Artificial Intelligence Will Likely Impact the Future of TV News

Local TV news may soon undergo an AI-driven revolution that will make artificially-generated newscasts a reality nearly 40 years after digital anchor Max Headroom introduced the concept. Veteran newsman and author Hank Price predicts that while the transition is still a few years in the making, the process is already underway, with AI already being used to alter the voice and images of human anchors and offering the possibility to eventually create computer-generated newsreaders with their own personalities. Comparing the advent of newsroom AI to switching to robotic cameras, he says the move will be costly but save money over time. Continue reading Artificial Intelligence Will Likely Impact the Future of TV News

TV Execs Push to Include Out-of-Home Viewing in Ratings

Local TV station executives are increasingly aware that viewers watch content on all kinds of devices. Accordingly, NBCUniversal and Hearst have stopped using traditional ratings and switched to total viewer impressions, which will count all the ways a show is viewed. Other local TV groups vowed to do the same by 2020. At the same time, national TV executives also plan to add in those who view shows outside the home, in offices, hotels and the like, into final ratings. Nielsen has long dominated ratings of linear TV viewership. Continue reading TV Execs Push to Include Out-of-Home Viewing in Ratings

Apple Reportedly Pitching its Texture Service to Newspapers

In March, Apple purchased digital magazine service Texture, described as a Netflix for magazines, which lets subscribers read as many stories as they want from dozens of magazines for $10 per month. Now, according to sources, Apple — led by senior vice president of Internet software and services Eddy Cue — wants to add daily news and is in talks with The New York Times, Wall Street Journal and Washington Post about adding their stories to the app. The move is part of Apple’s increased interest in content. Continue reading Apple Reportedly Pitching its Texture Service to Newspapers

BuzzFeed News Is Trying New Methods to Generate Revenue

BuzzFeed News plans to debut a feature at the bottom of its news pages asking readers to donate between $5 and $100. In exchange, said one source, donors will get updates on big news stories and new programming. This move could presage a membership program with more perks, continued that source, who added that the company is not planning to charge for content. In another revenue-earning venture, BuzzFeed introduced a new product-review/recommendation site, earning revenue from online purchases. Continue reading BuzzFeed News Is Trying New Methods to Generate Revenue

Google to Open Up Its AutoML Vision AI Tool for Public Beta

At its Cloud Next conference, Google revealed that its AutoML Vision, which allows non-experts to train their own self-learning models for image and object recognition, will soon be available in public beta. It also debuted AutoML Natural Language and AutoML Translation. To democratize such techy AI tools, Google relied on a simple graphical interface and such widely adopted interfaces as drag-and-drop. The company is also pitching its cloud services to corporations, having recently nabbed Target as a client. Continue reading Google to Open Up Its AutoML Vision AI Tool for Public Beta

Apple Plans to Purchase Digital Magazine Distributor Texture

Apple announced that it is acquiring Next Issue Media LLC and the company’s digital subscription service, Texture. For $10 per month, Texture provides subscribers with access to all or part of more than 200 magazines on Apple and Android devices. The deal will give the tech giant an additional business line that provides recurring revenue, similar to Apple Music. It could also help Apple’s relationship with publishers. Texture was originally created to give publishers more control over digital distribution, but was later rebranded as a service that offers curated articles based on subscribers’ interests. Continue reading Apple Plans to Purchase Digital Magazine Distributor Texture

Google Debuts AMP Stories With Publisher Content for Mobile

Google is taking a step in the direction of Snapchat and Instagram Stories, with new technology for mobile devices that lets users easily create and publish visual-centric stories. Dubbed AMP stories, the technology, to debut first as a developer preview, features swipeable slides of text, photos, graphics and videos. Time Warner’s CNN, Condé Nast, Meredith Corp. and Vox Media were among the publishers that aided in its development. AMP stories does not yet allow advertising, unlike Apple News and Facebook Instant Articles. Continue reading Google Debuts AMP Stories With Publisher Content for Mobile

Awesomeness Delivers DreamWorksTV on Amazon Channels

Digital media company Awesomeness has launched DreamWorksTV on Amazon Channels, marking the first time DreamWorksTV is transitioning to another online platform (it launched on YouTube in 2014 and currently has more than 3.7 million subscribers). The channel, targeting viewers aged 6-12, will offer kids’ programming and original content exclusively for Prime members via Amazon Channels, the e-commerce giant’s a la carte TV service. The DreamWorksTV streaming OTT offering will run $4.99 per month following a 7-day free trial period.

