AMC Prepares to Open Most of its Theaters Worldwide by July

The COVID-19 pandemic has hit AMC Entertainment, the world’s largest movie-theater chain, particularly hard. After registering a $2.2 billion net loss for Q1, it made “virtually no revenue” in the first two weeks of the quarter ending March 30. Now, AMC chief executive Adam Aron says he hopes to get AMC Theatres in the U.S. and U.K. open in July, although he did not specify a date. AMC has 1,000 theaters with 11,000 screens in several countries. In California, 51 counties have been approved to reopen movie theaters as soon as June 12. Continue reading AMC Prepares to Open Most of its Theaters Worldwide by July

AMC Expresses ‘Substantial Doubt’ About its Chain’s Survival

AMC Theatres told its investors that “substantial doubt exists about our ability to continue as a going concern for a reasonable period of time.” In a new 8-K filing, ahead of its earning call next week, the company described how it is trying to survive but also stressed how badly the coronavirus pandemic is eroding its financial stability. The movie theater chain had $5 billion in debt by the end of 2019 and continues to borrow more. Adding to its woes is the worry that distributors will postpone new film releases. Continue reading AMC Expresses ‘Substantial Doubt’ About its Chain’s Survival

‘Trolls’ Sequel Tests PVOD Model While Theaters Are Closed

“Trolls World Tour,” produced by DreamWorks Animation and distributed by Universal Pictures, was due to release in movie theaters on April 10. But when the coronavirus pandemic closed theaters, Universal decided to release it as a $19.99 digital rental on platforms including Apple TV, Amazon and Comcast’s Xfinity. Three weeks later, “Trolls” has generated almost $100 million, more than the original 2016 movie. That has encouraged Universal execs to consider digital release as a real alternative to postponing a theatrical release. Continue reading ‘Trolls’ Sequel Tests PVOD Model While Theaters Are Closed

Movie Theater Owners Ponder How, When to Reopen Safely

Movie theater owners have started the conversation about when to reopen, even if new Hollywood movies won’t debut until mid-July. Although they are financially struggling, owners fear that opening up too soon could risk branding their theaters as dangerous places. That dilemma has suddenly become very real in Georgia, where the governor okayed the reopening of theaters on April 27, much to the dismay of many smaller operators who stated they do not plan to do so. The major movie chains there, however, haven’t weighed in. Continue reading Movie Theater Owners Ponder How, When to Reopen Safely

Coronavirus: AMC Is Latest Theater Chain to Close Locations

In response to precautions being taken to avoid spread of the coronavirus, AMC Theatres announced that, as of yesterday, it is closing its U.S. locations for at least 6-12 weeks while remaining flexible to comply with CDC and government guidelines. “AMC Stubs A-List members will automatically have their accounts paused” for the period of closure (without billing or payments), while film fans “are encouraged to continue the AMC movie-watching experience through AMC Theatres On Demand.” AMC joins Regal Cinemas, which announced earlier that it would be closing all its theater locations “until further notice.” Continue reading Coronavirus: AMC Is Latest Theater Chain to Close Locations

AMC Joins the Streaming Business with On-Demand Movies

AMC Theatres is launching an iTunes-style digital video store today in the U.S. that will allow AMC Stubs members to rent or purchase movies for home viewing. Similar to the model introduced by Amazon, Apple and other VOD retailers, AMC Theatres On Demand will offer about 2,000 movies following their theatrical runs, despite the fact that chains have generally been at odds with online video. A major theater chain joining the expanding collection of studios, networks, tech companies and popular platforms already embracing this technology illustrates the impact of streaming video on entertainment media. Continue reading AMC Joins the Streaming Business with On-Demand Movies

AMC Debuts Subscription Service That Will Rival MoviePass

AMC Entertainment just announced AMC Stubs A-List, a subscription service that will allow customers to watch up to three movies a week at any AMC theaters in the U.S. for $19.95 per month. AMC Stubs A-List offers features not available with the offering of its rival MoviePass, including the ability to book tickets days in advance, to see 3D or IMAX movies at no extra cost and to book tickets in an app without a special debit card. In contrast, MoviePass costs $9.95 per month, works at 91 percent of U.S. theaters and can be used once a day. Continue reading AMC Debuts Subscription Service That Will Rival MoviePass

Skyrocketing Membership Threatens the Viability of MoviePass

MoviePass chopped its prices eight months ago, bringing membership to two million people — and the company to the brink of bankruptcy. Parent company Helios and Matheson Analytics, which owns 92 percent of MoviePass, reported that it was down to just $15.5 million in cash at the end of April, with $27.9 million on deposit with merchant processors. The question now is if subscribers can slack off on movie-going before the company runs out of money. A recent SEC filing indicates that the company’s auditor has “substantial doubt.” Continue reading Skyrocketing Membership Threatens the Viability of MoviePass

AMC Invests $20M in Dreamscape, Plans to Open VR Centers

AMC Entertainment, the world’s largest theater chain, just invested $20 million in Dreamscape Immersive, a company that has been developing a virtual-reality multiplex for the last year-and-a-half for rollout in the U.S. and U.K. Other investors include Steven Spielberg, 21st Century Fox, Metro-Goldwyn-Mayer and Warner Bros. Dreamscape’s team includes former chief of Disney’s theme park design, a “Men in Black” series producer, and a live event bigwig. With AMC’s investment, Dreamscape has amassed $40 million. Continue reading AMC Invests $20M in Dreamscape, Plans to Open VR Centers