Facebook’s New Instant Videos Feature Encourages Viewing

Facebook is experimenting with Instant Videos, a new feature that downloads videos while the user is connected to Wi-Fi. Instant Videos then allows the user to watch these pre-loaded videos as soon she’s in the app, without wasting time or data downloading them. That furthers Facebook’s mandate to become a “video-first” platform, and saves the viewer the cost of using data, potentially encouraging more viewing. Users who don’t have much storage on their phones, however, may not want the extra videos taking up more space. Continue reading Facebook’s New Instant Videos Feature Encourages Viewing

Apple Unveils New iPhones, Watch Series and 4K Apple TV

Apple CEO Tim Cook led a press event yesterday from the Steve Jobs Theater at the newly constructed Apple Park campus in Cupertino. Among the top announcements, Apple unveiled three new iPhones (including the much-hyped 10th anniversary iPhone X), provided details for the swim-proof Apple Watch Series 3 with new dual-core processor, and debuted an updated Apple TV streaming box with 4K Ultra HD and HDR support (starting at $179). Apple also announced it is working with Qi to develop its AirPower wireless charging standard, walked through details for watchOS 4, and revealed a September 19th release date for iOS 11. Continue reading Apple Unveils New iPhones, Watch Series and 4K Apple TV

Streaming Service to Debut Without Pricey Sports Channels

Discovery Communications, Viacom, AMC Networks, A+E Networks and Scripps Networks Interactive are joining forces to create a new streaming service catering to people who don’t want sports in their streaming TV bundles. According to sources, the service will have a soft launch in the next few weeks, cost less than $20 per month, and offer nonfiction, lifestyle, children’s and scripted drama programs from the channels owned by these networks. Media outlets have discussed a bundle without sports for some time. Continue reading Streaming Service to Debut Without Pricey Sports Channels

Zuckerberg’s $1 Billion Bet on Making Facebook ‘Video-First’

Facebook reportedly will spend up to $1 billion on original content through 2018, an investment aimed to fulfill chief executive Mark Zuckerberg’s goal to make the platform “video first.” In doing so, Facebook faces stiff competition from broadcasters such as HBO, Amazon and Netflix, all of which are focused on creating premium video content to capture advertising. Zuckerberg has been opposed to paying for content, but now has said he will do so, although he believes most creators will earn via a revenue-sharing model. Continue reading Zuckerberg’s $1 Billion Bet on Making Facebook ‘Video-First’

Growth of Smart Devices Requires a Next-Gen Wi-Fi Solution

As smart devices in the home multiply, so does the need for Wi-Fi. Cisco reports that, through 2021, data routed via Wi-Fi to mobile devices will grow 48 percent a year. Several ideas to meet the demand have been proposed. Some have suggested putting a router in every room or floor of the house; most routers already connect to the cloud to optimize the network. Another idea is for the user to rent Wi-Fi through his or her cable company. Yet another is WiGig, whereby smart devices themselves would provide bandwidth. Continue reading Growth of Smart Devices Requires a Next-Gen Wi-Fi Solution

OpenSlate Helps Firms Run Ads With Safe YouTube Videos

Numerous brands suspended ad spending on YouTube after they discovered some of their ads were appearing alongside videos featuring objectionable content. Video analytics firm OpenSlate is now offering an auditing service to address the issue. Ad companies such as Horizon Media, Magna Global, Omnicom Media Group and Publicis Media are using the service, hoping “to reassure marketers that their ads on YouTube are appearing alongside content that’s safe for their brands,” reports The Wall Street Journal. OpenSlate also provides “a deep analysis to ensure clients are getting what they pay for when they buy ads on YouTube, such as reaching the right target audience.” Continue reading OpenSlate Helps Firms Run Ads With Safe YouTube Videos

Networks Seek Safer Way to Deliver Screeners to the Press

Networks are changing how they deliver screeners to the press, due to rising concerns over piracy. HBO, for example, was hit by two cyberattacks on “Game of Thrones,” and now is moving access to screeners from its own portal to MediaSilo’s Screeners.com. Amazon, Hulu and El Rey Network have also moved screeners to the same site. Fox moved its screeners from one proprietary site, Fox Flash, to another, Screeners.Fox, and Starz is now delivering shows to the press via DAX’s cloud-based software. Continue reading Networks Seek Safer Way to Deliver Screeners to the Press