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Facebook Lifts Ban on Pre-Roll Ads, in Beta Tests for Watch

Facebook has resisted the practice of pre-roll ads. Now, according to knowledgeable advertisers, in a major shift the company says it plans to test such ads for Watch shows. The ban on pre-roll ads came directly from chief executive Mark Zuckerberg who stressed that users came to the site to look at a feed, not watch one specific piece of content. This year, however, Facebook debuted Watch, where TV studios, publishers and celebrities can try to sell advertising against their shows, an ideal format for pre-roll ads. Continue reading Facebook Lifts Ban on Pre-Roll Ads, in Beta Tests for Watch

8i Releases Holo AR App, Partners with Sony for Spider-Man

Startup 8i just released Holo, an Android and iOS camera app that records videos with photorealistic 3D holograms. The company also inked a partnership with Sony Pictures to add Spider-Man holograms, to coincide with the studio’s release of “Spider-Man: Homecoming.” Other partnerships for holograms include Verizon’s go90, Hearst and AOL’s RYOT. Hundreds of holograms will be available at or soon after launch, all of them captured in 8i’s Los Angeles studio and all of them available for free, at least initially. Continue reading 8i Releases Holo AR App, Partners with Sony for Spider-Man

Facebook, Google Debut Advertising, Online Tracking Tools

Facebook is testing Audience Direct, a self-service tool to help publishers sell video ads across websites and apps. Publishers list available video ad inventory, with prices, and marketers then log into the system and buy ad space, with Facebook’s massive database allowing them to choose the types of users they hope to reach. Meanwhile, Google is launching a new tool that will help advertisers track online views more closely, and learn if such views led to a retail store visit. Continue reading Facebook, Google Debut Advertising, Online Tracking Tools

Pluto TV Now Offers Free On-Demand Movies and TV Shows

In addition to its more than 100 TV-like linear channels, Pluto TV is now offering thousands of free movies and TV shows on demand via its streaming platform. Pluto TV is expanding its “ad-supported service with VOD as it positions itself as a kind of Spotify for premium video,” reports Variety. “It’s worth noting that Ken Parks, Pluto’s executive chairman, was Spotify’s first U.S. employee and led the music streamer’s negotiations with record labels.” The startup, which launched in 2014 and currently touts more than six million monthly viewers, may introduce a hybrid free/subscription model in the future. Continue reading Pluto TV Now Offers Free On-Demand Movies and TV Shows

Google’s AMP Speeds Mobile, But Ad Limits Raise Concerns

A year after Google introduced its Accelerated Mobile Pages, aimed at speeding up content on mobile platforms, The New York Times, The Wall Street Journal, CNN, Hearst, The Guardian, The Washington Post, Vox Media and many other publishers are using it. But the reviews are mixed, since, with AMP, Google has begun to send users to stripped-down pages rather than to the publisher’s mobile website, and publishers say they are not generating revenue from AMP pages at the same rates as their full mobile sites. Continue reading Google’s AMP Speeds Mobile, But Ad Limits Raise Concerns

Discovery Invests $100 Million in Digital Content Conglomerate

To expand its social media presence, Discovery Communications invested $100 million in Group Nine Media, a new holding company composed of NowThis, The DoDo, Thrillist, Discovery’s digital network Seeker and digital production company SourceFed Studios. In two years, Discovery will be able to buy a controlling stake in Group Nine. German media company Axel Springer will continue to be the second-largest shareholder. NowThis, The DoDo and Thrillist are said to be valued at $400 million, for a total deal value of $550 million. Continue reading Discovery Invests $100 Million in Digital Content Conglomerate

Digital NewFronts 2016: Magna Inks Ad Deal with YouTube

The 2016 Digital Content NewFronts runs May 2-13 in New York, featuring 38 companies, and piggybacking with CAA and UTA events. New presenters include AwesomenessTV, CNN, Activision Blizzard, Hearst, NowThisNews, Woven Digital and SheKnows Media. Just prior to the NewFronts, Interpublic’s ad buying arm Magna inked a $250M upfront advertising deal with YouTube. A MyersBizNet survey says media buyers now rank YouTube as the most important outlet, with Hulu, Vice Media and AOL also in the top 10. Continue reading Digital NewFronts 2016: Magna Inks Ad Deal with YouTube