By
Debra KaufmanNovember 21, 2017
Starting in February 2018, Google will require AMP pages (Accelerated Mobile Pages) — which load faster with fewer ads and links — to contain nearly identical content to the website’s original page. The goal is to prevent website owners from publishing two versions of a webpage whereby the AMP page merely directs users to the original page, or what Google calls the canonical page. The original page loads more slowly than an AMP, contains more ads and might have a lower bounce rate (of users who only view one page). Continue reading Google’s Update to AMP Format Intends to Curb Link Baiting
By
Hank GerbaNovember 20, 2017
Amazon’s new AR addition to its iOS app, called “AR View,” allows customers the ability to visualize products in their own home. Thousands of products are viewable across a range of categories for both the office and home. By utilizing Apple’s ARKit, the experience unfolds in real-time, allowing the customer to rotate both the object and change its perspective. By introducing the new feature, Amazon joins other retailers such as Target and IKEA that have all recently introduced augmented shopping experiences to their mobile platforms. Continue reading Amazon Introduces New ARKit Shopping Feature to iOS App
By
Debra KaufmanNovember 16, 2017
Twitter’s advertising business is in a slump, and the company is focusing on new ways to sell data to make up for the shortfall. Businesses can pay for “enterprise APIs,” which gives them access to more information about tweets including a searchable archive. Last year, this segment of its revenue comprised 15 percent of the company’s total business, equal to $87 million. For that reason, Twitter unveiled a new version of its “search tweets API,” which is the dataset for those who want a searchable database of user posts. Continue reading Twitter Rolls Out New API to Increase its Revenue From Data
By
Debra KaufmanNovember 2, 2017
Facing the Senate Judiciary Committee on Tuesday, Facebook, Google and Twitter executives responded to questions on why they didn’t recognize Russian-linked accounts earlier. In response, the rueful executives said their companies were working on ways to curb the activity of foreign governments, terrorists and criminals and prevent them from exploiting social media. On the other hand, however, those same Silicon Valley companies face a public that is far from united over whether they should curb free speech. Continue reading Facebook, Google and Twitter Execs Testify Before Congress
By
Rob ScottOctober 20, 2017
Ericsson’s eighth annual ConsumerLab TV and Media study finds that massive television growth and a shift in platforms will bring linear and VOD viewing to nearly equal levels in three years, while 50 percent of viewing will occur via mobile screens (smartphones, tablets and laptops). About half of the mobile viewing is expected to take place via smartphones. The jump in mobile viewing marks an 85 percent increase since 2010. Ericsson ConsumerLab forecasts continued growth of on-demand viewing through 2020, at which point 1 in 3 consumers will also be VR users. Continue reading Ericsson Predicts Half of TV Viewing Will Be Mobile by 2020
By
Rob ScottOctober 12, 2017
Snapchat debuted “context cards” this week, a new feature that helps its users easily make a restaurant reservation or book an Uber ride without having to exit the app. The new feature is designed to keep users engaged with the app and its contextual location-based search. By swiping up from geotagged images while viewing certain stories, users will get related data such as contact info, directions and reviews. Early partners include Bookatable, Foursquare, Michelin, OpenTable and TripAdvisor. Ultimately, more time on Snapchat could mean more advertising revenue for the popular messaging app. Continue reading Snapchat Introduces its New Location-Based Discovery Tool
By
Rob ScottOctober 9, 2017
LINE, known for its popular WhatsApp-style mobile messaging platform, has released a $125 smart speaker in Japan named Clova Wave, beating Amazon and Google to market. LINE has more than 220 million messaging users in the region. The company first announced the speaker device at a conference in June, after unveiling its new digital assistant, Clova. LINE also earlier announced a smart speaker called Champ, based on the LINE Friends characters, but no release date was revealed. LINE is a subsidiary of Naver Corp., South Korea’s largest web operator and search portal. Continue reading LINE’s New Clova Wave Smart Speaker Is Available in Japan
By
Debra KaufmanOctober 5, 2017
