By
Marlena HallerAugust 26, 2014
The adult female gaming demographic now doubles the under-18 male gaming demographic, according to The Entertainment Software Association’s annual sales, demographics and usage data report. While 17 percent of video game users are males under the age of 18, women over the age of 18 now account for 36 percent. In total, males account for 52 percent of the total gaming population, a three percent drop from last year. However, there has also been a 32 percent increase in female gamers over 50 years old. Continue reading Gaming Trend: Adult Women Steal Lead from Under-18 Males
By
Meghan CoyleAugust 25, 2014
N3twork (pronounced “network”) is a new app hoping to make video discovery a little easier by organizing online videos into channels, similar to those found on traditional TV. These channels, though, are personalized using data from the users. On each video, the viewer has the option to swipe right to save for viewing later, swipe left to skip, or tap to watch. The service pulls video from an estimated 6,500 different online sources, and users can also upload their own videos. Continue reading N3twork App Curates Online Videos into Personalized Channels
By
Rob ScottAugust 22, 2014
Time Warner Cable signed a direct interconnection deal with Netflix, which makes it the fourth of the biggest ISPs to sign such an agreement with the video service. The deal should improve the Netflix experience for TWC broadband subscribers. Netflix signed similar deals with AT&T, Comcast and Verizon in recent months after fighting with the providers. Despite signing the paid peering agreements, Netflix continues to argue before the FCC and publicly that such arrangements violate net neutrality. Continue reading Netflix Signs Paid Peering Deal with TWC for Faster Streaming
By
Marlena HallerAugust 22, 2014
NimbleTV now allows users to stream live TV for free, no matter where they are. The cloud-based service can stream via computer, Android phone, iPad, iPhone, Roku and Apple TV. With any cable subscription, users can view the same channels as they can on their television, with the option to search for favorite shows. While expansion to nine other cities is expected this year, the user’s choice of cable company is currently limited to a subscription from an address in New York or Chicago.
Continue reading Cable Subscribers Can Watch TV from Anywhere via NimbleTV
By
Rob ScottAugust 22, 2014
Disney is making a major push with its “Star Wars”-themed properties. Disney Interactive announced “Star Wars: Commander” yesterday, a new free-to-play game designed for mobile devices. And while construction plans are underway for “Star Wars”-themed “lands” at Disney theme parks, the Disney Channel announced this week it would debut animated movie “Star Wars Rebels: Spark of Rebellion” on October 3, and the Disney XD channel plans to premiere its “Star Wars Rebels” series ten days later. Continue reading Disney Bringing ‘Star Wars’ to Games, Cable, and Theme Parks
By
Rob ScottAugust 21, 2014
Connected DVR maker Simple.tv now provides users with the ability to offer friends and family members access to their recorded television shows and movies. Simple.tv’s DVR for cord cutters now enables guest passes so that others can access DVR recordings over the Internet via Simple.tv’s Web interface, the company’s mobile apps, as well as its Roku app. Guests are restricted to streaming content already recorded; they cannot tune into live TV or schedule additional recordings. Continue reading Simple.tv Users Can Now Share Recorded Content with Friends
By
Rob ScottAugust 21, 2014
Snapchat, the mobile app that creates vanishing messages and currently touts 27 million users, may soon become a service for distributing television and movie clips, news videos and articles, and advertisements. According to people familiar with the matter, the startup has met with advertisers and media companies in recent weeks about a service to launch in November called Snapchat Discovery. At least a dozen newspapers, magazines and TV networks have reportedly discussed providing content. Continue reading Snapchat Mobile App Plans to Add News Content and Sell Ads
By
Rob ScottAugust 20, 2014
