines. Continue reading Apple and GE: Future of Business is Personalized Technology

TV technology is getting closer to monitoring and analyzing our facial expressions in order to distinguish between boredom and enthusiasm to better understand our viewing tastes. Software from media startup Affectiva could usher in a new frontier in television viewing, one in which our devices watch our reactions and offer content suggestions or enable brands to provide more targeted ads. If consumers are willing to allow their emotional data to be gathered, movie and TV show recommendations from Netflix, for example, could become more relevant. Continue reading Facial Monitoring Software Could Impact Your TV Experience

Salesforce.com just introduced IoT Cloud, a service that will allow customers to monitor data relayed by smart devices. As the Internet of Things becomes more of a reality — sensors are now found in a wide array of devices and machines — companies need to gather and make sense of the data that those sensors generate. Emerson Electric announced its plans to use Salesforce’s IoT Cloud to combine data from its smart thermostats with weather forecasts to help its users manage their heating and air conditioning. Continue reading Salesforce Debuts IoT Cloud to Monitor Data of Smart Devices

The Cinema Content Creation Cloud, or C4, an open-source framework for media production using globally distributed resources, is detailed in a new white paper published today by the Entertainment Technology Center@USC. C4 enables interoperability between humans, organizations, databases, software applications, and networks, and is essential to the globally distributed workflows of media production. The framework, written by Joshua Kolden, is a product of ETC’s Project Cloud, a collaboration between studios and technology companies to address key issues as the entertainment industry migrates production into The Cloud. Continue reading ETC Publishes White Paper on C4 Cloud Production Framework

Directly targeting AT&T, Sprint is now offering DirecTV subscribers a year of free cell phone service. The offer, which started August 28 and ends September 30, includes a plan with unlimited talk, text and up to 2 gigabytes of data per month, plus a one-time $36 activation fee, but not the cost of a smartphone. Sprint’s move is an attempt to foil AT&T’s plan to turn DirecTV subscribers into AT&T subscribers, a key motivation for the wireless company’s $49 billion acquisition of the satellite TV provider. Continue reading Sprint Offers Free Service to Lure DirecTV Subs From AT&T

Several high-profile technology companies, most notably Hewlett-Packard, have been hard at work trying to reinvent the hard drive. But it looks like Intel will be first to market with its new Optane drives. Although a current prototype of Intel’s Optane drives only functions seven times the speed of a top-end flash disk drive, it could be much faster by the time it is released in 2016. And the potential is great: Optane drives are said to operate as much as 1,000 times faster than today’s memory technology. Continue reading Intel to Bring Superfast Optane Hard Drives to Market in 2016