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Debra KaufmanMarch 28, 2016
For the last five years, Netflix has been throttling speed of its service to AT&T and Verizon subscribers so they would not exceed mobile data caps and incur extra charges that could discourage viewing on mobile devices. After T-Mobile’s chief executive noted that AT&T and Verizon customers were watching Netflix at slower speeds, the two carriers were initially blamed, but denied the charges. Net neutrality rules prevent wireless carriers from throttling the speed, but those rules appear not to apply to content companies. Continue reading Netflix, Not AT&T or Verizon, Throttles Speeds Over Networks
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Debra KaufmanMarch 9, 2016
The Federal Communications Commission is nearing approval of a plan to provide Internet access for low-income people who don’t have regular access. An update to the $2 billion Lifeline program will add a broadband subsidy of $9.25 a month for low-income households. Lifeline was established in 1985 to bring landline phone service to that same demographic; the FCC added mobile service to the program in 2008. The addition of the high-speed Internet subsidy will come up for a vote on March 31 and is expected to pass. Continue reading FCC May Add High-Speed Internet Subsidy to Lifeline Program
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Debra KaufmanMarch 3, 2016
AT&T is the latest player to enter the video-streaming market with an announcement that in Q4 it will offer three plans under the brand of DirecTV, the satellite TV company it acquired last year. What’s missing are all the details. AT&T hasn’t provided programming, pricing or a more specific launch date. But one important point was made clear: AT&T’s national, app-based OTT service will be available to those who are not subscribers to its TV or wireless services. Verizon and Sony offer a similar service. Continue reading AT&T Reveals Plans for 3 Tiers of DirecTV-Branded Web TV
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Debra KaufmanFebruary 9, 2016
Up until now, “zero rating” has been a gray area in net neutrality, but Verizon’s recent action might force the FCC to clarify its stance. Zero rating means that an Internet provider allows certain video and/or music streams to not count against a subscriber’s data cap. Verizon just confirmed that it has applied zero-rating to its new go90 service, thus giving itself preferential treatment and putting competitors such as Netflix, YouTube and other streaming services at a disadvantage. Continue reading Verizon’s Zero-Rating for Go90 Likely to Spur FCC Response
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Debra KaufmanFebruary 5, 2016
Instagram has extended its 30-second video ad format to 60-seconds, to capture more advertising dollars. T-Mobile, with a longer version of its Super Bowl ad featuring Drake, and Warner Bros., promoting its film “How To Be Single,” are the first to take advantage of the new advertising policy. By offering longer-form ads, Instagram is enabling advertisers to re-use existing ads rather than produce new ones for its specific requirements. Instagram users, however, can only post a maximum 15-second video. Continue reading Instagram Expands Spots to 60-Seconds, to Boost Ad Revenue
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Debra KaufmanJanuary 21, 2016
Verizon Wireless does not offer an unlimited data plan, but it’s got another idea on how users can watch mobile content to their heart’s content without racking up data charges: get media firms and advertisers to pay to deliver video and other content. The telco has launched a 1,000-user beta test of its sponsored-data program, FreeBee Data, that lets content providers opt to pay per-click or per-gigabyte fees. Just how many media companies will agree to pay data fees isn’t clear, and Verizon did not announce pricing. Continue reading Advertisers Pay for Users’ Mobile Data in Verizon’s Beta Test
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Debra KaufmanJanuary 13, 2016
AT&T is bringing back its unlimited wireless data plan, but only for those customers who subscribe to its U-verse home television service or to DirecTV, the satellite TV service it recently acquired. For the past five years, AT&T has been moving customers into plans that charge for data use. The recent switch, most likely in response to competition among carriers eager to sign up new customers and retain existing ones, comes at a time when customers are gobbling up data watching YouTube and Netflix videos on mobile devices. Continue reading AT&T Revives Unlimited Data Plan, Despite Surge in Video
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Rob ScottJanuary 4, 2016