OTOY Uses Blockchain Tech for Distributed Cloud Rendering

The technology underlying Bitcoin is now under development to render 3D visual effects. Los Angeles-based OTOY, which provides a GPU-based software system to create a cloud-based pipeline for 3D content, is hoping to raise as much as $134 million to develop RNDR, distributed cloud rendering for VR and other content, via blockchain technology. HBO and Discovery have invested in OTOY, which has also partnered with Facebook and Mattel. Relying on cloud-based GPUs for rendering is a much less expensive solution than supercomputers. Continue reading OTOY Uses Blockchain Tech for Distributed Cloud Rendering

Roku Delivers Free, Ad-Supported Movies on New Channel

Owners of Roku streaming players, sticks and TVs will now have access to a new service — “The Roku Channel” — that offers free, ad-supported streaming of movies and TV shows. The channel, which will roll out in phases “over the coming weeks,” features content that Roku has licensed directly from studios including Lionsgate, MGM, Paramount, Sony and Warner Bros. — and movies from other channel publishers currently on the Roku platform such as American Classics, FilmRise, Nosey, OVGuide, Popcornflix, Vidmark and YuYu. Roku expects additional publishers to participate in the future.

Continue reading Roku Delivers Free, Ad-Supported Movies on New Channel

Pirates Flock to Google Drive, Other Cloud Storage Services

DMCA takedown requests reveal that pirates of television and movie content are turning to cloud storage services such as Dropbox, Google Drive and Kim Dotcom’s Mega since the demise of many public torrent sites. Last month, almost 5,000 takedown requests centered on activity on Google Drive, with each listing a few hundred links. Although some Google Drive links host full movies, others are empty except for an embedded YouTube video. Google reiterated that it takes copyright infringement seriously. Continue reading Pirates Flock to Google Drive, Other Cloud Storage Services

Facebook Paying for Music While Building its New ID System

Facebook has focused on an increase in video on its site, but with the growth of video has come a contentious music rights issue. Many of those uploaded videos include music to which Facebook doesn’t have the rights, and the involved rights owners have to ask Facebook to take down the infringing content. After many months of negotiation with music rights owners, Facebook vowed to build a system to identify music that infringes copyrights. While that system is being constructed, say sources, Facebook has begun paying rights holders. Continue reading Facebook Paying for Music While Building its New ID System

Fox Sports Plans to Air Six-Second Ads During NFL Games

Short video ads are common on Snapchat, Facebook, YouTube and other online platforms, whereas 15-second and 30-second ads dominate on broadcast TV. Fox Sports is now bringing the six-second TV commercial to NFL games and other programming. After testing it during its August broadcast of the Teen Choice Awards, Fox now hopes to make the six-second ad an industry standard. The reason is that the younger demographic, more accustomed to abbreviated video ads on social media, is pushing back against broadcast TV’s long ad breaks. Continue reading Fox Sports Plans to Air Six-Second Ads During NFL Games

Apple, Now a Content Creator, Speaks Up for Net Neutrality

After remaining quiet on the topic over the past months, Apple has finally made its position clear on net neutrality, urging the current administration to preserve it and prevent service providers from interfering or slowing Internet traffic. In its comments to the Federal Communications Commission, Apple also asked chair Ajit Pai not to end the ban against “fast lanes” that allow broadband providers to charge for delivery of specific content, something that could impact consumers of Apple’s fare. Continue reading Apple, Now a Content Creator, Speaks Up for Net Neutrality

NewTek Offers Video Over Ethernet Tech for Live Streaming

NewTek is making its NDI (Network Device Interface) technology available to creators of live-streaming content, which would enable them to improve their production values and give them a leg up in competing with rivals. NDI technology is a new kind of video signal that is able to broadcast between computers over a local network. Live-streaming site Twitch has used NewTek’s NDI technology to allow its on-screen personalities to play games, while producers edit the live feed in another room, without the need for extra cables. Continue reading NewTek Offers Video Over Ethernet Tech for Live Streaming

Internet Firms Now Describe Themselves as Content Leaders

Google and other members of tech trade groups have gone up against the entertainment industry’s chief lobbying organizations in recent years, but now the tech firms are describing themselves in a new light. “We are the new faces of the American content industry, winning Emmys and Oscars, providing distribution for streaming-only Grammy winners, while creating services that address the challenge of piracy by allowing consumers to legally access content globally,” states a letter sent to U.S. Trade Representative Robert Lighthizer, which details concerns regarding the North American Free Trade Agreement. Continue reading Internet Firms Now Describe Themselves as Content Leaders