Growth priorities, game-changing technology, engaging customers, building brands, and the trends and challenges that keep marketing execs awake at night were among the topics discussed by three of Forbes Top 50 CMOs during a C Space panel at CES, moderated by editor of the CMO Network at Forbes, Jenny Rooney. Aimée Lapic of Pandora, Susan Vobejda of The Trade Desk, and Deborah Wahl of Cadillac work in different markets but face similar challenges as they break through old models, explore new ways of reaching and engaging audiences, and balance the potential of personalization with privacy. Continue reading CES Panel: CMOs Discuss Top Priorities, Trends and Change

“Mobile distribution really is the catalyst that will turn this whole decline of television argument on its head,” said Viacom CEO Bob Bakish in his opening keynote conversation at the Variety Entertainment Summit at CES. The daylong media and advertising-oriented gathering drew capacity audiences to sessions focused on disruption and opportunities in a dynamic and vastly different media landscape. Bakish knows that 5G will open new distribution channels and autonomous cars will remove “the last vestige of video-free environment.” Continue reading The Future of Television is Mobile Says Viacom CEO at CES

Axios chief technology correspondent Ina Fried asked why we’re talking about 6G when 5G is just beginning to make an appearance. “Before we get into what comes after 5G, how ready are we to connect billions of devices?” she asked. She got a quick answer from Public Knowledge cybersecurity policy director Megan Stifel. “We’re getting there, but we’re not there yet,” she said. “At least we’re beginning to see companies think about ‘secure to market,’ but there is no core baseline required. This keeps me up at night.” Continue reading CES Panel: Building the Quantum Internet with 6G, Intention

“5G will change everything,” said Verizon CEO Hans Vestberg in the opening statement of his CES keynote. The exponential enabling power of the 5G network relies on what he called “eight currencies” or capabilities that together produce true 5G. They are peak data rate, mobile data volume, mobility, connected devices, energy efficiency, service deployment, reliability and latency. These “currencies” enable innovation and Vestberg presented initiatives with The New York Times, Walt Disney Studios, Verizon-owned drone operator Skyward, and Medivis, in healthcare, as examples. Continue reading Verizon CES Keynote Demonstrates ‘Eight Currencies’ of 5G

Beneficial Vision smart contact lenses from Care Harmony Corp. use a variety of technologies distributed among wearable devices to deliver monochromatic text and video images through contact lenses. The smart lenses contain an outer ring of rechargeable batteries and lasers that use wave-guide technology to project an image into the central area of the contact lens. In addition to delivering audio, wireless earbuds track head position and send that information to the contacts, so the projected image can appear to be a stable overlay in a fixed position in the real world when you move your head. Continue reading CES: The Era of Screens in Contact Lenses May Be Upon Us

CTA senior director of publications Cindy Stevens looked at the various ways — from scriptwriting to production — that artificial intelligence can be integrated into entertainment. “Some people are afraid their creative talents could be replaced by machines,” she said. Comcast senior vice president of digital home, devices and AI Fraser Stirling, who noted that he prefers to use the term “machine learning,” is using it for deep search among other tasks. One project is to turn a three-hour NFL game into snackable pieces. Continue reading CES Panel: AI Poised to Change the Entertainment Ecosystem

Cambridge Consultants has trained artificial intelligence to reconstruct images from a highly distorted image or video feed in real time that is the AI’s best guess of what the source image originally looked like. The unique approach of their DeepRay product involves recognizing and correcting for a wide universe of distortion patterns. Cambridge Consultants’ first clients are self-driving car companies concerned with accurate object and risk detection, but DeepRay could also have a number of entertainment industry technical and story applications. Continue reading DeepRay Uses AI to Reconstruct Distorted Video in Real Time

On Sunday, CES “unveiled” its Innovation Award winners for the year, in a room also crowded with numerous startups eager to showcase their technologies. This year was, again, a plethora of self-care, health-oriented products as well as many related to smart homes and home security. The 31 companies/products honored this year for “best of innovation” fell into the categories of digital imaging/photography, smart home, smart energy, wearable technologies, computer hardware, virtual reality and video displays among others. Continue reading CES Unveiled: A Look at This Year’s Innovation Award Winners

