At this week’s Advertising Week conference in New York, Nielsen is expected to announce that it will start incorporating viewership on mobile devices into its TV ratings system in the fall of 2014. The move is in response to changing viewership trends in addition to networks and industry analysts that have been critical of the company’s slow adoption of new technologies. Nielsen’s ratings data helps determine how advertisers spend about $66 billion each year. Continue reading Nielsen to Include Tablets and Phones in TV Viewership Data

According to a recent Nielsen survey, an increasing number of American consumers are turning to Internet-based streaming video services. The research indicates that 38 percent of those surveyed use Netflix, 18 percent use Hulu and 13 percent use Amazon Instant Video. These numbers all represent increases over the previous year. Additionally, binge-viewing is on the rise, with 88 percent of Netflix users and 70 percent of Hulu Plus users saying they watched three or more episodes of a TV show in a single day. Continue reading Nielsen Study: More Viewers are Accessing Streaming Services

Amazon released an update to its Instant Video app for iOS last week that includes AirPlay support. Users can now stream unlimited movies and TV shows from Amazon’s service to Apple TV. Amazon’s library currently features more than 40,000 streaming videos, and over 140,000 titles for rent or purchase. In related news, Apple released an update on Friday to Apple TV that includes iTunes Radio and AirPlay streaming of content from iCloud rather than directly from iOS devices. Continue reading Amazon Updates Instant Video App for iOS to Support AirPlay

Apple’s newest version of its mobile operating system, iOS 7, was released on Wednesday, and is a significant design upgrade since the iPhone was first introduced in 2007. Its release comes as Pew Research Center’s Internet & American Life Project reports that more Americans are using their mobile phones to go online. Mobile devices are rapidly becoming an integral part of American’s lives as an increasing number go online to access information and services more frequently. Continue reading Apple Releases iOS 7, Pew Says More Americans Going Mobile

YouTube this week announced a new feature that will soon allow its users to watch video content offline. Starting in November, Google’s YouTube mobile apps will enable users to download content for offline viewing within a 48-hour period following the downloads. While the new feature may be a win for video fans when they are not online, some industry execs speculate that the move will not have much of an impact on total viewing numbers or advertising dollars. Continue reading YouTube Mobile Apps Will Soon Add Offline Viewing Feature

San Francisco-based startup Occipital, creator of the 360 Panorama app and RedLaser barcode-scanning app acquired by eBay, is developing a 3D scanning accessory for iPads called the Structure Sensor. Inspired by the sensor technology of Microsoft’s Kinect, CEO Jeff Powers decided to change the direction of Occipital to develop a new scanning tool. The result is the Structure Sensor, which earned the company more than $250,000 in a single day through its Kickstarter campaign. Continue reading Turn Your iPad into a 3D Scanner with New Structure Sensor

Microsoft is developing a personal assistant app called Cortana that will compete directly with Apple’s Siri and Google Now. Cortana derives its name from an artificially intelligent character in Microsoft’s “Halo” series. Essentially, the app will be able to learn and adapt while utilizing machine-learning technology and the Satori knowledge repository powering Bing. The app will likely be released somewhere between 2014 and 2016. Continue reading Cortana: Microsoft Developing Next-Gen Personal Assistant

Bran Ferren, creative consultant to the Envision Symposium taking place September 19-21 in Monterey, sat with ETC for an exclusive look at the issues and context that inspired and provided the guiding principle for this first of its kind gathering of leaders and visionaries in the fields of storytelling, performance, cinema, television and games. The legendary designer and technologist is the creative consultant for Envision, with designer Bob Bonniol serving as co-creative consultant. Continue reading EXCLUSIVE: Bran Ferren Q&A Part 1 — The Oldest Profession

Sony is expected to debut a new streaming media device this week, similar to Google’s Chromecast. Briefly teased on the Sony blog last Friday, the BRAVIA NSZ-GU1 Smart Stick is a small dongle that unlocks Google TV on BRAVIA HDTVs. Users will have access to the Google Play store through the Smart Stick, in addition to streaming video applications such as Amazon Instant Video, Crackle, Netflix, Redbox Instant, Vudu, YouTube and other BRAVIA apps. Continue reading Sony Unveils New Smart Stick: Basically a Google TV Dongle

Yahoo’s mobile team in New York City has a developed an app that turns traditional channel surfing into a more intuitive experience with a swipeable interface for browsing and discovery. The iOS app serves as a mobile home for original video content from Yahoo and its content partners, while a side bar allows navigation between other Yahoo apps such as Mail, Flickr and Fantasy Sports. Yahoo Screen already offers more than 1,000 hours of comedy programming, sports, news, movie trailers and more. Continue reading Newly Launched Yahoo Screen Serves as Mobile Hub for Video

Donald Mustard, co-founder and creative director of Chair, developed “Infinity Blade 3,” tried it on the iPhone 5s, and was impressed by how it played. While gaming on Apple’s new iPhone, Mustard discovered much more than he expected. The game had more color, improved resolution and better graphics. A new game-friendly smartphone may generate interest from children and teens who are gaming more on mobile devices, and at younger ages. Continue reading Will the iPhone 5s Lead To a Sea Change for Mobile Gaming?

Chip manufacturer Intel is debuting very small processors that have a wide variety of uses from wearable devices to medical and industrial applications. Some have criticized the company for not entering the smartphone market fast enough, but with Quark, Intel plans to pursue embedded computing technologies emerging in wearable devices and the Internet of Things. Intel will have to address the expected low price of these chips, along with increased competition from other chip makers. Continue reading Intel Creates Ultrasmall Quark Chips for Wearable Computing

Wireless charging has yet to enter into the mainstream market and has seen little development. But a relatively unknown startup, Ossia, has developed wireless powering technology called Cota that it hopes to bring to market and change the way businesses and consumers power their devices. It uses a wireless spectrum similar to Wi-Fi and Bluetooth to safely deliver power, and has the potential to easily power common devices in a seamless way. Continue reading Startup Ossia Unveils Wireless Power Charging Technology

ETC@USC Executive Director and CEO Ken Williams addressed the topic of advanced media technology for the home when he spoke at the NAB Futures Conference last Fall. As part of ETCentric‘s member exclusive features, we are pleased to present the perspectives Ken articulated to broadcasting leaders and technology innovators at the invitation-only event where attendees openly discussed the future of broadcasting and explored how businesses will thrive in this era of digital disruption. (Statistics cited reflect the timeframe in which the talk was given.) Continue reading EXCLUSIVE: Ken Williams on Advanced Media Tech for the Home

With fall TV premieres just around the corner, networks including ABC, NBC and Fox are offering pilots and new content through outlets such as Hulu, iTunes, Amazon and cable and satellite provided VOD, often prior to the scheduled television broadcasts. Hulu, for example, is already offering episodes of “The Mindy Project,” “Ironside,” “The Goldbergs,” “Trophy Wife” and “Welcome to the Family.” Some shows will also be available on network websites and those of affiliated stations. Continue reading Broadcasters Turn to Additional Screens to Launch New Shows