Roku, maker of set-top boxes that stream video from services such as Amazon, HBO GO, Netflix and Vudu, has partnered with Chinese manufacturers Hisense and TCL to offer its software directly in new HDTV sets. Both companies will offer four Roku-powered TVs each. TCL’s sets (ranging from 32- to 55-inches) are slated to ship this month, while Hisense’s H4 Series (40- to 55-inches) will be available this fall. Roku first revealed its integrated TV plans at January’s CES in Las Vegas. Continue reading Roku-Powered HDTVs are Coming Soon from Hisense and TCL
By
Rob ScottAugust 19, 2014
The National Association of Broadcasters filed a lawsuit yesterday in response to the FCC’s plan to auction airwaves next year. NAB argues that the spectrum reverse auction, the first of its kind, would negatively impact TV stations financially and reduce coverage areas. The auction would allow stations in large cities to accept bids so their spectrum can be resold to wireless carriers for mobile broadband. Participating stations can close shop or move to another channel with fewer airwaves. Continue reading NAB Files Lawsuit Over FCC’s Auction Rules for TV Airwaves
By
Meghan CoyleAugust 19, 2014
Samsung was one of the first companies to tempt consumers with the prototype of a bendable display at CES, but so far, Samsung and others have faced manufacturing challenges in bringing these displays to market. However, a California-based startup, Kateeva, has developed a new manufacturing process that it claims will save time, cut costs, and make bendable screens more durable. Another company, Canatu, has also developed technology to make bendable touch screens. Continue reading Bendable Displays Are Closer Than Ever to Hitting the Market
By
Rob ScottAugust 19, 2014
AT&T plans to make LTE Broadcast technology available sometime next year. Also known as LTE Multicast, the technology is based upon evolved Multimedia Broadcast Multicast Service (eMBMS), which allows for content to be sent to a large number of subscribers simultaneously, leading to a more efficient use of network resources. AT&T plans to use Qualcomm’s 700MHz D and E Block spectrum that it acquired in 2011. Content delivery is expected to change dramatically with the new service. Continue reading AT&T Expects to Begin Deployment of LTE Multicast in 2015
By
Rob ScottAugust 18, 2014
Sony debuted a campaign this weekend to market 4K entertainment. The promotion — launched by Sony Electronics, Sony Pictures Home Entertainment and Best Buy, in collaboration with National CineMedia — includes a 30-second spot for NCM’s FirstLook pre-show content. The spot features outtakes from “The Amazing Spider-Man 2” (available tomorrow on Blu-ray, DVD and Digital HD) with an emphasis on viewing movies via Sony 4K Digital Cinema projectors in theaters and Sony 4K TVs at home. Continue reading Cross-Promotion Highlights the 4K Entertainment Experience
By
Marlena HallerAugust 14, 2014
Hewlett-Packard’s most recent television advertisement, released Monday, is made entirely of Vines. The 30-second spot features the Pavilion x360 notebook, promoted by Vine stars through short video clips. The company worked to identify social media talent with marketing agency Niche, which focuses on Vine stars. HP’s creative agency 180LA also worked on the commercial. Normally, a 30-second ad takes about 10-12 weeks to produce, but HP’s new spot only took 11 days. Continue reading New HP Pavilion TV Ad Leverages Talent of Vine Celebrities
By
Meghan CoyleAugust 13, 2014
Senators Jay Rockefeller and John Thune have introduced a proposal to let cable and satellite subscribers choose which broadcast TV channels they receive. The proposal intends to limit the blackouts when cable and satellite companies must negotiate retransmission fees with broadcasters. Broadcast advocacy groups have expressed opposition to the proposal. They believe cable and satellite companies need to cut hidden fees, not the broadcast channels, to lower cable bills. Continue reading Senators Propose to Unbundle Local Broadcast TV Channels
By
Rob ScottAugust 13, 2014
Twitter announced yesterday that it has been experimenting with “Promoted Video” ads. The product is basically a video version of Twitter’s Promoted Tweets, which provides advertising that appears in users’ content feed. The video ads are embedded into tweets via the platform’s card technology. The company says it has been testing a new Twitter Video Card since earlier this year “that streamlines video playback and brings a one-tap viewing experience in our users’ timelines.” Continue reading Following Facebook’s Lead, Twitter Starts Testing Video Ads