CES: New Sony and LG TVs Support the ATSC 3.0 Standard

ATSC 3.0, the IP-based broadcast television standard created to improve viewing across future fixed and mobile devices, had a presence at CES 2021 in the form of new technologies and TV sets. Sony, LG and BitRouter were among the companies debuting NextGen TV tech at this year’s show. Sony’s Bravia XR line of LED and OLED sets is ATSC 3.0 compatible, as are LG’s new 4K and 8K UHD TVs. BitRouter introduced a new Linux-based ATSC 3.0 receiver and the company’s ZapperBox ATSC 3.0 set-top box, which will be available for licensing by other brands. Continue reading CES: New Sony and LG TVs Support the ATSC 3.0 Standard

CES 2021 Opens with Predictions on Tech Trends for the Year

At the opening of the all-digital CES 2021 this week, Consumer Technology Association vice president of research Steve Koenig and director of research Lesley Rohrbaugh described their predictions for innovation and technology trends to expect in the coming year, noting that the CTA provides 30 studies a year on its website. Koenig put 2021 in context as following a tough 2020 of COVID-19 and related economic downturn. “As a global community we confronted a lot of those challenges together and saw a myriad of solutions from tech innovation,” he said. Continue reading CES 2021 Opens with Predictions on Tech Trends for the Year

CTA Researchers Discuss Key Tech Trends to Expect at CES

In a live question-and-answer period during CES 2021, Consumer Technology Association vice president of research Steve Koenig and director of research Lesley Rohrbaugh answered questions about technology trends not described in their earlier presentation on predictions for 2021. In answer to a question about what to expect this year from smart glasses, Koenig emphasized that, “this is definitely the year of augmented reality.” But, he added, rather than describing experiences as VR, AR or MR, he said those terms will be replaced by describing “degrees of immersion.” Continue reading CTA Researchers Discuss Key Tech Trends to Expect at CES

All-Virtual CES 2021 Focuses on Innovation Despite Pandemic

The sprawl of CES, typically measured in millions of square feet of exhibit space, multiple venues, and hundreds of thousands of attendees, now spans the globe as the Consumer Technology Association (CTA) sets “the global stage for innovation” in an all-digital format when it opens its four-day run on January 11. However dispersed, CES Week will still be the focal point for the consumer technology sector and trends will emerge, even if news and product announcements will originate from both CES events and individual company presentations. Continue reading All-Virtual CES 2021 Focuses on Innovation Despite Pandemic

CTA, Experts Predict Factors Impacting 8K Display Adoption

Seventy-five percent of the market for new television displays is for 4K. While the 1080p format loses ground, 8K sales are growing, expected to be the No. 2 most popular TV display format within the next few years. The 8K resolution format is gaining popularity due to its ability to display complex video game graphics and enable glasses-free 3D and volumetric images integrated with UHD. As the format continues its growth, 8K will depend on upconverting existing 4K content; its integration into NextGen TV (ATSC 3.0) is still ongoing. Continue reading CTA, Experts Predict Factors Impacting 8K Display Adoption

CES 2020 Exhibit Spaces Reflect Changing Tech Landscape

As CES continues to expand its footprint and influence as the global stage for technology innovation, exhibitors are spreading themselves out across the multiple venues of CES 2020 in Las Vegas. Visitors to the show, which opens today and fills almost 3 million square feet of space with more than 4,400 exhibiting companies, will find some surprises when they look for returning CES veterans such as Intel and Qualcomm in familiar places and instead find them spread out across show locations, while discovering an unusually large presence from other companies such as IBM and John Deere.  Continue reading CES 2020 Exhibit Spaces Reflect Changing Tech Landscape

CES 2020: The Next Decade Brings the Intelligence of Things

At Sunday’s opening CES event, CTA’s VP of research Steve Koenig and director of research Lesley Rohrbaugh revealed trends for CES 2020, as we move “into the data age.” “In the previous decade, we could describe the dynamic in hardware, software, apps and even content as IoT, the Internet of Things,” said Koenig. “In the new decade, we’ll be increasingly confronted with a new IoT: the Intelligence of Things. This new IoT bears testimony to the fact that AI is permeating commerce and culture.” Continue reading CES 2020: The Next Decade Brings the Intelligence of Things

CES Unveiled: Media Gets an Early Peek at Show Innovators

CES Unveiled is the first chance for press and industry analysts to get a look at some of the exhibitors that will be on the CES 2020 show floor when it opens on Tuesday, January 7. Approximately 240 companies demonstrated their products related to smart homes, digital health, gaming and all manner of innovation. At the end of the session of CES 2020 trends, CTA vice president Steve Koenig noted that products aimed at sustainability will also make an impact at the show, particularly at Eureka Park, home to startups. Continue reading CES Unveiled: Media Gets an Early Peek at Show Innovators

