Google Glass: The Evolving Future of Wearable Technology

Glass is Google’s attempt to bring a wearable device that integrates with other Google devices and services. Although wearable technology is not entirely new, users are still deciding if its purpose is to replace phones, tablets and laptops, serve as an extension of those devices, or become something completely different. Many also wonder what the long-term effects will be of wearable computing. As is the case with the introduction of many new technologies, Glass is drawing both criticism and praise. Continue reading Google Glass: The Evolving Future of Wearable Technology

Smartwatch with Google Now May Be Best Contextual Device

Most smartwatches currently on the market or in development are essentially extensions of one’s smartphone. But a really attractive smartwatch will be one that can offer contextual information when needed. Larger companies may have the edge in providing sources of data for using this type of information. An example of this potential functionality is a watch that integrates with Google Now, Google’s contextual search and personal data assistant. Continue reading Smartwatch with Google Now May Be Best Contextual Device

Google and Waze Integrate Their Mobile Maps for First Time

Google introduced this week the first integrations between its Google Maps for Mobile and the newly acquired Waze traffic app (Google purchased Waze for $1 billion in June). Obstacles such as construction, accidents and road closures reported by Waze users will now be available via the traffic tab on the iOS and Android versions of Google Maps. The Waze app will support Google search, while its map editors will have access to Google’s satellite imagery and Street View. Continue reading Google and Waze Integrate Their Mobile Maps for First Time

Glass Updates Hint at Monetizing Opportunities for Google

Google recently released a software update for its Glass device. It is a preview that suggests how Google plans to monetize its wearable technology. The update now allows backwards swiping on Glass’ side touchpad and voice command control. These updates give users more information options, along with its contextual search service, Google Now, to make restaurant reservations, book hotels, order concert tickets and find nearby movies. Continue reading Glass Updates Hint at Monetizing Opportunities for Google

Algorithms: New Content Creators are Redefining Fair Use

A debate was sparked recently when a photographer sued BuzzFeed over the use of unlicensed images and BuzzFeed’s claims of fair use. A problematic issue is that in many instances, there are no actual human artists, writers, or editors creating what is seen online. When a search, automated process, or algorithm collects images, it falls under a copyright loophole. But fair use tools can be made in order to allow free content or maintain exclusivity. Continue reading Algorithms: New Content Creators are Redefining Fair Use

Google is Testing Personalized Local News for Google Now

Google is testing a local news service as a feature or content “card” in Google Now, its intelligent personal assistant that is currently available in newer Android versions, and in the newest Google Search app for iOS. Local news is a logical addition to Google Now since the personal search assistant’s main purpose is to provide information that is “contextually relevant” to the user, based on interests, time of day, and location. Continue reading Google is Testing Personalized Local News for Google Now

Predictive Search Knows What You Want Without You Asking

Startups and large tech companies such as Google are working on predictive search, a software service that acts as a digital personal assistant, anticipating needs and wants before being asked, and presenting this information to the user. This is the newest development in Web searching, particularly with mobile devices. As it becomes more mainstream, some are concerned about privacy and whether the constant data will be less than helpful. Continue reading Predictive Search Knows What You Want Without You Asking

Google Serves Quarter of Internet Traffic in North America

About 25 percent of North American consumer Internet traffic is served by Google, more than that of Facebook, Netflix and Instagram combined, an increase from 6 percent three years ago. Estimates are that the majority of Google’s traffic is from YouTube — the rest involving searches, analytics, and advertising. To deal with the increase in Internet traffic, the company has data centers in the Americas, Europe and Asia, and has other distribution strategies. Continue reading Google Serves Quarter of Internet Traffic in North America

BookVibe Makes Recommendations Based on Twitter Feeds

BookVibe, created by startup Parakweet, analyzes the tweets of a user’s Twitter followers, and creates book recommendations based on mentioned books. The company uses artificial intelligence technologies to differentiate between a tweet with genuine regards to a book and a tweet that only mentions it. Parakweet is also developing tools for publishers and media companies for more advanced analysis on social media of books and movies. Continue reading BookVibe Makes Recommendations Based on Twitter Feeds

Foursquare Leverages Check-Ins for Full-Page Mobile Ads

Social network Foursquare has started rolling out full-page post check-in ads in its mobile apps. The ads are presented to users immediately after they check in at certain locations, typically offering a relevant suggestion or coupon. The Diageo-owned Captain Morgan rum brand is one of the first on board. For example, users who check in at certain bars or restaurants will be served an ad suggesting they order a “Captain and cola” or “Captain mojito.” Continue reading Foursquare Leverages Check-Ins for Full-Page Mobile Ads

New IMDb App Update Includes Ability to Buy Movie Tickets

The free IMDb app, currently available as iOS and Android versions, now offers U.S. users the ability to purchase movie tickets. The update follows similar offerings from other apps such as Fandango and Apple’s Siri. Users can also tap on the “Search via Amazon Mobile” button in the iPhone or iPad app to learn more about purchasing movies and TV shows on DVD or Blu-ray (requires that the Amazon Mobile app is installed). Continue reading New IMDb App Update Includes Ability to Buy Movie Tickets

Graph Search: Facebook Rolls Out Radical New Social Tool

Facebook CEO Mark Zuckerberg announced Graph Search earlier this year, a new way for users of the social network to access information. Considered the network’s third pillar, along with its News Feed and Timeline, Graph Search is based on Facebook’s social graph, which is essentially a map of more than a trillion connections between users. After six months of beta testing, the product is now available to those who use the American English version of the site. Continue reading Graph Search: Facebook Rolls Out Radical New Social Tool

Advertising for Good: Google AdSense Helps Fuel the Web

Yesterday marked the 10th anniversary of Google AdSense. Following the company’s successful launch of AdWords, Google expanded its search-based ad program with a self-service option designed to maximize revenue potential for websites while improving the user experience with more relevant ads. Providing advertisers with the ability to reach across pages dynamically has led to a service that over time has helped steer the economics of the Web. Continue reading Advertising for Good: Google AdSense Helps Fuel the Web

Facebook Borrows from Twitter Ad Playbook with Hashtags

Last week, Facebook officially unveiled hashtags to its social platform, following months of speculation. Hashtags are immensely popular on Twitter, while gaining momentum on other social services such as Google+ and Instagram. The move could have significant implications regarding advertising potential and search engine optimization. Facebook is already encouraging brands to start including hashtags in their Facebook ads.  Continue reading Facebook Borrows from Twitter Ad Playbook with Hashtags

Google to Acquire Traffic Mapping App Waze for $1 Billion

Following months of acquisition talks with multiple players, Google has announced it is purchasing traffic navigation company Waze. Financial terms were not disclosed, but sources suggest that Google offered more than $1 billion for the free mobile service, which is currently used by more than 50 million people and launched its global ad platform in November 2012. Other Waze suitors reportedly included Facebook and Apple. Continue reading Google to Acquire Traffic Mapping App Waze for $1 Billion