At CES 2019 this week, Synamedia will debut Credentials Sharing Insight, a service enabled by artificial intelligence to discover and halt password sharing, from the casual to the criminal. It’s part of a growing trend among pay TV and streaming video services to curtail the use of shared passwords, especially among friends and family. Synamedia chief product officer Jean-Marc Racine noted that, “the way you secure OTT is evolving.” Parks Associates estimates a loss of as much as $9.9 billion due to password sharing by 2021. Continue reading CES 2019: Synamedia Offers AI Solution to Password Sharing

Following in the footsteps of its rival Amazon, Roku announced that users will be able to buy pay-TV subscriptions through its streaming service, The Roku Channel, beginning in late January. That mimics Amazon’s sale of access to HBO and other premium channels through its Prime Video platform. Roku’s offering will include Showtime, Starz and EPIX among others. The new feature, which replaces one in which Roku acted as a portal to outside services, will also be financially favorable for the company. Continue reading Roku Adds Premium Subs to Roku Channel, Updates its App

Netflix released “Bandersnatch,” an interactive episode of “Black Mirror,” its popular techno-paranoia series, that lets the viewer decide what happens at many points throughout the story, beginning with what cereal the protagonist has for breakfast. Netflix, which is using the episode to test if audiences are ready to embrace interactivity, already developed software to organize stories with infinite variations, called on producers to submit proposals for interactive stories, and hinted it has more in the works. Continue reading Netflix Tests Interactive Storytelling in ‘Black Mirror’ Episode

At CES 2019, when Samsung introduces its latest line-up of TVs, it might also unveil plans to integrate Google Assistant into its 2019 TV sets, according to sources. The company is expected to place a bigger emphasis on audio quality, and might also offer features in its TVs that are similar to Apple’s HomePod, which “tunes” music to its environment. Samsung wouldn’t comment on these plans, but did highlight the 2019 models of its Frame and Serif TVs. In 2018, Samsung added Bixby, its own voice assistant, to that year’s TV lineup. Continue reading Samsung Likely to Enable Third-Party Assistants in 2019 TVs

T-Mobile US is pushing back the introduction of its video service until 2019, although those plans might also change, said sources. The reason is that the project became more complex than anticipated; chief executive John Legere had said the carrier would create a “disruptive TV service” that would transform the television industry, setting a high bar that was difficult to meet given the time constraint. Sources said the delay is intended to provide the time for T-Mobile to deliver on Legere’s initial promise. Continue reading T-Mobile Delays Debut of its Streaming TV Service Until 2019

LG Electronics will introduce the world’s lightest 17-inch laptop during CES in January. The new LG gram 17 weighs a mere 1,340 grams (as compared to the 2,000+ grams of comparable laptops), while offering a 17-inch WQXGA 16:10 display featuring 2560 x 1600 resolution, making it ideal for streaming video, playing games and editing multiple documents simultaneously. The company will also unveil the 14-inch LG gram 2-in-1 convertible with digital pen support that features a 360-degree hinge, enabling it to function as a laptop or a tablet. Both devices have been named 2019 CES Innovation Award winners. Continue reading LG to Unveil the Market’s Lightest 17-Inch Laptop PC at CES

Facebook, which just renewed four original series that have proven popular, also highlighted the success of Facebook Watch, which debuted in the U.S. in August 2017. The renewed shows are Kerry Washington’s “Five Points,” influencer Huda Kattan’s reality show “Huda Boss,” fairy-tale-inspired series “Sacred Lies,” and drama “Sorry For Your Loss” with Elizabeth Olsen. Facebook Watch now attracts 400+ million users around the world who spend at least one minute on the site, with 75 million doing so on a daily basis. Continue reading Facebook Renews Four Series, Aims to Distribute Premium TV