AT&T plans to reveal details regarding its “smart cities” initiative during CES 2016. The company is making a major push to turn traffic lights and other city objects into new tools for reducing expenses while efficiently managing congestion and energy. Telecoms are starting to work with municipalities to leverage data collected from sensors positioned throughout cities to help drivers find parking spaces or clear driving routes, for example. According to AT&T Mobility CEO Glenn Lurie, partners in AT&T’s initiative will be introduced in Las Vegas this week. Continue reading AT&T to Discuss Smart Cities Initiative and Partners at CES
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Debra KaufmanDecember 21, 2015
Comcast, AT&T, and T-Mobile USA received a letter from the FCC asking them to answer questions about their use of “zero rating,” by which some types of content are exempted from a customer’s data cap. Though FCC Chairman Tom Wheeler insisted this doesn’t constitute an investigation, the FCC has previously noted that data cap exemptions can favor the exempted content over content that counts against a customer’s data use. The FCC asked the companies’ technical and business personnel to be available for discussions by January 15. Continue reading FCC Queries Comcast, AT&T and T-Mobile About Data Caps
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Debra KaufmanNovember 20, 2015
Until January 7, any wireless customer switching to Sprint will get half-off the price of the plan offered by his current carrier, as well as $650 in switching costs. For existing Sprint customers, the company offers a free Alcatel OneTouch Pixi 7-inch tablet with 1GB of free data for signing a two-year contract. While Sprint chief executive Marcelo Claure says the offer demonstrates the company’s confidence in its improved network, its competitors interpret the latest move in the wireless price wars as closer to desperate. Continue reading Sprint Offers New Half-Off Promotion, Expanded LTE Network
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Debra KaufmanNovember 12, 2015
T-Mobile US will stream 24 video services including Netflix, Hulu and HBO for free, albeit at lower quality. The wireless company has already used this tactic — called zero rating, which means the data will not be counted against the subscriber’s data limit — for its Music Freedom service, which includes music streaming apps Spotify and Apple Music among others. The new video exemption, dubbed Binge On, does not, however, include video from YouTube, Facebook and Netflix and requires users to have a 3GB plan or larger. Continue reading T-Mobile Launches Binge On: Video Streaming, No Data Cap
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Rob ScottOctober 23, 2015
Yahoo plans to live-stream Sunday’s game between the Jacksonville Jaguars and Buffalo Bills. The matchup, being played at London’s Wembley Stadium and produced by CBS, will be streamed globally for free via Yahoo’s platforms including Screen and Tumblr. Streaming the game could be a possible first step for Yahoo and the NFL in developing online offerings alongside broadcast and cable TV deals. The NFL has been pushing for new revenue opportunities and has considered partnerships with Silicon Valley in the past. Continue reading Live-Streaming NFL Game Could Be Big First Step for Yahoo
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Debra KaufmanSeptember 28, 2015
Live mobile video has exploded in the last few months, with offerings from Facebook, Snapchat, Twitter and others. Mobile users have quickly caught on to how they can use live video, from concerts to personal rants. But the Achilles heel, however, is that live video uses a tremendous amount of data and, the immediacy of live video encourages users to go live without a Wi-Fi network handy. The result is that an increasing number of mobile users are going over their data plan, incurring extra charges. Continue reading Users Embrace Live Mobile Video, Data Plan Overages Grow
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Debra KaufmanAugust 31, 2015
Directly targeting AT&T, Sprint is now offering DirecTV subscribers a year of free cell phone service. The offer, which started August 28 and ends September 30, includes a plan with unlimited talk, text and up to 2 gigabytes of data per month, plus a one-time $36 activation fee, but not the cost of a smartphone. Sprint’s move is an attempt to foil AT&T’s plan to turn DirecTV subscribers into AT&T subscribers, a key motivation for the wireless company’s $49 billion acquisition of the satellite TV provider. Continue reading Sprint Offers Free Service to Lure DirecTV Subs From AT&T
Dish Network is in discussions to merge with T-Mobile US, say people familiar with the matter. While financial specifics remain unresolved, the people indicate that the combined company would be led by Dish Chief Exec Charlie Ergen as chairman, and his T-Mobile counterpart John Legere as CEO. The deal would merge the second-largest satellite TV operator in the U.S. with the fourth-largest wireless carrier. Dish has a current market capitalization of $33 billion, slightly higher than T-Mobile’s $31 billion. Continue reading Merger Talks Between Dish and T-Mobile at the Formative Stage