Google is forming the Advanced Technology External Advisory Council (ATEAC), an external eight-member advisory group to “consider some of the most complex challenges [in AI],” such as facial recognition and fairness. The move comes about a year after Google issued a charter stating its AI principles, and months after Google said it would not provide “general-purpose facial recognition APIs” before the ATEAC addresses relevant policy issues. The advisory group will hold four meetings in 2019, starting in April. Continue reading Google Establishes Advisory Panel to Examine AI Fairness

Amazon is teaming up with the National Science Foundation (NSF), pledging up to $10 million in research grants over the next three years to further fairness in artificial intelligence and machine learning. More specifically, the grants will target “explainability” as well as potential negative biases and effects, mitigation strategies for such effects, validation of fairness and inclusivity. The goal is to encourage “broadened acceptance” of AI, thus enabling the U.S. to make better progress on the technology’s evolution. Continue reading Amazon, National Science Foundation to Further AI Fairness

Amazon plans to sell video ads on its mobile shopping app, a direct challenge to Google and Facebook’s control of the $129 billion digital advertising sector. Sources report that the tech giant has been beta testing ads on the Apple iOS platform “for several months,” and that it plans to roll out ad sales on Google’s Android platform later in 2019. Searches on Amazon’s mobile app trigger relevant ads, making them more likely to lead to actual purchases. With this move, Amazon opens up a potentially lucrative revenue stream. Continue reading Amazon Testing Video Ads on its iOS Mobile Shopping App

YouTube, founded in 2005, has operated outside the advertising rules that regulate television broadcasting. But due to its significant reach and influence, the site is now under scrutiny for potential regulation — which will likely start with children’s programming. A digital influencer like 15-year old JoJo Siwa is a case in point: she draws millions of young female viewers to her quirky videos. But she also inks endorsement deals and sells branded fashion lines with Target, blurring the lines between content and advertising. Continue reading Social Platforms Under Scrutiny For Rules Related to Kids

At this week’s Game Developers Conference in San Francisco, Google introduced Stadia, a service that streams video games from the cloud to smartphones, tablets or computers with a Chrome browser or a TV using a Chromecast Ultra device. Google chief executive Sundar Pichai said people watching a video game on YouTube could simply click to join it. The company did not state whether the service would be compatible with Apple devices. The service is slated to launch later in 2019. Gaming, dominated by consoles, brings in $130+ billion yearly. Continue reading Google Hopes its Stadia Will Become the Netflix of Gaming

Facebook will stop allowing marketers to target advertisements based on housing, jobs or credit to people of a specific race, gender or age group. Federal law bans discrimination in these three areas, and Facebook’s changes would put the company in compliance. The move is also part of a settlement of several lawsuits opposing the practice. The American Civil Liberties Union, National Fair Housing Alliance and Communications Workers of America are among those that have sued Facebook over biased targeted advertising. Continue reading Facebook Commits to Banning Discriminatory Targeted Ads

European regulators yesterday fined tech giant Google 1.5 billion euros (about $1.7 billion U.S.) for violating antitrust rules in the online ad market. This marks the European Union’s third fine against Google since 2017. As part of its larger efforts to better regulate global technology powerhouses, EU authorities took action based on their contention that Google has been imposing unfair terms on those companies in Europe that use the Google search feature on their websites. In the U.S., regulators are also taking a closer look at business models and mergers involving big tech companies. Continue reading EU Fines Google $1.7B for Antitrust Violations in Ad Market

Computer systems at Facebook, Google and Apple went offline temporarily when all three companies experienced a coincidental array of tech glitches. Facebook experienced a daylong outage that the company blamed on a server configuration error. The outage affected the Facebook app, photo-sharing app Instagram and WhatsApp messaging service. At Alphabet’s Google, services such as Gmail experienced a series of problems that reportedly resulted from engineers tweaking an internal storage service. In addition, some Apple iCloud services were affected for more than four hours yesterday. Continue reading Three Tech Giants Experience Outages, Glitches This Week

The U.K. government released a 150-page report stressing that the country needs to update its antitrust policies to deal with big technology companies. The report, which was ordered by the U.K.’s top treasury official, Exchequer chancellor Philip Hammond, states that the U.K. should implement tighter rules on acquisition in the tech sector to make it easier for new competitors to arise. The European Union and U.S. presidential hopefuls Senator Elizabeth Warren and Senator Amy Klobuchar have expressed similar points of view. Continue reading U.K. Considers Big Tech Regulation in Preparation for Brexit

A consortium of television networks teamed up to create a technology standard for targeted advertising. Project OAR (Open Addressable Ready)’s watermark technology makes it easier to send specific ads to consumers with smart TVs. The consortium expects to complete its work by 2020. Such collaborative ventures are atypical for the highly competitive TV market. Currently, TV networks depend on cable and satellite operators to send targeted ads, and this technology will help networks control part of the process for smart TVs. Continue reading TV Networks Partner on Technology to Deliver Targeted Ads

Magic Leap and Apple are the two technology companies currently at the forefront of augmented reality, but, behind the scenes, Microsoft has also been working on AR for years. It’s easy to discount Microsoft, since its HoloLens AR headset is squarely aimed at the enterprise sector. But the company also has its sights set on the consumer market. In addition, Microsoft has started to leak details about its upcoming Project xCloud cloud-based game streaming system. Project xCloud will enter beta testing this year. Continue reading Microsoft Closer to Consumer AR, Streaming Games Service

According to NetMarketShare, Google controls 81+ percent of the mobile search market, which is why many businesses believe buying ads on the platform is necessary to stay in business. Appearing on top of search results is critical for many companies, and buying ads is the best way to achieve that. The urgency heats up when it comes to branded keywords, whereby companies must bid on their own names or see their rivals capture the space. If Lyft, for example, doesn’t buy the ad, Uber likely will, and grab the top spot. Continue reading Companies Bid On Their Own Brands For Google Search Ads

Senator Elizabeth Warren (D-Massachusetts) aims to be the Democratic Party’s candidate for the 2020 U.S. presidential election, but she just alienated Silicon Valley when she proposed to break up tech companies that generate more than $25 billion in online revenue. Her rationale is that companies such as Amazon, Facebook and Google have become too big and too powerful, squashing small businesses and innovation, and more focused on their financial well-being than “the broader interests of the American people.” Continue reading Elizabeth Warren Looks to Break Up Major Tech Companies

Facebook AI Research, the Lorraine Research Laboratory in Computer Science and its Applications (LORIA), and University College London recently conducted a study to determine if AI can navigate a fantasy text-based game, dubbed “LIGHT.” To examine the AI agents’ comprehension of the virtual world, the study investigated the so-called grounding dialogue, comprised of mutual knowledge, beliefs and assumptions allowing communication between two people. The large-scale, crowdsourced “LIGHT” environment allows AI and humans to interact. Continue reading Study’s Fantasy Text-Based Game Tests AI Agents’ Abilities

The French government introduced a three percent tax on the revenue of technology companies such as Google and Amazon that offer e-commerce or targeted advertising in France. Experts estimate that the tax could reap “billions of dollars” from Silicon Valley companies. The tax is also likely to come up as a topic of conversation in U.S. and European talks, convened by the Organization for Economic Cooperation and Development (OECD), about corporate taxes in the digital age. Europe is pushing to tax Silicon Valley companies on profits made there. Continue reading France Slated to Impose Tax on Digital Companies’ Revenue