Google may change the way that online browsing activity is tracked by developing an anonymous identifier for advertising, or AdID. This identifier would essentially replace third-party cookies to track browsing information, which would then be used for marketing purposes. The identifier would be sent to advertisers and ad networks that agree to certain guidelines, while providing users with greater privacy and control over how they browse the Internet. Continue reading Google May Implement Anonymous Identifier to Replace Cookies

Tabletop computer screens could improve the restaurant experience for diners and employees. Restaurants such as Chili’s Bar & Grill plan to introduce such technology in the future. The causal dining chain, which has been testing the approach this year, will install tabletop touchscreens in most of its 1,266 restaurants by early next year. Dallas-based Ziosk LLC provides tablet computers mounted to a base that include menu options, a card swipe device and video games. Continue reading Tabletop Computer Screens Bring Change to Dining Experience

Kids who watch shows such as “Dora the Explorer” and “Blue’s Clues” are often asked questions that encourage responses, but the TV of course does not interact beyond that point. This problem is being solved by San Francisco startup ToyTalk, a company launched by former employees of Pixar Animation Studios. Their first iPad app, “The Winston Show,” features Winston and his sidekick Ellington posing questions to their young viewers and then responding intelligently. Continue reading Pixar Veterans Create Interactive Talk Show App for Kids

Project Spark enables game fans to create their own games. Gamers can create any type of game world they desire, from rugged mountains to scorching deserts to beautifully lush jungles. They can also design opponents, monsters and other characters to inhabit their world. While this may be similar to a “sim” game, it is essentially the Xbox One features, specifically motion tracking and facial recognition, that truly set Project Spark apart as a creative tool. Continue reading Project Spark Lets Users Build Their Own Games Using Kinect

This year’s Silicon Beach @ USC event is scheduled for September 17-18 at the Tutor Campus Center. The event is organized by The Institute for Communication Technology Management and the Lloyd Greif Center for Entrepreneurial Studies at USC’s Marshall School of Business, and the Entertainment Technology Center at USC’s School of Cinematic Arts. Silicon Beach @ USC will feature game-changers and thought leaders from Hollywood studios, technology startups and academia. Continue reading Industry Leaders to Gather at USC for Silicon Beach Event

Earlier this week, we reported that Amazon may be expanding its AmazonFresh service to the New York City area. Amazon has more than 209 million active users that purchase all type of products, from TVs to pet food, and the company has expanded its services and processing centers in order to build loyalty and become a single source for all shopping needs. Its strategy has led to a growing customer base and significant increases in sales. Continue reading Retail: Amazon Pursues Cheaper Goods and Faster Shipping

The first commercial installation of a laser movie projector is scheduled for early next year at Seattle Cinerama, a theater owned by Microsoft co-founder Paul Allen. The theater will be the first to acquire Christie Digital’s laser projector, as the technology has just been approved by the FDA. While laser projectors are more expensive than current systems, they are expected to improve 3D projection and eliminate the need to replace bulbs and cool projection booths. Continue reading First Commercial Installation of Laser Projector Scheduled

Intel is developing depth sensing 3D cameras and software that are able to detect an individual’s emotional state. While refined motion detection technologies are not entirely new, Intel’s product goes beyond tracking the physical movements of objects to determining what the movement actually means. Intel’s depth sensing technology will first be available in webcams and may eventually become available in laptops, smartphones and tablets. Continue reading Intel Develops Depth Sensing 3D Cameras to Track Emotion

Digital Optical Tape System (DOTS) could be the answer to the film industry’s digital archiving problem. Group 47, a startup of several Hollywood technology veterans, is getting ready to build an engineering model, and hopes to have the technology available in the next 18 months. The company proposes DOTS as a robust, secure, inexpensive digital archiving format that could last more than 100 years. The plan is to further develop the technology and license it to manufacturers.  Continue reading DOTS Technology Could Solve Hollywood Archiving Challenges

Apple plans to launch iTunes Radio next month along with brand partners including McDonald’s, Nissan, Pepsi, Procter and Gamble, and possibly others. Apple’s new offering plans to compete with current streaming radio services such as Pandora. While the launch partners will benefit from exclusivity until the end of 2013, iTunes Radio will later be available to other advertisers. Apple also hopes to generate revenue by providing users with the option to purchase songs played via the service. Continue reading Apple Outlines Advertising Strategy for iTunes Radio Partners

Although the streaming music market is still relatively new, there is considerable consumer demand for a digital radio-style option. While jukebox services such as Spotify and music stores from Apple and Google receive a significant amount of attention, the market for Pandora has been steadily growing. Pandora continues to promote its unique radio-style approach as a great way to enjoy music in spite of growing competition from other online services. Continue reading Pandora Believes Radio Experience Will Beat Jukebox Services

Beats Music, a soon-to-be-released digital subscription service created by Jimmy Iovine, has a unique plan to attract subscribers and outdo competitors such as Radio and Spotify. This plan involves human curation, and while the company has declined to specify exactly how this will work, freelancers involved in the project have provided a certain amount of information. Essentially, unique playlists will be compiled by musicians, music writers and freelancers. Continue reading Beats Music Leans on Human Curation to Edge Out Competitors

Recently discovered patent information suggests that Google may begin using Google Glass to track consumers’ reactions to advertisements. Glass can identify an ad and judge a person’s response by monitoring pupil dilation. This technology could help Google develop a “pay per gaze” system where advertisers get charged each time an ad is viewed through Glass. However, recent reports have indicated that personal data collected from Google Glass apps would not be sold for advertising or marketing purposes. Continue reading Google May Use Glass to Track Consumer Reactions to Ads

Microsoft recently announced the release of its new touch screen technology that turns any ordinary surface, such as a table, a wall, or the floor, into an interactive touch screen. The technology was originally developed by Seattle startup Ubi Interactive using a Microsoft Kinect for Windows sensor. Now out of beta, the product is publicly available. The product has potential applications for classrooms, corporations, and business and personal use. Continue reading Kinect for Windows Enables Touch Screens on Any Surface

In a survey conducted by Intel, it was revealed that 97 percent of participants consider their PC to be their primary computing device. The survey also found that participants consider their PCs to be vital to their daily existence, and of the 43 hours per week spent on computing devices, about half of that time is spent in front of a PC. Intel suggests that it may be the perfect time to buy a new PC, and despite competition from tablets, the PC is not a thing of the past. Continue reading Intel Makes its Case: There is No Better Time to Buy a PC