Four Russian-linked Facebook accounts that bought ads during the U.S. election period were active, posting divisive messages, as late as this past August. “Secured Borders,” “Blacktivist,” “Heart of Texas” and “Being Patriotic” collectively had almost one million followers, before Facebook removed them for misrepresenting their identities. On “Secured Borders,” which had 133,000 followers, messages included those calling for the killing of Muslims and dubbing illegal immigrants “rapists, murderers and child molesters.” Google, Facebook and Twitter are expected to testify before Congress about Russian ties to ad buying, search manipulation and fake news. Continue reading Investigations Into Social Media Accounts With Ties to Russia
By
Debra KaufmanOctober 4, 2017
Google is developing new tools for publishers and will end the “first click free” policy to help them boost subscriptions. The Wall Street Journal, The New York Times and The Financial Times keep their online articles behind a paywall, but savvy readers get around that by googling a headline or search terms, and then clicking for free access. Google’s new program, “flexible sampling,” allows publishers to determine how many free clicks they want to provide. The “first click free” policy required them to provide three free articles per day. Continue reading Google Will Let Publishers Decide the Number of Free Clicks
By
Rob ScottSeptember 21, 2017
Google will spend $1.1 billion to purchase part of HTC’s smartphone operations. The Internet giant plans to use HTC’s engineering and design teams to help ramp up its nascent hardware efforts to complement its expanding portfolio of software products and grow its revenue beyond Android and search ads. The deal, which is expected to bring about 2,000 HTC employees to Google, also includes a non-exclusive licensing agreement for HTC intellectual property. While HTC has shown growth potential in VR with its Vive headset, its mobile business has been struggling. Continue reading Google to Acquire Part of HTC Mobile Division for $1.1 Billion
By
Debra KaufmanSeptember 20, 2017
Google and Pinterest, rivals in visual search, are upping their game. After the May debut of Google Lens, which uses machine learning for real-time visual searches, Pinterest unveiled its Lens, which lets the user take a photo of an object with their phone and bring up related objects in search. Now both companies have upgraded visual search: Pinterest is making it a central feature and Google has added new “badges,” which categorize the image being viewed and adds text to describe potential actions. Continue reading Google and Pinterest Leading the Evolution to Visual Search
By
Debra KaufmanSeptember 14, 2017
For years, Google has encouraged publishers to partake in its “first click free” policy, which allows its search engine users to circumvent news website paywalls for a limited amount of content. Publishers have complained that the policy hurts subscription growth, but that if they don’t participate, Google will list their sites further down in search rankings. Now, in response to long-standing publisher opposition, Google is ending that policy, letting publishers determine how users access their sites from search results. Continue reading Google Ending ‘First Click Free’ Policy to Appease Publishers
By
Debra KaufmanSeptember 7, 2017
DMCA takedown requests reveal that pirates of television and movie content are turning to cloud storage services such as Dropbox, Google Drive and Kim Dotcom’s Mega since the demise of many public torrent sites. Last month, almost 5,000 takedown requests centered on activity on Google Drive, with each listing a few hundred links. Although some Google Drive links host full movies, others are empty except for an embedded YouTube video. Google reiterated that it takes copyright infringement seriously. Continue reading Pirates Flock to Google Drive, Other Cloud Storage Services
By
Rob ScottSeptember 5, 2017
Despite earlier concerns over censorship and a cyberattack traced to Chinese hackers — and the fact that its search engine can only be accessed in the region by using VPNs (due to the government’s filtering system) — Google is reportedly ramping up its presence in China. Its careers web page lists nearly 60 open positions in Beijing and Shanghai. According to The Wall Street Journal, at least four of the engineering positions involve artificial intelligence, “including a technical lead to develop a team to work on natural language processing, data compression and other machine learning technologies.” Continue reading Google Ramping Up its Artificial Intelligence Efforts in China
By
Debra KaufmanAugust 31, 2017
In June, the European Union fined Google €2.4 billion ($2.9 billion) over the practice of favoring its own services through Google Search results. Now, the tech behemoth has said it has complied, submitting details of how it will end its anti-competitive practices. The European Commission gave Google until September 28 to stop the practices, after which the company would be fined as much as 5 percent of Alphabet’s average daily worldwide turnover, estimated at about $12 million per day, based on its 2016 turnover of $90.3 billion. Continue reading Google Submits New Plan to Comply with EU Antitrust Order