Gamification: Max Wants to be Your Personal Netflix Host

Netflix has launched a new recommendation service called “Max” that chats with users and plays amusing games to help viewers discover new TV shows and movies. The games center on genres and actors to help gauge user preferences. Available only on the PlayStation 3 for now, the Netflix blog reports that Max will be available for other devices in the future, with the iPad version expected next. According to Netflix, Max is “rumored to be the child of Siri and HAL 9000.” Continue reading Gamification: Max Wants to be Your Personal Netflix Host

Rabbit Hops Into the Game with New Video Chat Program

Startup company Rabbit has created a video chat program in which users can share music and videos in real-time while chatting with one another. Users can have multiple conversations with friends, that all appear in circular bubbles to enhance the feeling of being in the same space together. The new approach by Rabbit could possibly provide competition for other successful programs such as Skype, Apple’s FaceTime, and Google+ Hangouts. Continue reading Rabbit Hops Into the Game with New Video Chat Program

Why is Skype Spending So Much on the GroupMe Acquisition?

  • Skype, which is in the process of being acquired by Microsoft, is purchasing GroupMe, a year-old startup with 20 employees known for its popular cross-platform messaging system that works between smartphones.
  • Skype will reportedly pay $85 million for the company, which GigaOM suggests raises the question: “Why is Skype spending so much money on a relatively small company with a relatively small user base when compared to Skype?”
  • While Skype is a partner with Facebook, it has to be concerned that competition in voice and video communication is becoming intense with Facebook Messenger, Google Huddle and Apple iMessage. (GroupMe adds group messaging.)
  • Skype will still need to decide if it is a product for consumers or a collaboration tool for corporations.
  • ETCentric staffer Dennis Kuba raises another interesting question: “Is voice and video communications becoming commoditized?”

Is Facebook Finally Ready to Announce its iPad App?

  • Facebook is reportedly preparing to release a free social networking iPad app, after nearly a year in development.
  • Developers have overhauled the Facebook Chat and Facebook Groups features, which are now in the final stages of testing.
  • The app will also allow users to shoot and upload photos and video content from the iPad’s built-in cameras.
  • “People who have seen the application said it has a slick design that has been tailored for the iPad and its touchscreen interface.” (Facebook users have previously complained (read the related TechCrunch post) that its interface is not optimized for touchscreen functionality.)
  • Facebook claims it is approaching 700 million users worldwide, with 250 million of them actively accessing the site on mobile devices.