CTA: Tech Sales to Reach New High of $401 Billion in 2019

The Consumer Technology Association forecast that U.S. consumer technology sales will grow 2.2 percent to $401 billion in 2019, due to AI-enabled devices, streaming services, and in-vehicle and other technologies. CTA chief executive Gary Shapiro noted that 5G will provide the faster connectivity that will help boost sales of new technologies, but warned, however, that “unnecessary tariffs — taxes paid by American consumers and businesses — threaten to slow down our nation’s economic momentum.” Continue reading CTA: Tech Sales to Reach New High of $401 Billion in 2019

CES 2019: Big Technology Changes Await the Arrival of 5G

At CES 2019’s opening event at Mandalay Bay, CTA vice president of market research Steve Koenig aimed to whip up enthusiasm in the packed room for the technologies attendees would be seeing both at CES Unveiled, which followed this session, and on the many exhibit floors opening on Tuesday. He pinpointed the importance of 5G in bringing to full fruition many of the technologies that have been percolating at the annual CES confab over the past five years, including the Internet of Things, autonomous vehicles and 8K TV. Continue reading CES 2019: Big Technology Changes Await the Arrival of 5G

CES Tech Trends: 5G Ushers In a New Connected Ecosystem

On Sunday, January 7, CES 2018’s hottest trends were previewed in an event open only to press. CTA senior director of research Steve Koenig and senior manager of research Lesley Rohrbaugh divided tech trends into three parts: Ingredient or B2B technologies such as 5G, AI and robotics; In the Market tech comprised of native interfaces, digital senses and realism redefined; and Emerging Tech focused on smart cities, sports innovations and digital therapeutics. The technology that will make all of it possible, they say, is 5G. Continue reading CES Tech Trends: 5G Ushers In a New Connected Ecosystem

CTA: 170 Million to Purchase Tech Gifts This Holiday Season

According to the Consumer Technology Association, 170 million people (68 percent of U.S. adults) plan to purchase tech gifts this holiday shopping season. While the CTA’s annual report indicates tech spending is expected to only increase 1 percent to $96.8 billion during Q4, it still represents a new record following a strong 2016. “On the surface, it sounds pretty weak, but we saw 3.8 percent holiday growth in 2016,” said Steve Koenig, CTA’s senior director of market research. “That’s a tough act to follow. It’s hard to post 3 percent to 4 percent growth rates year after year.” Headphones, drones, VR headsets, 4K TVs, laptops and smartphones are among the products predicted to be top-sellers. Continue reading CTA: 170 Million to Purchase Tech Gifts This Holiday Season

TV Holds Top Spot, While Smartphone Adoption On the Rise

According to new research figures, TV still holds the top spot in tech devices. The Consumer Technology Association reports that 96 percent of U.S. homes have at least one television, while 80 percent have a smartphone. However, the total number of TV sets — 308 million — was down 3 percent, while the number of homes with smartphones jumped six percent over the previous year. DVD/Blu-ray players dropped 7 percentage points and relinquished the No. 2 spot to smartphones. Not surprisingly, the majority of most popular tech devices are products that feature screens. Meanwhile, ABI Research predicts that HDR TV shipments will reach 245 million units in 2022. Continue reading TV Holds Top Spot, While Smartphone Adoption On the Rise

CTA Breaks Down Worldwide CE Trends by Product Category

The Consumer Technology Association and market researcher GfK annually join forces on a comprehensive report on Global Consumer Technology Spending Forecasts, with CTA responsible for U.S. domestic data and GfK for data from over 70 countries around the world. CTA senior director of market research Steve Koenig shed light on the report’s results, revealing that a mere seven products are responsible for about 80 percent of global consumer tech spending: tablets, laptops, TVs, standard handsets, smartphones, digital cameras and desktops. Continue reading CTA Breaks Down Worldwide CE Trends by Product Category

CTA and GfK Report Examines Tech Trends by Global Region

2016 was the year of the unexpected, says CTA senior director of market research Steve Koenig, referencing Brexit and the election of Donald Trump as U.S. President among other global events. In a presentation on the results of a report conducted by the Consumer Technology Association and GfK on Global Consumer Technology Spending Forecasts, Koenig also broke down trends according to regions, looking at North America, Latin America, Western Europe, Central and Eastern Europe, developed Asia, emerging Asia and Middle East/Africa. Continue reading CTA and GfK Report Examines Tech Trends by Global Region